Reach Group - Privacy Notice

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1## Reach Group - Privacy Notice
2
3We have organised this Privacy Notice based on the different ways you might interact with us and what you might want to know.
4
5Please use the contents list below to navigate to the section of the Privacy Notice which you are interested in. At the end of each section if you want to return to the contents list please click the link: 'Click here to go back to 'Contents''
6
7Last update: 16 October 2025
8
9## CONTENTS
10
111. **[Who we are and how to contact us]()**
122. **[About this Privacy Notice]()**
133. **[When you browse our websites and use our apps]()**
144. **[When you create or sign into your online news or other Reach account]()**
155. **[When you buy a product or service from us]()**
166. **[When you opt to receive newsletters or marketing communications]()**
177. **[When you enter a competition or prize draw]()**
188. **[When you complete a survey]()**
199. **[When you subscribe to our print, online or "e-publishing" titles, or place a classified ad]()**
2010. **[When you visit or interact with us on social media]()**
2111. **[When you apply for a job with us or work at other organisations we do business with]()**
2212. **[Further ways we may receive, use and share your data]()**
2313. **[How we keep your data secure, why we may keep it and countries we may transfer it to]()**
2414. **[How we ensure we protect children's privacy]()**
2515. **[UK and EU residents: your rights and how to exercise them]()**
2616. **[US, Canadian and other residents: relevant laws, rights and notices]()**
27
28## 1\. Who we are and how to contact us
29
30We are the Reach group, which is made up of Reach plc and its subsidiaries. Reach plc is the largest national and regional news publisher in the UK with a portfolio in Ireland and the United States. We aim to create engaging, relevant content which is distributed through various channels and media including newspapers, magazines, and digital platforms - playing a central role in our audiences' daily lives.
31
32We are the name behind some of the UK's most influential, iconic, and trusted news brands, such as the Daily Mirror, Daily Express, Daily Star and Daily Record, as well as leading celebrity and entertainment magazine OK! and the online shopping site Yimbly.com. We also publish leading regional titles including the Manchester Evening News, Liverpool Echo, and Birmingham Mail, plus the Mirror US and Express US. You can see the list of websites and brands we publish [**here**](https://www.reachplc.com/about-us/our-brands).
33
34Depending on who you are and how you interact with us, the legal "controller" of your personal data will be one or more of our group companies, like MGN Limited, Reach Regionals Media Limited, Express Newspapers, Reach Publishing Group Services Limited or Reach Shared Services Ltd (all at the address above).
35
36We have appointed a Data Protection and Privacy Officer (DPO) to oversee our data protection and privacy practices. If you have any comments, concerns or questions, including any requests to exercise your legal rights, under the UK GDPR or the EU GDPR, the US State Privacy Laws or other laws we encourage you to contact our DPO as follows:
37
38- By email: [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com)
39- By mail: Data Protection Enquiries, Reach Plc, One Canada Square, Canary Wharf, London E14 5AP
40
41Your point of contact for anything to do with how the Reach group uses your personal data is the office of our group Data Protection Officer, who you can contact by submitting the relevant form accessible within the 'Your rights and how to exercise them' section by emailing [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com) or by writing to 'The Data Protection Team' at the address above. If you are a Spanish speaker see section 16.3.3 on how to exercise your rights.
42
43Alternatively, if you are from the US you may also contact us at:
44
45- By email: [privacyofficer@reachplc.com](mailto:privacyofficer@reachplc.com)
46- By mail: Privacy Officer, Reach Plc, 19th Floor, 200 Liberty Street, New York, NY 10281
47
48**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
49
50## 2\. About this Privacy Notice
51
52This Privacy Notice tells you about the kinds of information we hold about you, what we do with it, and why.
53
54As a broad summary, in our business we use information about people:
55
56- To carry out our work as journalists, by investigating and reporting on stories of relevance to our readers.
57- To deliver our features and editorial content.
58- To provide services such as subscriptions, newsletters or marketing that people sign up to, and to operate interactive features like competitions and surveys.
59- To help us to understand our readers and target our marketing and advertising that enables us to continue to finance and bring you our feature and editorial content.
60- To sell products and services on our sites.
61- To carry out back-office administration and generally run and operate our business, for instance by administering our relationships with suppliers and partner organisations, or handling job applications.
62
63Some specific activities and websites might have their own additional and complementary Privacy Notices which sit alongside this one. Generally, that will be the case for very specific services such as our commercial job boards or other specialist websites, or where we have a very specific kind of relationship with you (for instance if you are a member of our group pension scheme). We try to make it obvious where that is the case.
64
65**Privacy Notice Updates**
66
67We may update this Privacy Notice from time-to-time by posting a new version on our websites. You should check this page occasionally to ensure you are happy with any changes. Where changes are material, we may also notify you of them by email.
68
69**Data Protection and Journalism**
70
71The UK
72
73In the UK the Data Protection Act 2018 provides an exemption from data protection laws to prevent unjustified interference with the work of journalists. We are members of the Independent Press Standards Organisation (IPSO) \[[IPSO](https://www.ipso.co.uk/)\] and therefore subject to the Editors' Code \[[Code](https://www.ipso.co.uk/editors-code-of-practice/)\]. If you object to a story we have published that concerns you personally then you can find our complaints policy here \[[UK Complaints](https://www.reachplc.com/complaints-policy)\], which explains how to raise a complaint and how we will handle it.
74
75Ireland
76
77In Ireland we subscribe to the Code of Practice of the Press Council of Ireland and the Press Ombudsman, which set the benchmark for high professional standards. If you believe that we have got something wrong, or that we have breached the Code of Practice, please let us know at the contact details of the publication concerned.
78
79The Code of Practice and details of how to lodge a complaint with the Press Ombudsman are available from:
80
81Post: 1, 2 & 3 Westmoreland Street, Dublin 2.
82
83Website: [www.pressombudsman.ie](http://www.pressombudsman.ie/)
84
85Email: [info@pressombudsman.ie](mailto:info@pressombudsman.ie)
86
87Telephone: 1890 208 080
88
89Fax: 01 6740046
90
91**Our use of Artificial Intelligence**
92
93We are increasingly using Artificial Intelligence (AI) tools, to help us enhance our content and streamline our processes.
94
95Meeting the data protection requirements of our consumers is at the forefront of our AI decision making, and we ensure we review and assess any personal data which may be involved in light of data protection requirements and evolving guidance. This includes conducting assessments, ensuring the accuracy of data sets used and human review of outputs. For more information on AI see our AI Notice on each website footer.
96
97**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
98
99## 3\. When you browse our websites and use our apps
100
101When you browse our websites or use our apps, we may collect technical and/or behavioural information about your use of our websites or other content online, and the device(s) you use to access the services. For example, this information may include details about how you browse our website and the devices and technology you use to browse our website. This may also include unique online identifiers such as device ID, device type, IP address and approximate location at the time of browsing. This may also include video viewing data and may link to your activity on other sites and allow us to recognise you or your device. We may use this to build a more detailed profile of you and your interests. We may also provide you with location-based services (for example, advertising and other personalised content), where we collect geo-location data.
102
103Our advertising partners may receive some information about the device you are using and about what you look at and interact with. We do this for the purpose of choosing which adverts to show you, as well as to make our sites and apps work properly. It also allows us to diagnose problems with them and understand how they are used so we can make them better. Sometimes, we also apply a degree of personalisation in choosing which content to show you (for example, by recommending articles similar to those you've viewed previously).
104
105You can learn more about what we do with this information and why in the sections below.
106
107[3.1 Targeting by Reach]()
108
109[3.2 Targeting by third party advertising networks]()
110
111[3.3 Making our sites and apps work properly and understanding how they are used]()
112
113[3.4 Website Notifications (Pop ups)]()
114
115**3.1 Targeting by Reach**
116
117We combine the information you give to us (for example, sign up information for newsletters and competitions) with the information we receive when you use our websites and apps, and analyse it in order to help us to understand your preferences and interests. We then associate this with a unique identification number. This is then used to tailor the content and advertising that you see on our websites and in our apps, so it is more likely to be of interest to you. We don't share this personalised analysis with advertisers or with the third-party advertising networks that we work with other than in highly aggregated form so that your personal data cannot be identified.
118
119**3.1.1 The data we collect and what we do with it**
120
121The data we use for this purpose is as follows:
122
123- The page you view, and associated information such as how long you spend on them.
124- Your approximate location, to city or town level.
125- Your email address, name and sometimes username and postcode, which we will receive when you sign up for an account on one or more of our websites or apps, when you subscribe to our newsletters or marketing, when you enter one of our competitions or when you complete one of our surveys.
126- The newsletters and marketing you have subscribed to, the promotions and competitions you have entered and the surveys you have completed.
127
128We will analyse this information to infer interests, preferences, and demographic characteristics, and associate it with an internal identification number. For example, if our website analytics tell us that you are located in the approximate area of Newcastle-upon-Tyne and you read our online title ChronicleLive (which is focused on local news for that area), and you sign up to receive an email newsletter about football from our national title The Mirror, then we could infer from that you are interested in things related to a local football club or to football generally.
129
130We then divide up our identification numbers into groups based on the inferences we draw about them. Those groups are called "audience segments" or "audiences". So, for example, an identifier associated with Newcastle, ChronicleLive and the football newsletter could be allocated to audiences likely to be interested in football, and events near Newcastle-upon-Tyne.
131
132We then use those "audiences" to help us to recommend content which is more likely to be interesting (for instance, more articles about football), to tailor marketing communications and to help us to target advertisements when advertisers buy advertising space from us directly.
133
134The advertiser would never see the actual data that we use - it remains with Reach at all times. All we would share with them would be the criteria we used to target their advert, how many times their advert was shown and how many people clicked on it (but not who), so that they know how well the advert did and we know how much to charge them.
135
136**Partners we work with**
137
138We work with partners such as Freestar and Google (Ad Manager) for the purposes of placing advertising on our sites, who will also collect and use specific data for advertising purposes. See [3.2 Targeting by third party advertising networks]().
139
140We also work with a subscription partner, Piano, to help us understand user journeys (e.g. pages our users are visiting the most and which pages lead to the greatest audience conversion), understand how long users spend on our website/app, and to test effectiveness of our marketing campaigns. This audience data is then used to provide a tailored experience on our website/app. To learn more about Piano's data usage, click here: [Piano.](https://piano.io/privacy-policy/)
141
142Please note you have the right to object to profiling for marketing purposes at any time. If you wish to opt-out of having your personal information profiled for personalisation purposes, you can do so via the Privacy setting link on the webpage.
