T-Mobile Privacy Notice

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11**PRIVACY NOTICE**
22
3Last updated: **September 02, 2025**
3Last updated: **January 28, 2026**
44
55### Overview
66
77We work hard to earn your trust. A big part of that is telling you what we do with your data. This privacy notice describes the personal data we collect, how it's used, shared, and protected, as well as the data choices available to you.
88
99Some of our products and services have their own privacy notices. We also have privacy notices for certain types of people like [**job applicants, employees, and contractors**](https://www.t-mobile.com/privacy-center/privacy-notices/employee-contractor-privacy-notice), or [**children**](https://www.t-mobile.com/privacy-center/privacy-notices/childrens-privacy-notice.html), and for certain types of data like [**biometric information**](https://www.t-mobile.com/privacy-center/privacy-notices/biometric-privacy-notice.html). Our [**Financial Privacy Notice**](https://www.t-mobile.com/privacy-center/privacy-notices/financial-privacy-notice) describes our privacy practices regarding data we collect and maintain to manage financial offerings you select with us, including device financing or postpaid service. Visit [**Privacy Notices**](https://www.t-mobile.com/privacy-center/privacy-notices) to explore them all. If this notice is different than a privacy notice for a specific product, service, group of people, or type of data, the more specific privacy notice applies.
8888Visit our [**Privacy Dashboard**](https://www.t-mobile.com/privacy-center/dashboard) to change your preferences.
8989
9090### Advertising Solutions
9191
9292## Examples of personal data collected
9393
94We collect data from our business clients that use T-Mobile Advertising Solutions. This may include their employees' names and contact information. Advertising Solutions clients may also provide us with a list of mobile advertising IDs (MAIDs) for use in an ad campaign, which could include your MAID. A MAID is a unique set of letters and numbers assigned to your device for advertisers to use.
94We collect data from our business clients that use T-Mobile Advertising Solutions and from third-party partners that display advertisements. This may include their employees' names and contact information. Advertising Solutions clients or third-party partners may also provide us with a list of mobile advertising IDs (MAIDs) for use in an ad campaign, or other information about individuals who view their ad campaigns, which could include device information such as your MAID. A MAID is a unique set of letters and numbers assigned to your device for advertisers to use.
9595
9696## Primary purpose for collection and use
9797
9898We may serve advertisements from our clients to people that participate in our Relevant Ads, Personalized Ads and Offers, and Tailored Offers and Ads programs, or to people whose data is provided by our business clients or third-party partners.
9999
100We use MAIDs received from advertisers to serve ads to the associated devices (or exclude those devices from receiving an ad) or to identify other MAIDs that may relate to people with similar interests.
100We use information received from advertisers and third-party partners to serve ads to the associated devices (or exclude those devices from receiving an ad) or to identify other MAIDs that may relate to people with similar interests.
101101
102102### Analytics and Reporting
103103
104104## Examples of personal data collected
105105
106106We collect data about how you use your T-Mobile device, such as network diagnostic information, app usage data like how long the apps are open and how often you open an app. We may use other data you provide to us, like your age range, gender, etc. We may use data we receive from third parties or business partners, including your demographics or if you clicked on an ad.
238238We use this data to understand how you interact with our communications to you.
239239
240240### Partner promotions
241241
242242## Examples of personal data collected
243243
244We collect personal data as part of promotions that are co-branded with other companies.
244We collect personal data as part of promotions that are co-branded with other companies. This includes promotions with partner companies like for streaming services we may include with your plan.
245245
246246## Primary purpose for collection and use
247247
248We use this data to provide our products and fulfill our promotions. If a promotion is sponsored by a third party, your data may be shared with that entity and also governed by their privacy notice.
248We use this data to provide our products and fulfill our promotions. This includes sharing information with the partner to provide the promotion. The partner's use of your information is also subject to their privacy notice.
249249
250250### Product development & personalization
251251
252252## Examples of personal data collected
253253
254254Personal data described throughout this privacy notice.
