ShareThis Privacy Notice

DATED 2023-08-24 · VERSION 20231101_rev01 · COMPARED WITH 20230701_rev01 · ARCHIVE SNAPSHOT

Full text changes — 20230701_rev01 to 20231101_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

33ShareThis is committed to processing information in accordance with applicable laws (including where applicable the European Union's General Data Protection Regulation ("**GDPR**") and the California Consumer Privacy Act ("CCPA") and as described in this Privacy Notice. For specific information about how ShareThis adheres to European, UK and Brazil data protection law and your rights as an EEA, UK, Swiss or Brazil data subject please click **[here.]()** For information about how ShareThis adheres to applicable U.S. Privacy laws in States such as California, Colorado, Connecticut, Nevada, Virginia, and Utah, please click **[here]().**
44
55To access information for Publishers, please visit the Publisher Information page [**here**](https://www.sharethis.com/publisher/)**.**
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77To access Publisher Terms of Use, please click [**here**](https://sharethis.com/publisher-terms-of-use/).
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9Last Updated on: June 9, 2023
9Last Updated on: August 24, 2023
1010
1111- * *
1212
1313ShareThis provides website operators ("Publishers") with customizable social sharing tools, which makes sharing online content simple. Any user of a website can easily share anything on the web with their friends on social sites, such as Facebook, Twitter, Email, Digg, Reddit and more through using one of our tools on that website ("**ShareThis Icon**").
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1515ShareThis also collects pseudonymous data about internet users and how they interact with content, websites, and advertisements while online. Some of the data is collected via our tools such as the **ShareThis Icon**, and some is collected through third-party data providers. We compile this data and provide it to our Publishers and license it to advertisers, agencies, and other businesses (our "Customers") to facilitate the delivery of relevant, targeted advertising and for a number of other reasons which are listed below.
1919Targeted advertising has the aim of displaying advertising which is more likely to be of interest to internet users, based on analyses of their recent browsing and sharing activities and interactions with the website and adverts. It is also sometimes referred to as interest-based advertising or online behavioral advertising. For more information on this type of advertising, [click here](http://www.networkadvertising.org/understanding-online-advertising).
2020
2121## Contents
2222
2323[I. Data Collection and Use]()
2424
25[II. The GDPR and Your Rights as an EU or UK Data Subject]()
25[II. The GDPR and Your Rights as a Swiss, EU, or UK Data Subject]()
2626
2727[III. The LGPD and Your Rights as a Brazil Data Subject]()
2828
2929[IV. The U.S. State Privacy Laws and Your Rights as a Data Subject]()
3030
3131[V. Data Sharing or Disclosure, Recipients of Your Data]()
163163- To conduct market research and analytics in order to find meaningful patterns in the data that enables ShareThis to draw insights into how web Users generally behave. This may have specific application to companies seeking to better understand the characteristics of their target customer. It also may help hedge funds attempting understanding macro investment trends.
164164- For data modeling in order to draw inferences. For example, to create lookalike audiences models.
165165- To create modeled segments based off of demographic attributes.
166166- To enhance security features or reduce fraud, including ad fraud,
167167- To enhance addressability features that enable a company to recognize the same browser, device and/or user over time.
168168
169Our Customers who we share your data with may use this information to generate their own Profile Information. They may independently gain other demographical information about you through their own cookies or web beacons and combine it with the data we provide to them. While we require our customers to avoid merging data received from ShareThis with identifiable personal data such as a clear email address (i.e., in violation of the [NAI Code of Conduct](https://thenai.org/accountability/code-enforcement/)), the use of cookies and pixel tags by these third-party advertisers, publishers, and ad networks are subject to their own privacy policies. Please refer to the 'Recipients of Your Data' section of this Privacy Notice for more information about who we disclose your data to.
169Our Customers who we share your data with may use this information to generate their own Profile Information. They may independently gain other demographical information about you through their own cookies or web beacons and combine it with the data we provide to them. While we ask our customers to avoid merging data received from ShareThis with identifiable personal data such as a clear email address (i.e., in violation of the [NAI Code of Conduct](https://thenai.org/accountability/code-enforcement/)), the use of cookies and pixel tags by these third-party advertisers, publishers, and ad networks are subject to their own privacy policies. Please refer to the 'Recipients of Your Data' section of this Privacy Notice for more information about who we disclose your data to.
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1711712. **Children**
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173ShareThis does not intentionally collect data from children and does not tailor any Profile Information or otherwise license data to enable targeting of children under 16 years of age. If you are a parent or guardian and believe we may be processing data of children you are responsible for, please see the section on User Choices and Rights, or contact us directly.