143
144**3.1.2 Our legal basis**
145
146Your activity on our websites and in our apps can be managed by you using our "cookie banner" and related Consent Management Platform (CMP). The vast majority are used on the basis of your consent where you provide it. Some may use our Legitimate Interest and some are Essential - Please see our [Cookie Notice](https://www.mirror.co.uk/cookie-policy/) for further information or the 'cog' icon or link at the bottom of every webpage to manage your consents. When using our apps, if you want to change the settings, go to the 'My Account' Link at the bottom of the screen which includes 'My Privacy' and takes you to the CMP.
147
148We combine that information with the other things we know about you (like your newsletter subscriptions) on the basis of our legitimate interest in understanding our readership, both to serve you better and to make us more attractive to advertisers. This helps us to secure a future for news reporting and journalism in the age of social media, especially local news reporting and journalism.
149
150You do, of course, have an absolute right to object to this. You can always register your objection by completing the relevant form \[[15.5. Your right to object to what we do with your data, and to have restrictions placed upon it]()\].
151
152**3.1.3 How long we keep it for**
153
154We keep the information about your activity on our websites and in our apps for up to up to three years since last browsing activity, with some anonymised browsing activity retained thereafter.
155
156**3.1.4 Who we share it with and why**
157
158The data which we use to create the unique identifier and our "audiences" is shared with the partners who provide us with the technology powering it, most notably Upland Software and Lotame, who host core data management platforms for us. They act as our "processors". This means that they are bound by law and contract to do only what we tell them to do with the data, to keep it safe, and not to share it with anyone else or use it for anything other than providing their service to us.
159
160**3.1.5 Whether we send it outside the country of collection**
161
162Upland Software and Lotame are global businesses and so the data they host for us may be held outside of the country of collection. We have implemented the required safeguards as necessary (for example, standard agreements and frameworks approved by the relevant authorities).
163
164**3.2 Targeting by third party advertising networks**
165
166Digital advertising helps us to fund the news articles and content published on our sites and enables us to provide some of our content for free. We and our third-party ad partners may display digital advertising on our sites that is tailored to your interests and preferences, which are inferred from your browsing history, so the online adverts you see are more relevant to you. We work with third party ad networks to fill unsold advertising space on our sites and in our apps by auctioning it automatically through a process called "real time bidding". These ad networks bid to show their ad to you when you visit our sites or use our apps.
167
168The ad networks exchange information through cookies, which allow them to recognise you when you visit any site that they work with (not just Reach sites). Where we use cookies on our sites for advertising purposes, we collect the appropriate consent, depending on the country you are visiting us from. The cookie information will be used along with other information we hold about you to display digital advertising that is more relevant to you. It is important to note, however, that where you do not provide your consent for digital advertising you will still see digital advertising on our sites, but this will not be tailored to your interests and preferences.
169
170Where you provide consent to using your data to create a profile for digital advertising we may also sell or share limited data types to our partners with whom we have a legally binding relationship for similar purposes; typically data on the page content which you have shown an interest in and online identifiers, not direct identifiers such as your email address. Captify is one such partner. They may act as an independent controller of your data, and their privacy policy is shown here: [Captify Privacy Policy](https://www.captifytechnologies.com/privacy-notice/)
171
172We work with partners such as Freestar and Google (Ad Manager) for the purposes of delivering relevant advertising on our sites. They will collect and use specific data for advertising purposes, for example to create interest-based advertising segments or audiences, to allow us to tailor the ads we display. To learn more about Freestar's and Google's data usage, click here: [Freestar](https://freestar.com/privacy-policy/) and [Google (Ad Manager)](https://policies.google.com/privacy).
173
174**3.2.1 The data collected and how it is used**
175
176On your first visit to one of our sites or apps (and on other occasions to allow you to change your mind), you will be presented with a "cookie banner". This asks you if you consent to the use of cookies and related technologies for the purposes of, amongst other things, selecting and delivering ads. If you do, then the ad networks will be able to recognise your device according to a unique identification number.
177
178We then send out a "bid request" to the advertising networks we work with. What that bid request says is, essentially, "ID number ABC123 has landed on our website, do you want to show this user an advert?" The winner then gets to display their ad.
179
180The auction process happens automatically, in the second or so between you requesting the page and its loading and displaying. The data used by the ad networks to select the ad to show is held by them, not us, and we never see it.
181
182If we sell or share limited data to an ad partner, as described in 3.2, it will be used for profiling and digital marketing on Reach websites and apps, and potentially other sites & apps with whom the partner has a relationship, if you have given permission for that site or app to do so.
183
184An important point to understand is that most of these ad networks will not know who you are in a "real world" sense. They will not know your name, or your email address, or your phone number (we may know those things because you've given them to us in other contexts, but we never share that information with them).
185
186We say "most" because there are two significant exceptions, which are Facebook and Google. They provide targeted advertising services based on the things they know about their users, and so if you are signed into your account with them on your device, they will be able to recognise you and associate your browsing history across sites that use their services.
187
188**Data Matching**
189
190From time to time we may allow our clients to compare their customer database to ours using partner platforms such as InfoSum. This is called data matching and allows our partners to see if they can reach their audiences on our platforms and to understand if an advertising campaign would be effective.
191
192Generally this will be conducted at an aggregate audience level to provide insights, rather than individual level information, although your information may be used to generate these insights. For example, this could involve matching your hashed, pseudonymised email data with the same data held by our advertising clients. This then enables the advertiser to understand if you use their products and visit our sites, then to use this data to target bespoke advertising messages.
193
194Alternatively, we may allow advertising partners to build target audiences based on predefined attributes. These 'lookalike' audiences may be similar to our partners' existing audiences. For example, a sports brand may want to reach 'football enthusiasts'. They could select audiences who have been identified as having an interest in these areas. To do this, we segment our audiences into groups depending on what we think they like or other behaviours. This helps them find the right audiences and we are able to show you more relevant advertising.
195
196The way we match your data could also involve working with partners such as Tradedesk and their group companies, acting as joint controllers. These partners use this information to create a secure online identification code for the purpose of recognising you for cross-channel advertising. This code is placed in our cookie, does not contain any of your identifiable personal data, and will not be used by them to identify you. With your consent it may be shared with our advertising partners and other third-party advertisers globally for the purpose of enabling interest-based content or targeted advertising through Reach sites. These third parties may in turn use this code to link demographic or interest-based information you have provided in your interactions with them to the pseudonymised code. Information on the Trade Desk's use and how they work with partners can be found here [EUID Privacy Notice](https://www.transparentadvertising.eu/privacy). Alternatively to withdraw consent and object to targeted advertising based on the Trade Desk EUID activity click [here](https://www.transparentadvertising.eu/). We also work with partners such as LiveRamp Inc, acting as our processor. Detailed information on LiveRamp's data processing activities is available in [LiveRamp's Privacy Notice](https://liveramp.uk/privacy/service-privacy-policy/) and opt-out [here](https://optout.liveramp.com/opt_out).
197
198If you accept the use of cookies in our Consent Management Platform, when you submit your email address to create an account or sign-up to a newsletter or marketing we may share your email address in a hashed form with Amazon Publisher Services (APS). APS then links the hashed email to a profile which they may already hold related to that address. The hashed email will be used in a secure, pseudonymised form within a cookie to flag to APS whenever you visit an APS enabled Reach website again. APS will use this to determine, in real-time, if any of their business customers want to market to a profile similar to yours. If this is the case they may initiate an advert which will appear to you on the Reach website concerned. The APS Privacy Notice can be found at [APS PN](https://aps.amazon.com/aps/privacy-policy/). Alternatively to withdraw consent and object to targeted advertising based on APS activity click [here](https://www.amazon.com/gp/help/customer/display.html). You can also visit [www.youradchoices.org](https://www.youradchoices.org/) to have more information about how to manage your ad preferences.
199
200**Withdrawing consent**
201
202You have the right to withdraw your consent or opt-out to the processing of your personal data at any time via our Cookie Management Platform accessed via the 'cog' icon or link at the bottom of every webpage. For example, we will only match your hashed, pseudonymised email with an advertiser in the Infosum platform, if you have consented to your data being used by our adtech provider Lotame. We will also only work with partners such as LiveRamp, as described above, if you have accepted cookies in our Consent Management Platform.
203
204Alternatively, if you would like to stop your email being used in this way please email dataprotection@reachplc.com, stating 'opt out of hashed email'.
205
206**3.2.2 Our legal basis**
207
208Where required by applicable law advertising networks undertake this activity on the basis of your consent, which we ask for on their behalf through the 'cookie banner' which appears when you first visit our site. The 'cookie banner' message box will reappear from time to time in case you change your mind, or when something changes (typically every 30 days). Please see our [Cookie Notice](https://www.mirror.co.uk/cookie-policy/) for further information or the 'cog' icon or link at the bottom of every webpage to manage your consents. When using our apps, if you want to change the settings, go to the 'My Account' Link at the bottom of the screen which includes 'My Privacy' and takes you to the CMP.
209
210Most of our third-party advertising partners operate within an industry framework and code of practice issued by the Internet Advertising Bureau (IAB) called the "Transparency and Consent Framework", which sets out the technical means for your choices to be passed through the ad networks. It also requires that members adhere to IAB policies and standards of behaviour.
211
212Advertising partners who do not work within the IAB framework are listed separately in the platform which can be viewed in our Consent Management Platform (CMP) - please see our [Cookie Notice](https://www.mirror.co.uk/cookie-policy/) for further information or click on the 'cog' icon or link at the bottom of every webpage. In the Consent Management Platform popup go to the 'Partners' page and scroll down - IAB partners are listed first, then you'll see Non-IAB vendors and finally Google partners.
213
214**3.2.3 How long we keep it for**
215
216We do not ourselves hold a copy of the data gathered by the advertising networks. They will each have their own retention policies which you can find in their privacy notices linked through our 'cookie banner' - these are often short (between 30 and 60 days), because shopping interests change over time.
217
218**3.2.4 Who we share it with and why**
219
220When we participate in auctions for unsold advertising space, we send bid requests to third party advertising networks. You can find the list of third-party advertising networks who we work with by clicking on the 'cog' icon or link at the bottom of every webpage and reviewing our Consent Management Platform.
221
222**3.2.5 Whether we send it outside the country of collection**
223
224The digital advertising networks are global in nature and so, while we are predominantly a UK business, this data will travel across international borders, and in particular many automated advertising transactions will be processed in the USA. Where we are the ones making the transfer (typically, we are not), we have implemented the required safeguards as necessary (for example, standard agreements and frameworks approved by the relevant authorities).