332332## Examples of personal data collected
333333
334334We may allow third parties (e.g., Google) to place technology on our websites (e.g., a cookie or a pixel) that allows them to track you. The third party might also collect data over time and across other websites. They use this data to serve advertisements tailored to your interests, which may include advertisements about our products or services.
335335
336336## Primary purpose for collection and use
337337
338We allow this type of tracking to advertise to you.
338We allow this type of tracking to advertise to you. We also use this data to measure the impact or success of certain events like advertising campaigns.
339339
340340See our [**Cookies and tracking**](https://www.t-mobile.com/privacy-center/education/cookies-tracking) article, or the [**Your choices**]() section of this notice, for details including how to opt-out.
341341
342342### Updating or enhancing data
343343
344344## Examples of personal data collected
382382If you provide your permission, we may also use your precise location for advertising purposes, to provide location-based services like SyncUP KIDS, or other services.
383383
384384### Your use of our websites and mobile apps
385385
386386## Examples of personal data collected
387387
388We use technology to monitor how you interact with our websites and mobile apps. This may include which links you click on, and in what order, or information that you type into our online forms.
388We use technology to monitor how you interact with our websites and mobile apps. This may include which links you click on and in what order, what advertisements you view, or information that you type into our online forms.
389389
390390Some of these technologies may use "cookies." Cookies are small pieces of information that a website sends to a computer's hard drive while a website is viewed.
391391
392Other types of data we track include your IP address, the website that referred you to our website, and data about the device you use to visit our website.
392Other types of data we track include your IP address, the website that referred you to our website, and data about the device you use to visit our website or app.
393393
394394## Primary purpose for collection and use
395395
396396We use this data to make our websites and apps run efficiently. We also use it to understand how you interact with our websites and apps to improve them, understand your preferences, and help select T-Mobile offers that you might find most useful.
397397
398398Read our [**Cookies and tracking**](https://www.t-mobile.com/privacy-center/education/cookies-tracking.html) article for details.
599599- **Data collected for specific purposes.** The content in the [**Data we collect**](https://www.t-mobile.com/content/digx/tmobile/us/en/privacy-center/privacy-notices/t-mobile-privacy-notice.html) section discusses how we share information in connection with specific contexts.
600600- **Sharing with your consent.** We may share personal data with other third parties when we have your consent or direction to do so.
601601- **Other sharing you can opt out of.** Go to the [**Your choices**](https://www.t-mobile.com/privacy-center/privacy-notices/t-mobile-privacy-notice.html) section of this notice to learn about disclosures you can opt out of.
602602- **Other sharing without your consent.** We may share personal data in connection with any legal process, to respond to emergencies, to enforce our agreements, to defend ourselves, to collect payment, to comply with laws, to investigate possible illegal activities or a violation of our policies, terms and conditions, and to protect the rights, interests, safety, or property of T-Mobile, you, and others, including to detect and help protect against fraud, abuse, security incidents, and other unauthorized activities.
603603- **Professional services.** We may share personal data with our professional service providers, like our auditors or lawyers.
604604
605Some disclosures (like information from third-party cookies on our website) could be considered a "sale" under Rhode Island law. We maintain a **[list of third-party companies](https://www.t-mobile.com/privacy-center/privacy-notices/t-mobile-privacy-notice/third-party-list)** to whom we regularly disclose data of Rhode Island residents in ways that might be considered a "sale."
606
605607## Your choices
606608
607609We offer you certain choices related to your personal data:
608610
609611- **Access.** You may request access to your personal data or confirmation that we have data about you. We will provide access to your data in a portable and machine-readable format. For multi-line accounts, the individual in charge of your account that submits an access request will receive account-level data for all lines on the account (e.g., billing and rate plan information). Personal data associated with a particular phone number on the account will not be shared with them. If you're not in charge of the account, you'll only see data that is associated with your phone number.
610612- **Analytics and Reporting.** You may opt out of having the data from your T-Mobile device aggregated as part of our Analytics and Reporting program by going to our [**Privacy Dashboard**](https://www.t-mobile.com/privacy-center/dashboard).