173ShareThis does not intentionally collect data from children and does not tailor any Profile Information or otherwise license data to enable targeting of children under 18 years of age. If you are a parent or guardian and believe we may be processing data of children you are responsible for, please see the section on User Choices and Rights, or contact us directly.
174174
1751753. **Emails from Users with ShareThis Icon**
176176
177177When you share to email with the ShareThis Icon, you choose how to connect to email from your device. We will only know what content you shared, and that you did so by means of email. We do not receive any information about the email itself, for example, your email address, the email address of the recipient or the content of your email. We are not responsible for the information shared by users via the ShareThis Publisher Applications.
178178
1791794. **Account Information**
180180
181181"**Account Information**" means the information which _Publishers_ and _representatives of Publishers_ provide when they register for an account with us and when they use their account.
182182
183183Many of our services can be used without registering with us. However if you are a Publisher, or represent a Publisher, and want to use some of our enhanced features, you will need to register with us.
184184
185If you choose to register with us, you must be and you affirm that you are 16 years of age or older. **We do not sell or share registration information with third parties for direct marketing purposes.**
185If you choose to register with us, you must be and you affirm that you are 18 years of age or older. **We do not sell or share registration information with third parties for direct marketing purposes.**
186186
1871875. **Business contacts data**
188188
189189We may process your personal data if you are or your employer has a business relationship with us. For example, if you're a Customer, a prospective Customer, a vendor/supplier of ours, or a business partner, we may process your data. The personal data we hold about you refers to your professional life (name, email address, billing address, office address, phone numbers, title, company you work for). We would have collected that information from exchanging emails or business cards, meeting at industry meetings or client sessions etc. We may process that data for a number of legitimate business purposes, including: a) to communicate with you within the context of our business relationship; b) to provide our products or services; c) for billing and invoicing purposes; and d) for sales, marketing and product promotional purposes ((e.g., uploading emails into LinkedIn and similar platforms to advertise new services to current and prospective Customers).
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191191This data may also be processed for the purposes set out in the section '[General purposes which apply to all data.'](https://sharethis.com/privacy/)
215215If you are located in Brazil, then the Brazilian General Law for the Protection of Personal Data (LGPD) applies to our processing of personal data. The LGPD grants those located Brazil a set of clear privacy rights and imposes responsibilities on ShareThis as we process the personal data of data subjects located in Brazil. The ShareThis privacy policy outlines how and why ShareThis processes personal data. This section is designed to provide more information on how ShareThis adheres to the LGPD and your rights as a data subject located in Brazil.
216216
217217- * *
218218
219219**Definition of Personal Data**
220220
221The LGPD defines personal data broadly. As such, where Usage Data and/or Profile Information relates to an individual in the Brazil, we treat it as personal data. Similarly, nearly all of the data collected from EEA and UK data subjects in the context of our normal business operations is likely to be considered personal data. This includes: a) data collected via visits to ShareThis.com; b) data collected from Customers, Publishers and business partners; and c) data collected from employees and prospective employees, as applicable.
221The LGPD defines personal data broadly. As such, where Usage Data and/or Profile Information relates to an individual in the Brazil, we treat it as personal data. Similarly, nearly all of the data collected from EEA, Swiss, and UK data subjects in the context of our normal business operations is likely to be considered personal data. This includes: a) data collected via visits to ShareThis.com; b) data collected from Customers, Publishers and business partners; and c) data collected from employees and prospective employees, as applicable.
222222
223223**Special Categories of Personal Data**
224224ShareThis does not collect nor process any special categories of personal data with respect to data subjects in Brazil.
225225
226226**Legal Basis for Processing**
227227The LGPD entities seeking to process personal data to have a valid legal basis for doing so. The legal basis utilized by ShareThis include: a) consent; b) legitimate interest (i.e., where we believe that our need to process the data and/or the value we deliver by processing such data is not outweighed by the rights of the data subject); c) where necessary for the performance of a contract; and d) where processing is necessary to comply with our legal obligations.
237237
238238- the right to see what data we have about you, your computer or device (i.e., the right to know),
239239- the right to correct the data we have about you, your computer or device,
240240- the right to delete the data we have about you, your computer or device (i.e., the right to delete), and
241241- the right to opt-out of the sale or sharing of data about you, your computer or device to certain third parties (i.e., the right to opt-out from sales or sharing of your information) and the right to opt-out of profiling and/or targeted ads.
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243These U.S. state laws define personal information broadly. And as such, almost all of the information we collect is considered personal information under these laws. U.S. data subjects may send an email to [privacy@sharethis.com](mailto:privacy@sharethis.com) to exercise those rights of visit data subject access page. California data subjects may also call us on our toll free CCPA privacy hotline at 1-800-272-1765.