225
226**3.3 Making our sites and apps work properly, and understanding how they are used**
227
228We use the information logged by our servers and certain third-party analytics tools (such as Google Analytics, Amplitude, Mpulse and Hotjar) to help us to spot problems with our digital services, such as page errors or slow loading times, as well as understanding usage patterns and watching for security problems. This may include statistical and analytical data about your visits and activity on our sites, such as the pages you view, how long for, and which links are followed. This helps us to improve the way we deliver content and the products and services offered to you. We also use this data to report on our performance, provide audience insights and measurement, and to sell advertising.
229
230We may also collect information from your devices that tells us whether you are using an ad blocker. This is so that we can manage our compliance with the law and also determine if we are able to show you advertising. We may also ask you to suspend or whitelist our sites or platforms so that we can show you adverts.
231
232You can find more information below.
233
234**3.3.1 The data we collect and what we do with it**
235
236We gather data for this purpose in three ways.
237
238Firstly, our servers record certain information provided by your devices when they request content, consisting mostly of technical information about your device such as language, screen size and the features and functions it supports, but also including the internet or "IP" address from which it is connecting, and the page or data requested. The data is used for system performance, content delivery and security purposes. It is saved together with the dates and times the requests occurred into files stored on our servers called "logs" or "log files".
239
240Secondly, on your first visit to one of our sites or apps (and every so often again after your first visit), you will be presented with a 'cookie banner' asking you if you consent to the use of cookies and related technologies for our use of analytics. If you do, then several "cookies" (small text files) will be stored on your device containing identification numbers. Those numbers can then be read on your subsequent visits to recognise your device, and our analytics providers will use that information to provide us with various reports and metrics on how our sites are used. We also work with the analytics provider Amplitude, who collect measurement data on our behalf, as our processor. They collect this data for us, using their cookie, and only process your personal data with your consent. If you do not consent they will only provide us with anonymised data.
241
242Thirdly, Google also uses the data that it gathers as a result for other purposes, which you can read about in the [Google Privacy Policy](https://policies.google.com/privacy). If you wish to opt-out of the use of Google Analytics you can access and download the Opt-out browser add-on from here: [GA Opt-Out](https://tools.google.com/dlpage/gaoptout).
243
244To withdraw your consent for how we are using your information, please see [15.4 Your right to withdraw consent.]()
245
246**3.3.2 Our legal basis**
247
248We process the personal data captured in our server log files on the basis of our legitimate interest in monitoring our systems, understanding how they are used, fixing problems with them, and for security monitoring and management purposes.
249
250We process the data for determining an adblocker, on the basis of legitimate interest. As a predominantly advertising funded business, we do rely on our ability to show you advertising to help ensure we are able to provide you with the products and services you request.
251
252We process the personal data captured by our analytics providers on the basis of your consent, which we ask for through a "cookie banner" which appears when you first visit our site. That message box will reappear from time to time in case you change your mind (typically every thirty days), and on your first visit after we make a significant change.
253
254**3.3.3 How long we keep it for**
255
256We keep the information in our server log files for up to one year, depending upon the log type and purpose.
257
258Our analytics providers will keep the information they gather from our sites and apps in line with their own privacy notices, which you can access through our 'cookie banner' and Consent Management Platform (see the 'cog icon' or link at the bottom of every webpage).
259
260**3.3.4 Who we share it with and why**
261
262We use AWS and CloudFront to help us to analyse our server log files. They act at our direction, as our "processor".
263
264The information gathered using Amplitude or Google Analytics is held by Amplitude or Google and is made accessible to us through various dashboards and reporting tools.
265
266The following providers are key to providing additional website analytics or diagnostic capability:
267
268- Akamai Mpulse ([https://www.akamai.com/legal/privacy-and-policies](https://www.akamai.com/legal/privacy-and-policies))
269- Chartbeat ([https://chartbeat.com/privacy/](https://chartbeat.com/privacy/))
270- Hotjar ([https://www.hotjar.com/privacy/](https://www.hotjar.com/privacy/))
271- Viafoura ([https://viafoura.com/privacy-policy/](https://viafoura.com/privacy-policy/))
272- Amplitude ([https://amplitude.com/privacy)](https://amplitude.com/privacy)
273- Google Analytics ([https://policies.google.com/privacy)](https://policies.google.com/privacy)
274
275**3.3.5 Whether we send it outside the country of collection**
276
277The technology providers we use are global businesses. The data is located in Ireland with some being routed through AWS outside of the UK and EEA. We have implemented the required safeguards as necessary (for example, standard agreements and frameworks approved by the relevant authorities).
278
279**3.4 Website Notifications (Pop ups)**
280
281We provide news and updates about our sites via push notification messages or 'pop-ups'. This is a free service. Our legal basis is consent, as the notifications are only sent to you if you have clicked on a button to allow it (you may have accidentally selected to receive notifications).
282
283When you consent to receiving pop-up browser notifications from one of our websites, we collect the following information:
284
285- the URL of the page you were on when you were subscribed;
286- your country code;
287- your device type;
288- your browser name and version;
289- whether the notification was shown to you; and
290- the topics of the notification you have clicked on or interacted with.
291
292We have no control over your subscription to notifications as it is controlled by your browser and device. We do not store any recognisable data about you or your device in connection with the push notification service.
293
294If you wish to unsubscribe from receiving notifications please follow the instructions here: [Airship](https://support.airship.com/hc/en-us/articles/4446152158619-How-to-opt-out-from-the-web-notification) and [One Signal](https://documentation.onesignal.com/v9.0/docs/unsubscribe-from-notifications).
295
296If you need additional assistance in relation to push notifications, please contact the team at [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com) - with the Subject heading: Push Notifications
297
298**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
299
300## 4\. When you create or sign into your online news or other Reach account
301
302Some elements of our websites and apps require you to create an account in order to use them; for example, the ability to leave comments under articles or to use some of the functions of "InYourArea".
303
304This section covers the following:
305
306- [4.1 Online News account]()
307- [4.2 Specialist Accounts including Funeral Notices, Bookanad, Marketplacelive, and Family Notices sites]()
308
309**4.1 Online News account**
310
311We use your email address and the other information that you give to us as part of the account creation process to operate your account and provide those functions. When you are signed in with your Reach account, we will also have the ability to associate your account details with the information we gather through our analytics tools about how you use our sites.
312
313**4.1.1 The data we collect and what we do with it**
314
315When you create an account we may collect your name and email address.
316
317For services that provide local information (like InYourArea) we will also collect your postcode and any associated areas of local interest that you want to be updated about. If you subscribe to a paid version of our sites such as **Premium** subscription offering or **Privacy Plus** we will collect your payment details, in order for us to fulfil your subscription. For more information on subscriptions see [9\. When you subscribe to our print or "Digital Edition" titles.]()
318
319Some of our sites allow you to log-in to your account quickly by using your existing social media accounts, such as Facebook, X (f/k/a Twitter), Apple or Google. When you choose this option, you are granting permission to such company to share your user information with us. This will include your name and email address plus any other information you have permitted them to share with third parties, and your account will be linked to your social media account. You can ask us to delete your personal data or de-link your account from your social media account by emailing [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com).
320
321Some services may let you upload your own content to our sites, such as comments or pictures. Those things will, by the nature of the service, be generally visible on the site and may be attributed to user names. Your comments may be used in print, online or on the social pages for brands owned and published by Reach plc. We may also record what types of content you have commented on, and associate this with our profile of you. Please do not provide any personal data which you do not want to be published. Comments will be subject to moderation checks before publication.
322
323We use this information to operate your account and to enable you to log in and use our services; for example, on InYourArea we use your postcode to identify the correct local information to display to you.
324
325You may also be invited during the account creation process to subscribe to one or more of our newsletters, or to opt in to receive certain special marketing offers and promotions. You can read more about that by navigating to the appropriate section of this Privacy Notice via the 'Contents' list. [Click here to go back to 'Contents']().
326
327Unless you object, we will also associate your online account sign-up data with the other things we know about you, like your page views. You can learn more about that, including how to object, [here]().
328
329**4.1.2 Our legal basis**
330
331We process your email address and the other information you give to us in order to provide the relevant function or service of our sites on the legal basis of consent. We associate the data which you provide on sign-up with the profile created from your browsing activity on the basis of our legitimate interest. If you wish to object to this, where permitted by applicable law, please see section [Targeting by Reach]().
332
333Our legal basis for any resulting email marketing is your consent - [see here for further information]().
334
335**4.1.3 How long we keep it for**
336
337We will keep your account active for as long as you continue to use it, and for up to 3 years afterwards.
338
339**4.1.4 Who we share it with and why**
340
341We use a technology provider called [LoginRadius](https://www.loginradius.com/) to handle the technical aspects of operating your account on our behalf. They host your email address and password. They act as our "processor", meaning that they are bound by law and contract to keep your data safe, and to do only what we tell them to do with it.
342
343**4.1.5 Whether we send it outside the country of collection**
344
345Our user account technology provider LoginRadius is based in California and India, and so your personal data will be processed from those locations as part of their provision of their service to us. We have implemented the required safeguards as necessary (for example, standard agreements and frameworks, approved by the relevant authorities).
346
347**4.2 Specialist Site Accounts**
348
349This section covers when you create an account and use our services on the Funeral Notices, Bookanad, Marketplacelive, and Family Notices sites.
350
351**4.2.1 The data we collect and what we do with it**
352
353In order to use many of our website features you will have to create an account, for example, if you wish to post a funeral notice, upload a tribute to a notice, post an announcement, place an advertisement, or place a notice.
354
355When you create an account we will collect, at a minimum, your name and email address. In some circumstances, we may also collect your address and your telephone number. We use personal data as part of the account creation process, and to ensure ongoing operation of your account, and access to the services available on our websites.
356
357We use all this personal data to (i) operate your account and to enable you to log in and use our services, (ii) manage and administer your notice, announcement, and/or advertisement, and (iii) provide you with some of the features and functionalities that are reserved for account holders.
358
359Some examples of using the personal data you provide include:
360
361- When creating a local obituary notification on our Funeral Notices website, we use your city/town to ensure that we provide information that is relevant and useful for you.
362- When managing a live advertisement, if your advertisement has been successful, you can log in to your account and change the status of the advertisement to closed, ensuring that you no longer receive communications relating to that advertisement.
363
364When you post a notice and/or an announcement and, as part of this post, provide personal data that relates to a living third party, you are responsible for making sure that you have obtained the appropriate permissions for sharing their personal data. For example, uploading a photograph or a video to a notice that contains the image of another person(s).
365
366Some of our services may allow you to upload your own content to our websites, for example any comments, pictures, or videos uploaded as part of an advertisement or a notice. Such content, by the nature of our service, will be visible on the website to other users and the general public. When creating a new notice or announcement, or interacting with an existing one, please do not provide any personal data which you do not want to be published and accessible by the general public.
367
368The "controller" for advertising activities on some of our websites is Proweb. See 4.2.7.
369
370**4.2.2 Funeral Notices Pay-to-use services**
371
372Once you have created an account on Funeral Notices, our products/services will be made available for purchase.
373
374When you purchase a product/service, either online, via our website, or offline, via our call centre, we will use the personal data that you have provided during the account creation process to administer the sale of the product/service you have selected. We may also collect additional personal data in order to enable the sale, including the processing of payment information provided by you during the checkout process.
375
376**4.2.3 Funeral Notices Free-to-use services**
377
378Some of our Funeral Notice services are made available for free, and may allow you to upload your own content to our websites, for example any comments, pictures, or videos uploaded as part of a tribute. Such content, by the nature of our service, will be visible on the website to other users and the general public.
379
380Once you have created an account, some of our products/services may enable the disclosure of information typically viewed as sensitive, for example providing information about your religious beliefs when dedicating a prayer or a religious notice to a loved one.
381
382When uploading information to our websites, please do not provide any personal data which you do not want to be published. It is also important to note that all comments on active notices will be subject to moderation checks before publication.
383
384When you request either of the above Funeral Notices services and, as part of this service, provide information concerning a living third party, you are responsible for making sure that you have obtained the appropriate permissions for sharing this information. For example, uploading a photograph or a video to a tribute that contains the image of a large number of individuals.
385
386**4.2.4 Notices placed by Funeral Directors**
387
388We offer Funeral Directors across the UK the option to use our service, and to post funeral notices for publication on the relevant area of our website.
389
390If you instruct your Funeral Director to post an online funeral notice on our website, then the information that you provide your Funeral Director will be posted on our website.
391
392Please note that when collecting information to inform their funeral notice, Funeral Directors will do so as "data controllers". This means that they are responsible for how they handle and use the personal data that they collect from you.
393
394**4.2.5 Our legal basis**
395
396We process your email address and the other personal data provided during the account creation process so that we may fulfil the contractual obligations owed for the sale of a product/provision of a service, e.g., the posting of an online and/or in-print advertisement and/or notice. This includes the processing of any payment information that is required to facilitate the sale of such products/services.
397
398We process your email address and the other personal data you provide during the account creation process on the basis of your consent for us to provide and operate an account on your behalf.
399
400We process any personal data that you upload to our websites to deliver notices on the basis of our legitimate interest in operating an online obituary service. Please note that, when uploading content, you are in complete control of what you post.
401
402We process your payment information in order to fulfil contractual obligations owed for the sale of a product/provision of a service, e.g., the posting of an online and/or print funeral notice.
403
404We process any sensitive information you provide regarding your religious beliefs on the condition that, by making a post on a generally accessible website, you have manifestly made the information public.
405
406The posting of a funeral notice, by a Funeral Director, is always performed based on the instructions that are provided to individual Funeral Directors by the families of the deceased, and in accordance with the performance of the contract that you have entered into with the Funeral Director.
407
408**4.2.6 How long we keep it for**
409
410As a general principle, we will only retain your personal data for as long as it is necessary. More information on particular retention periods is provided below.
411
412**Website data**
413
414Our analytics providers will keep the information they gather from our websites in line with their own privacy notices, which you can access through our 'cookie banner' and Consent Management Platform (see the 'cog icon' at the bottom left of every webpage)
415
416**Account data**
417
418Bookanad - When you make a booking through our bookanad website, we will keep your account active for as long as you continue to use it, and it will remain active until you request its deletion, or an inactive period of 7 years has elapsed.
419
420Funeral Notices, Family Notices, and Marketplacelive - When you register for a new account on Funeral Notices, Family Notices, and Marketplacelive, we will keep your account active for as long as you continue to use it, and it will remain active until you request its deletion.
421
422If you have made a purchase, we will keep a record of your transactions for a period of 7 years post-transaction.
423
424**Funeral Notice data**
425
426All funeral notices, posted by Funeral Directors and the general public, will remain accessible on our website indefinitely, so that the passing of a loved one may remain remembered forever. This will include any tributes posted on a funeral notice, and all other related services, for example remembrances.
427
428**4.2.7 Sharing your personal data with third parties**
429
430We will only share your personal data with a third party if there is an appropriate contract in place that binds that third party to act in accordance with our instructions.
431
432Further information regarding the third parties that we share your personal data with is detailed below.
433
434**Proweb**. We use a third-party provider called Proweb to handle the technical aspects of operating an account on our behalf, managing bookings made through Bookanad, and administering our email lists. In order to provide us with this service, they will process the personal data that you provide when you create an account and place a booking, in addition to other information that is captured from your use of our website.
435
436When providing these services, they act as our "data processor", meaning that they are bound by law and contract to keep your data safe, and to do only what we tell them to do with it.
437
438On two of our websites, Marketplacelive and Family Notices, Proweb manages the online advertisements that are displayed on-site. These advertisements will be personalised to you, based on your use of the site, if you have accepted the placement of advertising cookies on-site. For this activity, Proweb will be acting as a data controller; their Privacy Notice can be accessed here: [Proweb Privacy Statement](https://www.proweb.net/terms-and-conditions/proweb-privacy-statement).
439
440**Donatis**. We use a third-party provider called Donatis to manage all of the charitable donations made through our Funeral Notices website. Please note that Donatis are a "data controller", therefore, all on-site donations will be processed in accordance with their own [Privacy Notice](https://www.donatispayments.co.uk/terms/privacy/), and Terms and Conditions.
441
442When you write a message to accompany your donation, this message will be posted as a tribute on the funeral notice and, once the donation period has closed, this message will be shared with the Funeral Director that posted the notice, so that they may share all of the donation messages with the family of the deceased. If, when writing a message, you choose to make it private then, once the donation period has closed, this message will be shared with the Funeral Director and the family. A private message will not be posted on our website.
443
444When you make a donation, and select Gift Aid, we will share some personal data with the relevant charity. This will include your name, email address, and donation amount. This information enables the chosen charity to avail of the UK Government's tax relief program, meaning that they receive more of your donation than they otherwise would. Please note that Gift Aid is only available to UK tax residents; further information regarding Gift Aid can be found [here](https://www.gov.uk/claim-gift-aid).
445
446**Payment processors**. We use third party payment processors to handle payments made through our websites. These third party payment processors may act as both a "data controller", meaning that they define why and how to process the payment information you provide, and a "data processor", meaning that they act in accordance with our specific instructions when processing your transactional data.
447
448**Ancestry**. Ancestry is a sponsor of our Funeral Notices website. A link to their website can be found on the sponsorship icon visible on all funeral notices. Please note that by clicking on the ancestry sponsorship area of the funeral notice page, you will be taken to Ancestry's own website, where an automatic search will be performed on the name of the deceased. This search will be performed based on the URL that you have visited Ancestry from. We do not share any of your personal data with Ancestry; however, if you register for an Ancestry account, after following a link within a notice, Ancestry will be able to identify that you came from our website.
449
450**AddThis (Oracle)**. We have installed a tool called AddThis, provided by Oracle, on various pages of our websites. This tool provides you with the ability to share a notice on social media platforms of your choice. When you interact with the AddThis tool, and decide to share a notice on social media, AddThis will collect some personal data from your interaction. AddThis collects your personal data as a "data controller", meaning that they will use it for their own purposes. Further information on how AddThis uses personal data can be found in their [Privacy Policy](https://www.oracle.com/uk/legal/privacy/addthis-privacy-policy.html).
451
452**4.2.8 Working at an organisation that we do business with**
453
454For all of our customers and other organisations we do business with, we will have the business contact details of the people we work with at those organisations, and we will use them to manage and administer our relationship with that organisation. We do this on the basis of our legitimate interest in managing and administering those relationships.
455
456We keep the details of our contacts at organisations we do business with for as long as we continue to have a business relationship, and for a period thereafter for business development purposes and in case of issues or disputes.
457
458**4.2.9 Advertising as a company that we do business with**
459
460When you place an ad, e.g. as a funeral director, we will collect your name and contact details, your postcode, your payment information, and of course the content of your ad. We will use that information to publish and administer your ad, and to communicate with you about it. The content of your ad will be published and therefore accessible to the public. We do this on the basis that it is necessary to fulfil the contract agreed with you when you place your ad.
461
462We will retain the contact details of private individuals for up to 7 years from the point of last interaction, and trade contact details for as long as we have a business purpose.
463
464Your ad itself will be retained indefinitely, on the basis of our legitimate interest, in order to maintain our archive and back issues services.
465
466**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
467
468## 5\. When you buy a product or service from us
469
470At Reach, we manage two main online e-commerce platforms: [Yimbly.com](https://www.yimbly.com/) and [OK! Beauty Box](https://www.okbeautybox.co.uk/). In addition we run a number of ecommerce sites associated with our newspaper brands such as [Reach Sport Shop](https://reachsportshop.com/) or our [Regional Newspaper Shop](https://shop.regionalnewspapers.co.uk/).
471
472For information on how we process your data on these sites see below. For information on discount codes, vouchers, cashback accounts and affiliate sites see [12\. Further ways we may receive, use and share your data]()
473
474When you place an order for a product or service with us, it is necessary to share specific personal details to ensure the seamless fulfilment of your order. This information may be gathered during the registration process or by placing an order via our checkout. In certain situations, we share with a third party that will collect and process this information on our behalf to fulfil your order.
475
476**5.1 The data we collect and what we do with it**
477
478We may collect and use data in a number of ways when you buy a product or service from us. These include:
479
480- When you explore any of our websites and utilise your account for purchasing products, services, or redeeming digital vouchers.
481- When you make an online purchase and opt for guest checkout (in which case, we only gather transaction-based data).
482- When you opt-in to marketing
483- When you create an account with us.
484- While shopping online, we gather information through cookies and similar technologies - you have the control to manage these settings during your site visit.
485- When you interact with us on social media.
486- When you engage with chatbots on our site, to communicate with us and ask us questions.
487- Upon signing up for an account you will join our loyalty program, you gain access to a designated area on our sites. This space is designed to collect and store all your receipts, guarantees, and warranties for your convenience with each purchase whilst generating points that convert into monetary value.
488- When you reach out to us through various channels with queries, complaints, etc. For example, when you contact our customer service team regarding an order.
489- Upon participating in prize draws or competitions.
490- When you opt to complete surveys we send your way.
491- When you share comments or reviews on our products and services.
492- Any individual has the right to access personal data related to them, including opinions. If your comment or review contains information about the sellers who provided the service, it may be shared with them upon request.
493- When you authorise a third party to share information they hold about you with us.
494- We collect data from publicly available sources when you have given consent to share information or when the information is made public as a matter of law.