243These U.S. state laws define personal information broadly. And as such, almost all of the information we collect is considered personal information under these laws. U.S. data subjects may send an email to [privacy@sharethis.com](mailto:privacy@sharethis.com) to exercise those rights of visit data subject access page. California data subjects may also call us on our toll free CCPA privacy hotline at 1-800-272-1765. Data subjects in Colorado and Virginia have the additional right to appeal in the event that they are unsatisfied with the way that ShareThis has honored one or more of the above rights - and have the further right to appeal to the Attorney General of their state.
244244
245245We do not treat users that exercise any of the above rights differently. However, we may not be able to honor a right if doing so would violate applicable law. ShareThis does not sell data collected via our Website or the data we use to operate our business. However, we transfer personal information collected via the ShareThis Publisher Applications to third parties and as such are considered to have sold data over the past twelve months under California law, including any of the Usage Data, Profile Information and/or audience segments.
246246
247247We generally ask only for the minimum information necessary to help us process a subject access or deletion request and will keep information pertaining to your request for up to two years. If you are a customer of ShareThis with a login and password to the ShareThis platform, we ask that you first direct your request to the person or persons at your organization that administers the relationship with ShareThis. California data subjects may also call us on our toll free CCPA privacy hotline at 1-800-272-1765.
248248
249249**CCPA Metrics for 2021**
270270- Professional Services Companies - Companies that provide high level strategy and analytic services.
271271- Security or Fraud Prevention Vendors - Companies that help ensure the security and reliability of their customer's data or infrastructure.
272272- Investment Firms - Financial services companies and investment firms seeking to better understand how consumers use the Internet.
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274274We share this information for the purposes listed in the section ['Data Collection and Use](https://sharethis.com/privacy/).'
275275
276Where the GDPR applies to Usage Data and Profile Information and we share this data with our Customers, our Customers are independent controllers in relation to their processing of such data and they process it in accordance with their own privacy policies.
276Where the GDPR or similar privacy or data protection laws applies to Usage Data and Profile Information and we share this data with our Customers, our Customers are independent controllers in relation to their processing of such data and they process it in accordance with their own privacy policies.
277277
278278Customers may share the data which they process with other third parties who are not mentioned in this Privacy Notice, in accordance with their own privacy policies. As an example, they may use third party service providers to display advertising or other content on their behalf.
279279
280280Please review some of our Customer's privacy policies for more information:
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282282LiveRamp: [https://liveramp.com/privacy/](https://liveramp.com/privacy/)
325325The security of your information is a high priority to ShareThis. We have implemented industry-standard security measures.
326326
327327While no transmission of data over the Internet is guaranteed to be completely secure, we strive to protect your data. It may be possible for third parties not under the control of ShareThis to unlawfully intercept or access transmissions of private communications. ShareThis cannot ensure or warrant the security of information you transmit to us.
328328
329329VI. **Commitments to Privacy Standards**
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331ShareThis promotes transparency and control for users as members of various self-regulatory programs. ShareThis also participates in and has certified its compliance with the EU-US and Swiss U.S. Privacy Shield Frameworks.
331ShareThis promotes transparency and control for users as members of various self-regulatory programs. ShareThis also participates in and has certified its compliance with the EU-U.S. Data Privacy Framework (DPF), the UK Extension to the EU-U.S. DPF, and the Swiss U.S. DPF.
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333333- * *
334334
335335ShareThis is a member of the following self-regulatory programs:
336336
337**Network Advertising Initiative (NAI):**
338
339ShareThis is a member in good standing with the NAI. The NAI offers an online [web opt-out platform](http://www.networkadvertising.org/choices/) to allow consumers to express their choices and provides general information related to privacy and [Interest Based Advertising](http://www.networkadvertising.org/understanding-online-advertising).
340
337341**The Digital Advertising Alliance (DAA):**
338342
339343ShareThis adheres to the Digital Advertising Alliance Self-Regulatory Principles for Online Behavioral Advertising. The [DAA opt-out platform](http://www.aboutads.info/choices/) offers the consumer a choice page to opt out from advertising services, and general information related to privacy.
340344
341345**GDPR and Swiss Privacy Shield:**
342346
403407Please note that this is a device setting and will disable interest-based ads from all providers, and not just for ShareThis.
404408
405409**Do Not Track:**
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407411You may also stop the collection of your Usage Data by using the do-not-track function or similar privacy controls of your browser. ShareThis recognizes these do-not-track signals from your browser. As required by law, or where we are able to ascertain that such signals are enacted by you and not set by default by your browser, we will consider them to be an indication that you have opted out.