495- When you join our Loyalty programme we will use the relevant personal data that will allow us to give you rewards, for more details about personal data please see the [Yotpo privacy policy.](https://www.yotpo.com/privacy-policy/)
496
497**5.2 Our legal basis**
498
499The regulations on data protection outline various reasons for which a company may gather and process your personal data, including:
500
501Consent: In specific instances, we may collect and process your data with your explicit consent. This can happen, for example, when you willingly opt into marketing communications or create an account with us. When gathering your personal data, we will always communicate clearly which data is essential for a particular service.
502
503Contractual Obligations: Under certain circumstances, we may require your personal data to fulfil our contractual obligations. For instance, when you place an order for delivery, we will collect your address, billing/delivery, mobile and name to ensure the successful delivery of your purchase, sharing these details with a courier as needed.
504
505Legal Compliance: If mandated by law, we may be compelled to collect and process your data. For instance, we might share information about individuals involved in fraudulent or criminal activities impacting us or our sellers with law enforcement.
506
507Legitimate Interest: In specific scenarios, we may require your data to pursue our legitimate interests in a manner that is reasonably expected in the course of operating our business, and that does not significantly affect your rights, freedom, or interests. For example:
508
509- We will share your personal data for the fulfilment of your order.
510- We may utilise your purchase history to determine the offers we send you.
511- Direct marketing emails may be sent when you shop with us and choose not to opt out, commonly known as a 'soft opt-in.'
512- Combining the shopping history of numerous customers helps us identify trends, meet demand, and develop new products/services.
513- Your address details may be used to send you direct marketing information by post, informing you about products and services that we believe may interest you.
514- We may reach out to you for market research and to enhance our services.
515- With your explicit consent, or if you shop with us and do not opt out of receiving our emails ('soft opt-in'), we may use your personal data, preferences, and transaction details to keep you informed through email, text, telephone, and our contact centres about relevant products and services, including tailored special offers, discounts, promotions, events, competitions, etc. You can opt out of this at any time.
516- When you come to our eCommerce site via one of our social media websites, we will receive information, such as your name, email and ID (via an API) that will help us detect how you have come on to our site. This helps us to understand how our advertisements are performing on different social media platforms.
517- We will share your personal data in the fulfilment of our Loyalty Programme.
518- Sharing the information you provide and other information held about you within our Group companies, for the purposes of this Privacy Notice. For more information see section [12.9 How we work with Group Companies]()
519
520**5.3 How long we keep it for**
521
522Reach will retain your personal data in accordance with the law and relevant regulations and will store the data for as long as is necessary to fulfil the purpose for which it was collected. The period for which we keep your personal data will be determined by the purpose for which we are using the data, and our legal and regulatory obligations.
523
524**5.4 Who we share it with and why**
525
526We use Klevu, Shopify and Mirakl to manage and connect the different parts of our Yimbly.com and OK! Beauty Box ecommerce sites, and Gorgias for our customer service. They act at our discretion, as our "processor". For more information on what each processor specifically does please see below:
527
528- Klevu: [https://www.klevu.com/privacy-policy/](https://www.klevu.com/privacy-policy/)
529- Mirakl: [https://www.mirakl.com/privacy-policy](https://www.mirakl.com/privacy-policy)
530- Shopify:[https://www.shopify.com/uk/legal/privacy](https://www.shopify.com/uk/legal/privacy)
531- Gorgias: [https://www.gorgias.com/legal/privacy](https://www.gorgias.com/legal/privacy)
532- Recharge: [https://rechargepayments.com/](https://rechargepayments.com/)
533- TrustPilot: [https://uk.legal.trustpilot.com/for-businesses/business-privacy-policy](https://uk.legal.trustpilot.com/for-businesses/business-privacy-policy)
534- Yotpo: [https://www.yotpo.com/privacy-policy/](https://www.yotpo.com/privacy-policy/)
535- Paypal: [https://www.paypal.com/uk/legalhub/privacy-full](https://www.paypal.com/uk/legalhub/privacy-full)
536- Klarna: [https://www.klarna.com/international/privacy-policy/](https://www.klarna.com/international/privacy-policy/)
537- Clearpay: [https://help.clearpay.co.uk/hc/en-gb/articles/900006078786-Privacy-Policy-](https://help.clearpay.co.uk/hc/en-gb/articles/900006078786-Privacy-Policy-)
538- Salesforce: [https://www.salesforce.com/uk/company/privacy/](https://www.salesforce.com/uk/company/privacy/)
539
540We will also share your name, address, email and payment details with our sellers in order to fulfil an order. Our legal basis for doing this would be contractual as it is necessary in order for you to receive your goods.
541
542We may also provide sellers with information that allows them to serve you with more useful and relevant ads and to see how effective they are. We would not share your name or other information that directly identifies you when we do this. Instead, we use an advertising identifier like a cookie, a device identifier, or a code that would anonymise information like an email address. Our legal basis for doing this would be consent. We would attain your consent when you accept our use of cookies on our site and you have the right to opt out at any time. For more information see section [3\. When you browse our websites and use our apps]()
543
544**Generative AI Tools**
545
546We may share personal data with Generative tools like OpenAI on a 30 day or zero data retention basis. Alternatively our customers may interact, for example, with an AI Customer Service Agent. Our purposes for use of AI are as follows:
547
548- **Customer Services Experience**. To automate our responses to you and provide you with context relevant to your enquiry we may use data we have stored about you such as previous enquiries, order history, recent site activity, product reviews, loyalty & rewards. Alternatively you may provide data directly to an AI Customer Service Agent as part of your customer service experience.
549- **Personalised product recommendations & merchandising**. To enable us to present the right product to you as you progress through the website, or via marketing communications (if we have the permission), based on your purchase history and recent activity.
550
551We may also use AI, although not involving personal data, for Business intelligence purposes, to identify patterns, spot inconsistencies, predict trends, and deliver insights that lead to a better understanding of our business across all functions. Our legal basis for doing this would be legitimate interest. To opt out of your data being shared in this way email [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com), stating 'opt out of AI Tools'.
552
553**5.6 Whether we send it outside the country of collection**
554
555From time to time we may transfer your personal data to service providers based outside of the UK and EEA for the purposes described in this Privacy Notice. In particular, we do this in regard to our email and SMS service providers, managing our marketing activities and for the processing of orders, subscriptions and payments. Where these transfers take place, your personal data will continue to be subject to safeguards set out in the law and we have mechanisms in place to ensure your data receives equivalence in protection to that within the UK and EEA. An example safeguard is standard agreements that have been approved by the relevant authorities. For more information see section 13: [How we keep your data secure, why we may keep it and countries we may transfer it to]().
556
557**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
558
559## 6\. When you opt to receive newsletters or other marketing communications
560
561We use the information you provide us with, such as email, address, or phone number, to communicate with you for the purpose you provided it, either based on your consent or where we have legitimate grounds to do so. For example, if you sign up for a newsletter or other marketing communication then we will use the email address you provide to send you that newsletter or marketing, and we may also send you text messages if you have opted in to receive these. These may include special offers and promotions. Alternatively, If you have bought a product from us, from one of our ecommerce sites \[see [5\. When you buy a product from our ecommerce sites]()\], we may send you emails about similar products and services, from the brand you purchased the product from, provided you didn't opt out when we collected your data.
562
563The links in our emails are unique to your email address, and so if you click on them our servers will attribute that click to your email address and that information will be associated with your [unique identifier](). If you choose to allow your email program to load the images in our emails, we will also be able to see that you opened the email. Our emails may include pixels which enable us to serve non-personalised ads within the newsletter content, via companies such as Passendo and Open Web, acting as our processors. You can find out more about each of these activities below. You can update your marketing preferences at any time. If you would like to unsubscribe (or opt-out) of receiving these emails please click the links on the emails you receive, text STOP to opt out of text messages, or contact dataprotection@reachplc.com.
564
565**Working with Partner Companies**
566
567When you give us your email address for marketing purposes, we may convert it into a hashed, pseudonymous form, and subsequently share it with selected partners who use this information to create an online identification code, for the purpose of recognising you on your device.This code does not contain any of your identifiable personal data and cannot be used to re-identify you.
568
569We convert your email based on legitimate interest and you can opt out of your email being shared in this way by emailing [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com), and stating 'opt out of hashed email'. For more information on how these partners may subsequently use this code to serve you targeted advertising, with your consent, please see section [Data Matching]().
570
571In addition, we may work with a partner company to send our communications to you. For example, you may have consented to an email from Reach via the Substack platform. For these emails Substack are the controllers of your data, and you will have agreed to their [Privacy Notice](https://substack.com/privacy) when you signed up. You can opt out of receiving their newsletters at any time via the email you receive or by emailing privacy@substackinc.com.
572
573**6.1 Sending you the newsletters and marketing you subscribe for**
574
575We will use the email address you give to us to send newsletters or our marketing offers and promotions to you.
576
577When you subscribe to one of our email newsletters, or marketing emails, we will send those newsletters (or marketing emails) to the email address you provided. It will always be clear who the newsletter or marketing offer or promotion has come from, and we don't sell or give our email lists to anyone else.
578
579If you want us to stop, the easiest way is to click on the "unsubscribe" link which you will find at the bottom of every email, text STOP to opt out of text messages, or contact [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com).
580
581In some jurisdictions outside of the EU/UK, and where permitted by applicable law, we may purchase/rent lists of persons who may be interested in our products and services. We may contact such persons by email.
582
583**6.1.1 The data we collect and what we do with it**
584
585We collect your email address in order to send you the newsletters or marketing you subscribe to. When you sign up for newsletters from our "In Your Area" local information website, we will also collect your postcode in order to provide the correct local information.
586
587Sometimes, our newsletters will contain advertisements.
588
589Unless you object, we will also associate your newsletter and marketing subscription with the other things we know about you, like your page views. You can learn more about that [here]().
590
591**6.1.2 Our legal basis**
592
593We use your email address to send you the newsletters and marketing you subscribe for on the basis of your consent. You can withdraw that consent at any time. The easiest way to do so is to click on the "unsubscribe" link at the bottom of every newsletter we send.
594
595We associate your email subscription with the other things we know about you on the basis of our legitimate interests. You can learn more about that [here]().
596
597**6.1.3 How long we keep it for**
598
599We will keep your email address on the subscription list for the relevant newsletters or marketing emails until you unsubscribe from them. Furthermore, we will stop sending you a newsletter (or marketing email) if we see no activity (e.g. no links clicked on) for a period of time, and generally but not exhaustively, after 24 months.
600
601**6.1.4 Who we share it with and why**
602
603Processors provide the technology platforms which we use to administer our email lists and to manage the adverts in our emails. They act as our "processors", meaning that they are bound by law and contract to keep your data safe, and to do only what we tell them to do with it.
604
605**6.1.5 Whether we send it outside the country of collection**
606
607Email administration data is hosted within the EEA. Advert management services data is processed from the UK and EEA.
608
609**6.1.6 Whether we send it abroad**
610
611The data is hosted and processed within the EEA.
612
613**6.2 Tracking technologies used in our emails**
614
615If you tell your email application to load images we will know when you open one of our emails. When you click on links in our emails, we will know that it was you who clicked on it. We use this information to inform the content of future newsletters or marketing (by looking at what's popular), and to understand whether you continue to be interested in receiving them.
616
617Unless you have previously objected, we will also associate that information with other things we know about you. You can learn more about that here in [Targeting by Reach]().
618
619**6.2.1 The data we collect and what we do with it**
620
621We track engagement with our emails in two ways.
622
623Firstly, as for most email newsletters and promotions worldwide, our emails don't attach any pictures they use to the email itself, but instead load them from a remote server on demand. By default, most email programs don't load remote images automatically, but only when you click on the button or link in the program to "show images" (or similar wording). When you do that, the images linked in the email are downloaded from our technology provider's server so they can be displayed in your email program.
624
625If the images are downloaded, our technology provider can tell us that you opened the email.
626
627Secondly, the links in our emails to articles and other external content are personalised, such that if you click through to the content using the link in our email, we will know that it was you who clicked it (or at least, someone reading the email we sent to you). This is because we use web beacons in our emails to track the success of our marketing campaigns. Our web beacons don't store any information on your computer but, by communicating with our cookies on your computer, they can help us to understand how you engage with our emails.
628
629**6.2.2 Our legal basis**
630
631We record the opening of emails on the basis of your consent. You can withdraw your consent at any time either by configuring your email client not to load images, or by unsubscribing from the relevant email.
632
633We use the personalised URLs for links to external content on the basis of our legitimate interest in understanding how you engage with our emails and which kinds of content are of most interest to you. You can object to this use of your personal data by completing the relevant form [Your right to object to what we do with your data, and to have restrictions placed upon it]().
634
635**6.2.3 How long we keep it for**
636
637The data gathered to understand email opening and interests related to articles and links within the emails is retained for as long as you continue to engage with our emails, and for a period of up to 3 years afterwards.
638
639**6.2.4 Who we share it with and why**
640
641Third party processors provide the technology platforms which we use to administer our email lists and to manage the adverts in our emails. They act as our "processors", meaning that they are bound by law and contract to keep your data safe, and to do only what we tell them to do with it.
642
643**6.2.5 Whether we send it outside the country of collection**
644
645The data is hosted in the Republic of Ireland, the UK and Denmark.
646
647**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
648
649## 7\. When you enter a competition or prize draw
650
651From time to time we run competitions and prize draws which require you to provide your name and contact details. We use that information to administer the competition or prize draw and to communicate with you about it (for example if you win a prize).
652
653We may also use that email address to send you occasional special offers and promotions, if you opted in to receive them. [See here]() for more information on that and how to unsubscribe.
654
655Unless you have objected, we will associate the fact that you entered the competition with the other things we know about you, like your page views. You can learn more about that [here](). We may also run some competitions or prize draws for which we utilise your declared responses to build into our profile about you. When we do so, this will be communicated in the associated text, and you will be asked to either consent to this use or will be given the option to 'object' via a tick box.
656
657**7.1 The data we collect and what we do with it**
658
659When you enter a competition or prize draw we will collect the information you provide to us, such as your name, email address and answers to any questions. We will use that information to run the competition or prize draw. If you happen to win a prize, we may ask you for additional information, such as an address to send the prize to. As highlighted above, we may also retain your responses as part of a profile about you.
660
661**7.2 Our legal basis**
662
663We do this on the basis that it is necessary to fulfil the contract formed with you when you enter the competition or prize draw. Use of your declared data for profiling purposes will be based either upon consent (via tick box) or our legitimate interest, for which you will be given the option to 'object'.
664
665**7.3 How long we keep it for**
666
667We will keep your competition entry for the duration of the competition and for up to 12 months after the closing date. Data utilised for profiling will be retained for up to 3 years.
668
669**7.4 Who we share it with and why**
670
671Information about competition and prize draw entries is only shared with the service providers who provide us with the technology powering our systems and - if you win a prize - with the companies who supply and deliver the prize to you. The technology providers act as our "processors", meaning that they are bound by law and contract to keep your data safe, and to do only what we tell them to do with it.
672
673**7.5 Whether we send it outside the country of collection**
674
675Our online form technology provider may process your personal data outside of the UK and EEA. We have implemented safeguards to secure and limit the processing of the data, including standard agreements, and frameworks, approved by the relevant authorities.
676
677**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
678
679## 8\. When you complete a survey
680
681Sometimes we run surveys to help us to understand more about our readership or about public opinion generally. They can also help us better understand the underlying motivations behind the trends we are seeing, response to new content ideas and formats we are developing and how we can improve the service we currently offer.
682
683These surveys could be in the form of online surveys, polls, video projects, diary studies and discussion groups, and we record the responses (answers) of those who take part.
684
685If you take part, we use your answers to those surveys to produce anonymous statistics which we use to inform our editorial content and, to an extent, our advertising. For example, if a majority of survey respondents express a preference for one TV show over another, then we might write an entertainment piece based on that or factor it in when deciding which adverts appear where.
686
687We may also run some surveys for which we utilise your declared responses to build into our profile about you. When we do so, this will be communicated in the associated text, and you will be asked to either consent to this use or will be given the option to 'object' via a tick box.
688
689Occasionally, those surveys might ask you about things which the law considers to be especially sensitive, such as your voting intentions or your religious beliefs. Where that's the case, we'll ask clearly for your permission first, and we'll always provide a "prefer not to say" or similar option. We don't use that kind of information for advertising purposes.
690
691**8.1 The data we collect and what we do with it**
692
693The types of information we collect and process about you when you take part in a survey may include:
694
695- Personal and contact details you have provided to us, such as your name, email address or postal address
696- Demographic information such as date of birth, gender, work occupation, ethnicity and readership habits.
697- Attitudinal, behavioural or purchase information shared within our surveys or forums.
698- Information about your use of third party products or services or from third parties who we may use to operate certain aspects of our business.
699- We may also collect information from cookies on your devices and this includes information about your IP address, MAC address and other identifying information, information about your devices, including your location, from third party advertising networks and how you use our products and services.
700
701We will collect your answers to the survey questions and use them to compile anonymous statistics along the lines of "35% of people preferred X over Y". Some surveys may also ask for your email address, for example if we are offering entry into a prize draw for completing it. Go [here]() to learn more about how we use your data for prize draws. As highlighted above, we may also retain your responses as part of a profile about you.
702
703When you have completed a survey, you may be invited to subscribe to a newsletter or to receive special offers and promotions from us.
704
705Sometimes we may operate "panels" of people who we send survey questions to periodically. If you join one of those panels then there may be additional kinds of information about you which we will receive, in which case we will provide further information to you before you sign up to the panel.
706
707**8.2 Our legal basis**
708
709We collect and compile your survey answers on the basis of your consent, which we ask for in each survey. Use of your declared data for profiling purposes will be based either upon consent (via tick box) or our legitimate interest, for which you will be given the option to 'object'.
710
711**8.3 How long we keep it for**
712
713We retain your survey responses for however long the survey runs for, and for up to 90 days afterwards. If you participated in our research panel we may keep your data for up to a year, for the purposes of insight and tracking responses over time.
714
715The resulting statistics may be kept longer, but those are always anonymous and don't contain your personal data. Data utilised for profiling will be retained for up to 3 years.
716
717**8.4 Who we share it with and why**
718
719We typically publish the overall results of our surveys, and often share those results with the brands involved (if any), but those results are always anonymous and statistical in nature ("50% of respondents thought X") and don't contain your personal data. Actual survey responses are only shared with the service providers who provide us with the technology powering our systems. They act as our "processors", meaning that they are bound by law and contract to keep your data safe, and to do only what we tell them to do with it.
720
721Once we've gathered your survey responses, we will combine them with the answers from other respondents and turn them into valuable insights which may be shared with third parties. Unless specifically stated at the start of the research activity and with your explicit permission, this information will only be disclosed to third parties in anonymised or aggregated form, stripped of any identifiable data (example forms of anonymised / aggregate data include: "X% of males from Birmingham agree that..." or "a 35 year male from Birmingham said ...")
722
723Please be aware that if you disclose information on forums it may be possible for other research participants to use this information. We are not responsible for the disclosure of any information you post in this way.
724
725**8.5 Whether we send it outside the country of collection**
726
727Our online form technology providers may process your personal data outside of the UK and EEA. We have implemented safeguards to secure and limit the processing of the data, including standard agreements and frameworks approved by the relevant authorities.
728
729**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
730
731## 9\. When you subscribe to our print, online or "e-publishing" titles, or place a Classified Ad
732
733**9.1 When you subscribe to our print, online or "e-publishing" titles**.
734
735We will collect your name, address other contact details, and payment information. We will use that information to administer your subscription. We do this on the basis that it is necessary in order to provide the subscription to you with the support of our provider. We will retain this information for as long as you maintain your subscription, and for a period thereafter, in case of disputes or problems.
736
737When you subscribe to our digital edition titles your subscription is also processed via our provider and this information is retained for as long as you maintain your subscription, and for a period thereafter, in case of disputes or problems.
738
739As part of the subscription process you may be asked if you want to receive other products or services from Reach. Where this is the case you will be asked to consent to each product or service type. Such activities are managed in accordance with the relevant sections elsewhere in this Privacy Notice.
740
741**Privacy Plus Subscription**
742
743On some of our websites we offer you a **Privacy Plus** subscription service. This **Privacy Plus** subscription provides a browsing experience, free of personalised advertising. For a monthly fee it enables you to access the same content without sharing your personal data for advertising purposes. We use our payment provider, [Stripe](https://stripe.com/gb/privacy), to process your payments on our behalf.
744
745**Premium Subscription Offerings**
746
747A number of our websites also offer a **Premium** subscription which allows readers to support local journalism with limited adverts and exclusive subscriber-only content.
748
749When you sign up for one of the **Premium** subscriptions we may send your details to our third party provider Piano. They will use your details to process your payment and deliver the content you have subscribed to. Please see a link to their privacy notice for more information on how they process personal data. [https://piano.io/gb/privacy-policy/](https://piano.io/gb/privacy-policy/)
750
751For more information on both of these subscriptions, and how they work together, see our [T&Cs](https://www.mirror.co.uk/terms-conditions/)
752
753In order to be able to offer you this service on our website, we will collect online identifiers such as device type, IP address, language settings, approximate location at the time of browsing, and your logged in user id. This will be used to enable us to verify you as a paid subscriber, to technically run the service, and for security and anti-fraud purposes.