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409**Onward Transfer/Privacy Shield:**
413**Onward Transfer/Data Privacy Framework:**
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411ShareThis complies with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Frameworks as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union and the United Kingdom and/or Switzerland to the United States in reliance on Privacy Shield. The Privacy Shield is administered by the US Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries as well as Switzerland and the United Kingdom. ShareThis has certified that it adheres to the Privacy Shield Principles of Notice, Choice, Accountability for Onward Transfer, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement and Liability. If there is any conflict between the policies in this privacy notice and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification page, please visit [https://www.privacyshield.gov](https://www.privacyshield.gov/).
415ShareThis has certified that it adheres to the EU-U.S. Data Privacy Framework (DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF program principles of Notice, Choice, Accountability for Onward Transfer, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement and Liability. If there is any conflict between the policies of this privacy policy and the above listed DPF program principles, the DPF program principles shall govern. To learn more about the DPF programs, and to view our certification page, please visit [https://www.privacyshield.gov](https://www.privacyshield.gov/).
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413In the context of an onward transfer, ShareThis is responsible for the processing of personal data it receives under the Privacy Shield and subsequently transfers to a third party acting as an agent on its behalf. ShareThis shall remain liable under the Privacy Shield principles if its agent processes such personal data in a manner inconsistent with the Privacy Shield principles, unless the ShareThis proves that it is not responsible for the event giving rise to the damage.
417In the context of an onward transfer, ShareThis is responsible for the processing of personal data it receives under the DPF and subsequently transfers to a third party acting as an agent on its behalf. ShareThis shall remain liable under the DPF principles if its agent processes such personal data in a manner inconsistent with the DPF principles, unless the ShareThis proves that it is not responsible for the event giving rise to the damage.
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415In compliance with the EU-US and Swiss-US Privacy Shield Principles, ShareThis commits to resolve complaints about your privacy and our collecting or use of your personal information. European Union, UK, or Swiss individuals with inquiries or complaints regarding this privacy notice should first contact ShareThis directly at [privacy@sharethis.com](mailto:privacy@sharethis.com). We will respond to your complaint within 30 days of receipt.
419In compliance with the EU-U.S. Data Privacy Framework (DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, ShareThis commits to resolve complaints about your privacy and our collecting or use of your personal information. European Union, UK, or Swiss individuals with inquiries or complaints regarding this privacy notice should first contact ShareThis directly at [privacy@sharethis.com](mailto:privacy@sharethis.com). We will respond to your complaint within 30 days of receipt.
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417We have further committed to refer unresolved privacy complaints under the EU-US and Swiss-US Privacy Shield Principles to BBB EU PRIVACY SHIELD, a non-profit alternative dispute resolution provider located in the United States and operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgement of your complaint, or if your complaint is not satisfactorily addressed, please visit [www.bbb.org/EU-privacy-shield/for-eu-consumers/](https://www.bbb.org/EU-privacy-shield/for-eu-consumers/) for more information and to file a complaint.
421For complaints that cannot be resolved between ShareThis and the individual concerned, ShareThis has further committed to refer unresolved privacy complaints under the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF to the BBB Data Privacy Framework Program, a non-profit alternative dispute resolution provider located in the United States and operated by the Council of Better Business Bureaus. If you are an EU, UK, or Swiss individual and you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit https://bbbprograms.org/programs/all-programs/dpf-consumers/ProcessForConsumers for more information and to file a complaint.
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419For residual disputes that cannot be resolved by the methods above, under limited circumstances, a binding arbitration option may be available before a Privacy Shield Panel. To find out more about the Privacy Shield's binding arbitration scheme, please see: [https://www.privacyshield.gov/article?id=ANNEX-I-introduction](https://www.privacyshield.gov/article).
423If your complaint is not satisfactorily addressed, you may have your complaint considered by an independent recourse mechanism: for EU/EEA Data Subjects, a panel established by the EU data protection authorities ("DPA Panel"). To do so, you should contact the state or national data protection or labor authority in the jurisdiction where you work. Other jurisdictions such as Switzerland and the UK may have similar panels and data protection regulators that may receive your complaint ShareThis agrees to cooperate with the relevant national DPAs and to comply with the decisions of the DPA Panel.
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421The Federal Trade Commission has investigation and enforcement authority over our compliance with the Privacy Shield.
425Should your complaint remain fully or partially unresolved after a review by ShareThis, BBB Data Privacy Framework Program and the relevant DPA, you may be able to, under certain conditions, seek binding arbitration before the Data Privacy Framework Panel. For more information, please visit https://www.dataprivacyframework.gov/s/european-individuals.
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427The Federal Trade Commission has investigation and enforcement authority over our compliance with the Data Privacy Framework.
428
423429If you believe we have not respected your rights or otherwise not handled data correctly, then we encourage you to contact us directly and we will do everything possible to help.
424430
425431However, where you still have a complaint, then you have the right to raise the matter with the Supervisory Authority (or data protection agency) in your country for resolution.
426432
427433## **Contact Information**
428434