754
755**9.2 When you place a classified ad**
756
757When you place a classified ad in one of our print titles, we will collect your name and contact details, your payment information, and of course the content of your ad. We will use that information to publish and administer your ad, and to communicate with you about it. The content of your ad will be published and therefore accessible to the public. We do this on the basis that it is necessary to fulfil the contract agreed with you when you place your ad.
758
759We will retain the contact details of private individuals for up to 6 years from the point of last interaction, and trade contact details for as long as we have a business purpose. We do not store personally identifiable payment card information.
760
761Your ad itself will be retained indefinitely, on the basis of our legitimate interest, in order to maintain our archive and back issues services.
762
763**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
764
765## 10\. When you visit or interact with us on Social Media
766
767We operate accounts on different social media platforms, and you may choose to visit or to interact with us through these channels. If you choose to do so, we can usually only see information stored in your public profile on the social media platform, when you are logged in to your profile, while visiting our social media account; although we may process data that you provide to us when you contact us (for example: if you create a post, or send us a private message via Facebook).
768
769The social media platform also provides us with anonymous usage statistics, which we use to improve user experience and understand activity across our sites. We do not have access to the usage data that the operator of the social network collects to create these statistics.
770
771The operator of the social media platform also processes your data, regardless of whether you yourself have a profile on the platform. In addition, some social media platforms, such as Facebook, use cookies that are stored on your terminal device when you visit our social media account, even if you do not have your own profile in the network or are not logged in. These cookies enable the social media platform to create user profiles based on your preferences and interests and to show you advertising tailored to these.
772
773For information on the social media providers and their privacy policies please see our list of [Social Media Platforms](https://www.reachplc.com/site-services/social-media-cookies). For further information on how we may receive, use and share your data see [12.4 Social media platforms]().
774
775**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
776
777## 11\. When you apply for a job with us or work at other organisations we do business with
778
779**11.1 When you apply for a Job with us**
780
781When you apply for a job with us, we will process the information you or the recruitment agency gives to us in order to consider your application and to communicate with you (or the agency) about it.
782
783If we offer you a position and you accept it, then we will use your information to liaise with you about start dates, contracts, arranging induction and so on, and we may ask you for additional information to that end. That information will then be handled in accordance with our internal HR policies and Employee Privacy Notice.
784
785If we don't offer you a position or we do but you don't accept it, then we will keep your application on file for 12 months in case of future queries or issues.
786
787We process your data on the basis that it is necessary in order to take steps to enter into an employment contract with you. We process information relating to unsuccessful applications or job offers that are not accepted on the basis of our legitimate interest in keeping records of job applications.
788
789**11.2 If you work at other organisations that we do business with**
790
791For all of our customers and other organisations we do business with, we will have the business contact details of the people we work with at those organisations, and we will use them to manage and administer our relationship with that organisation. We do this on the basis of our legitimate interest in managing and administering those relationships.
792
793If you work at a current or prospective advertising or publishing services client or related agencies, revenue sharing partners (for the sale of your products or services) or are users of Reach software we will also contact you from time to time using your work contact details to promote our services. We will have those contact details either because we have worked with you before, you shared them with us for this purpose, because we or our agencies have looked them up from publicly available information, or because you have attended an event we have hosted. We do this on the basis of our legitimate interest in promoting our advertising and publishing services to businesses. We will always stop contacting you for this purpose if you ask us to. Typically, the best way to do that is to respond to the person contacting you, but you can also make the request by completing the [relevant form]().
794
795We keep the details of our contacts at organisations we do business with for as long as we continue to have a business relationship, and for a period thereafter for business development purposes and in case of issues or disputes.
796
797**11.3 Site visits and CCTV**
798
799When you visit a Reach site we will record your name, the date, and in some locations your company name. This information is retained for one week.
800
801In some circumstances, non-employees may be provided with a site pass. Where this applies, the personal data obtained, including a photograph of you, will be retained for the duration of your visit or contract with Reach and for 7 years thereafter for fraud, security, and financial reporting purposes.
802
803We use CCTV systems at our premises on the basis of our legitimate interest in protecting the safety and security of our staff and our property.
804
805**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
806
807## 12\. Further ways we may receive, use and share your data
808
809This section covers the following:
810
811- [12.1 Further data sharing by Reach]()
812- [12.2 Links to other websites and third-party affiliates]()
813- [12.3 Behavioural remarketing services]()
814- [12.4 Social media platforms]()
815- [12.5 WhatsApp Instant messaging platform]()
816- [12.6 Chatbots and other onsite data collection]()
817- [12.7 Discount codes, vouchers and cashback accounts]()
818- [12.8 Affiliate Sites, such as Mirror Bingo and Mirror Switch & Save]()
819- [12.9 How we work with Group Companies]()
820- [12.10 Transfer as part of the sale of our business]()
821- [12.11 Award or charitable donation; nomination, voting and judging]()
822
823**12.1 Further data sharing by Reach**
824
825We may pass your information to our processors - companies that we use to provide services on our behalf, for example for home delivery services, event management, prize fulfilment agencies, sending gifts and coupons, market research or other purposes mentioned in this Privacy Notice such as analytics, direct marketing or online advertising. These processors can only use your information in accordance with our instructions and for no other purpose.
826
827In addition, further to the data sharing described elsewhere in this Privacy Notice, Reach will disclose your information and co-operate with appropriate bodies and authorities in good faith where we are required to by law, a court order, a regulatory authority, or otherwise, including with the police, trading standards, regulatory authorities, including the Information Commissioner's Office, other relevant authorities, or credit reference agencies.
828
829Where permitted by applicable laws, where you interact with us, we may monitor, record, and retain all associated data, correspondence, and communications, such as written letters, telephone call recordings, emails, text messages, social media messages, in person meetings and any other communications. We will do this to, (i) comply with our legal and regulatory obligations (ii), prevent, or detect crime (iii), maintain appropriate evidential records (iv), protect the security of our communications systems and (v) for training and quality purposes. Where necessary, we will also use your personal information to defend ourselves from any legal claims brought by you in connection with the provision of our products and services.
830
831We will also use personal information to manage and administer our business generally.
832
833We will share information with security consultants and IT security system providers, where necessary, to monitor and manage data security and the security of our sites and networks, and to develop security threat intelligence data.
834
835We may also share information to facilitate the sale of one or more parts of our business, including if we are approached by a potential buyer or the restructuring of one or more parts of our business and with auditing organisations such as the Audit Bureau of Circulation.
836
837When we share information with third parties, we only permit them to process this data for specified purposes. We do not share more information with them than is necessary for the relevant purpose and we require them to treat this information with at least the same protection we do.
838
839**12.2 Links to other websites and third-party affiliates**
840
841Our websites may include links to third-party websites, plug-ins, and applications. We work with companies like Skimlinks and AWin who have relationships with retailers and other publishers, to enable you to click a link on our site and go directly to their site. We do not drop cookies through our affiliate links. Instead we use a type of link that redirects users into the affiliates network. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and, when you leave our website, we encourage you to read the Privacy Notice of every website you visit. Please note that some of our third party/affiliate websites may have Reach branding, although they may not be operated by Reach. For more information on how Skimlinks and AWin use your data see here: [Skimlinks](https://www.skimlinks.com/privacy-policy/) and [Awin](https://www.awin.com/gb/privacy).
842
843We may monetise some of these links through the use of third-party affiliate programmes. These affiliate links help pay the costs of producing our websites and ensure that the content is free to you. However, it doesn't mean that we are in any way indebted to Amazon or any other company. Nor do they or any other company have any influence over editorial coverage, how we rate products, or whether they get a positive review. Notwithstanding such affiliate programmes, we are not responsible for the content or privacy policies of these websites or for third-party advertisers, nor for the way in which they use the information they collect about you. See more [Information on Affiliate Links](https://www.reachplc.com/affiliates).
844
845**12.3 Behavioural remarketing services**
846
847After you have visited our site, we may use remarketing services provided by companies such as Facebook and Google and Bing, to show you advertising on third-party websites, based on your browsing patterns and interactions. For this purpose, visitors are grouped by certain actions on our services, for example, by duration of visit. This enables us to understand your preferences and to show you personalised advertising even if you are currently on another website within the network.
848
849**12.4 Social media platforms**
850
851We may also share de-identified information with social media platforms for advertising and analysis purposes. For example, we may share a hashed, non-identifiable version of your email with, for example, Facebook or Google, with the aim of showing you advertising on those platforms, or to exclude you from seeing our advertising on those platforms.
852
853Combined with the use of their respective pixels/advanced matching and Conversions/Events APIs (a secure server-to-server interface that allows us to share specific actions you take on our website directly with Meta and TikTok), this enables us to better understand how you interact with our website, measure the impact of our advertising and website conversions, deliver relevant advertising that may be of interest to you and protect your privacy.
854
855Processing your data in this way enables us to deliver relevant advertising that may be of interest to you and protect your privacy. It also enables us to measure the impact of our advertising and website conversions, improve targeted advertising, improve marketing attribution and improve conversion tracking.
856
857To opt out of your email being shared in this way by email [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com), and stating 'opt out of hashed email'. You have the right to withdraw your consent or opt-out to the processing of your personal data at any time via our Cookie Management Platform accessed via the 'cog' icon or link at the bottom of every webpage.
858
859**12.5 WhatsApp Instant messaging platform**
860
861When you sign up to one of our Whats App communities to receive the latest updates, exclusives and comments straight to your phone. As part of this process you are allowing WhatsApp to receive and share data with us, including your phone number. The use of your data will be in accordance with this Privacy Notice, and also WhatsApp Privacy Notice [here](https://www.whatsapp.com/legal/privacy-policy-eea).
862
863You can exit the Community you joined at any time by going to the Communities tab of your Whatsapp account, and following these instructions: [How to exit a community](https://faq.whatsapp.com/1312647189536807/).
864
865**12.6 Chatbots and other onsite data collection**
866
867If you engage with chatbots on our sites to communicate with us and ask questions, your information will be used in accordance with this Privacy notice, and specifically to:
868
869- Provide responses to your questions.
870- Analyse and report on user engagement with the chatbot.
871- Review and improve the quality performance of the chatbot.
872- Develop related products and services.
873
874Please note that our chatbots may leverage third party generative AI platforms. Where this is the case, we will:
875
876- Undertake a data protection impact assessment, where legally required.
877- Put in place appropriate controls to ensure that data protection risks are mitigated to an acceptable level.
878- Follow a Privacy by Design approach when developing the chatbot.
879
880Where our chatbots leverage third party generative AI platforms, the information you disclose via the chatbot may be shared with the provider of the AI platform for its purposes, over which we have no control. Please do not submit any information with our chatbots that you would not be willing to share publicly. **For more information see our AI Notice on our websites.**
881
882**12.7 Discount codes, vouchers and cashback accounts**
883
884Some of our sites offer discount codes. When you use one of our discount codes we will collect information about how you use our site. For example, when you redeem a voucher we'll record details of the offer, the date and time and the device you've redeemed it on. Although we do not share your data with the code providers, when you claim your code your personal data may be collected.
885
886The legal "controller" of your personal data is Reach plc, and we rely on the performance of a contract for the application of discount codes. However, our discount websites are managed on our behalf by Widilo who also act as a data controller should you create an account or sign up to their newsletters.
887
888Reach is not responsible for the content or use of personal data on third party websites linked to from our sites which offer Discount Codes. When you navigate to and use these sites, for example to redeem a discount code, we would recommend that you check the Privacy Notice associated with that site for more information on how those sites process your information.
889
890Similarly if you create a Cashback account, as part of the registration your data will be shared directly by you with our cashback partner in line with their terms and conditions which are provided to you at the point of registration. The legal "controller" of your personal data is Reach plc, and we rely on the performance of a contract for the management of Cashback accounts. They are administered by Widilo, also as a data controller, and are subject to their terms and conditions which are provided at the point of registration. For more information on how cashback partners use your data we recommend you check their Privacy Notice for more information.
891
892For anything to do with how Widilo uses your personal data, please see their privacy notice [here](https://www.widilo.co.uk/privacy-policy).
893
894**12.8 Affiliate Sites, such as Mirror Bingo and Mirror Switch & Save**
895
896[Reach Gaming Affiliates](https://www.reachgamingaffiliates.com/) is a website operated by Reach, to promote our Gaming Affiliate programs, and provide users with the ability to join the program. We provide direct links to our nationally recognised and trusted gaming brands on our Reach Gaming Affiliates webpage, such as Mirror Bingo, OK! Bingo and Express Wins. We also provide links to web pages where you can submit your information in order to join our Reach Gaming Affiliates Account.
897
898Please note that we do not directly collect any personal data, concerning your browsing behaviour or your participation in our affiliate program, on this website.
899
900When you navigate to these web pages, please note that our partner, Jumpman, will be the data controller for the personal data that you provide, and Reach will be the data processor. The information we share will be used in accordance with our partner's privacy policy, which you should read when you sign up with the partner. For more information about how your Affiliate data will be used, please see the Jumpman Privacy Notice [here](https://www.mirrorbingo.com/privacy-policy).
901
902Mirror Switch & Save have partnered with Quotezone.co.uk to help you compare insurance policies including:
903
904- [Home insurance](https://insurance.mirrorswitchandsave.co.uk/home/index.php)
905- [Travel insurance](https://insurance.mirrorswitchandsave.co.uk/travel/index.php)
906- [Pet insurance](https://insurance.mirrorswitchandsave.co.uk/pet/index.php)
907- [Van insurance](https://insurance.mirrorswitchandsave.co.uk/van/index.php)
908- [Car insurance](https://insurance.mirrorswitchandsave.co.uk/car/index.php)
909- [Bike insurance](https://insurance.mirrorswitchandsave.co.uk/bike/index.php)
910- [Breakdown insurance](https://insurance.mirrorswitchandsave.co.uk/breakdown/index.php)
911- [Bicycle insurance](https://insurance.mirrorswitchandsave.co.uk/bicycle-quote/index.php)
912
913When you navigate to these web pages, please note that our partner Quotezone will be the data controller for the personal data that you provide, and Reach will be the data processor. For more information about how your Affiliate data will be used, please see the Quotezone Privacy Notice [here](https://www.quotezone.co.uk/about/privacy-policy).
914
915**12.9 How we work with Group Companies**
916
917Reach receives information from, and shares information with, other companies within the Reach Group to help operate, provide, improve, understand, customise, support, and market our services and their offerings. This includes:
918
919- helping improve infrastructure and delivery systems;
920- understanding how our services or theirs are used;
921- promoting safety, security and integrity across the Reach Group e.g. securing systems and fighting spam, threats, abuse, or infringement activities;
922- performing analytics and analysis of how you interact with the group's products and services, to facilitate business efficiencies, to help us better understand our audiences and deliver relevant content, develop products and services that would be relevant to you; and
923- sharing information to deliver more relevant advertising from across the Reach Group network.
924
925We also share information to fulfil the service to you for example:
926
927- When you decide to place an advertisement on Marketplace Live, through our Bookanad website, the information that you have provided will be shared with Marketplace Live, so that the publication and administration of your advertisement may be effectively managed.
928- When you elect to place a notice on the InYourArea website, through our Bookanad website, the information that you have provided when creating an account, and a notice, will be shared with InYourArea so that they may manage and administer your online post.
929
930**Audience Analytics and Understanding**
931
932When you consent to our cookies via our CMP, we may use your information (cookie identifiers and usage data) to help us better understand our audiences. This may include linking engagement data across our websites and apps for the following purposes;
933
934- Content improvement, to analyse what content is popular with our audiences so we can prioritise content that matters to our readers.
935- Performance analysis, to assess how our platforms are performing, including traffic levels and audience engagement.
936- Analytics and insights, to ingest the data into our analytics platforms (Engine), which allow our teams to ask questions and gain insights that support better decision making.
937
938**Advertising Relevance and Effectiveness**
939
940Another key way we share data across our websites and apps, is for advertising and targeting purposes. When you consent to cookies via our CMP, we may use your information from your online behaviour across our group sites to deliver adverts that are relevant to your interests and to help measure the effectiveness of our advertising campaigns. For example:
941
942- When you go onto one of our sites we can track your behaviour on those sites, or any of our other sites across our Group companies, and use this to target advertising or email content to you. For example, if you use our ecommerce site yimbly.com, we can see if you later visited one of our other sites and you may see advertising for the products you looked at based on this. If you would prefer to opt out, you can do so via the consent management pop-up.
943- This also applies if you open an email from us and this takes you online as we can use the information from your online behaviour to later target marketing to you. So for example if you subscribe to marketing emails on one of our regional news sites and we see you have looked at sporting content on our other sites we may provide you with sport related content in your marketing emails from the regional news site. You can unsubscribe from emails at any time.
944- We may also upload emails (in hashed, pseudonymous form) straight to the advertising data system and this enables us to identify the same non-identifiable user across devices. So we know, for example, that the person who looks at Reach lifestyle content on their phone and then Reach fashion content on their desktop, is in fact the same non-identified person. You can unsubscribe from emails at any time.
945- We may also use the other data you have provided to us, combined with your online behaviour, to personalise your email campaigns. For example, if you signed up an account when browsing 'football' content on our news sites, we may classify you as a 'football intender'. Later when you go online we may see you are also interested in content on films and classify you as a 'football and films intender'. As a result you may see advertising content related to football and films, when you visit our sites.
946
947**12.10 Transfer as part of the sale of our business**
948
949If we sell part or all of our business, personal information may be one of the transferred business assets. If this happens, your information may be disclosed to any successors of our business for them to use for the purpose set out in this Privacy Notice.
950
951**12.11 Award or charitable donation; nomination, voting and judging**
952
953**Nomination and voting**
954
955When you make a nomination or are nominated (either by a nominator, or directly by us) for an award or charitable donation, we may ask for the following personal information:
956
957- First name and surname of the nominator
958- Telephone number of the nominator
959- Email address of the nominator
960- Name of the nominee
961- Postal address nominee
962- Email address nominee
963- Telephone number of the nominee
964
965Personal information may also be included in the narrative of why the nominee deserves the award or charitable donation. This could include anything about the nominee's life, including sensitive data such as health information or criminal offence data about themselves or others. We may also conduct our own research to find identified nominees. We will collect the same information to the extent it is available from publicly available sources or other third parties we interview.
966
967When you vote for a nomination, for example via an online form, we may also collect personal information including your name, IP and email address.
968
969Generally, we will only process your personal information on one or more of the following legal grounds:
970
971**Our legitimate interests**: Where it is necessary to use your personal information for the purposes of our legitimate interests (or those of a third party). For example:
972
973- We have a legitimate interest in collecting the nominator's personal details (such as name, contact numbers and/or email address) from the nominator, from publicly available sources or when we find out about the nominee's story from another source, so we can contact the nominee or identified nominee to see if they are interested in taking part in the award or charitable donation process.
974- We have a legitimate interest in using the nominee's/ identified nominee's personal information so we can assess their suitability to receive an award or charitable donation, including performing background checks.
975
976**Consent**: We may ask you for your consent to use your personal information for a specific purpose. We will explain the specific purpose for processing at the time we ask you for such consent.
977
978**Judging**
979
980When you submit a nomination for an award or charitable donation, or you are nominated for an award or charitable donation, we will review all of the information provided in line with the selection criteria. We will use the personal information provided by nominators, or compiled from its own research, to produce a shortlist for each award or charitable donation. If the nomination does not comply with the terms and conditions, then the relevant personal information will be promptly deleted.
981
982Personal information of shortlisted potential award or charitable donation winners (which may include both nominees and identified nominees) may be shared with the relevant award or charitable donation judging panel. The panels are made up of members selected by us and will review the shortlist to choose winners of the award or charitable donation and inform us of their decision. Alternatively we may advertise for public vote, for example in our national and regional newspapers.
983
984We may also contact nominators and/or nominees/ identified nominees to research their story prior to the winners being contacted.
985
986If you are selected as a winner of an award or charitable donation, we will use the personal data provided by the nominators to contact the winners. Winners will be contacted and asked to confirm that they are happy to be winners of the relevant award or charitable donation and for their personal information to be used for this purpose.
987
988The personal data may also be used to communicate & run an event, for publication in Reach print and on-line titles, and for use on social media platforms.
989
990**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
991
992## 13\. How we keep your data secure, why we may keep it, and countries we may transfer it to
993
994**13.1 How we keep your data secure.**
995
996We are committed to protecting the personal data we hold and keep your information secure by taking appropriate technical and organisational measures, including for example encryption techniques and access control, to protect personal and sensitive data against its unauthorised or unlawful processing and against its accidental loss, destruction or damage.
997
998Where we use third-party service providers to store data, we have appropriate agreements in place to ensure that your personal data is protected. In addition, we limit access to your personal information to those employees, agents, contractors and other third parties who have a business need to know. We also require any third parties to whom we may transfer personal data to have appropriate security measures in place. They will only process your personal information on our instructions and they are subject to a duty of confidentiality.
999
1000Our websites may permit you to create an account, or have the facility for an account to be created on your behalf. When this happens, you may be prompted to create a password. You are responsible for maintaining the confidentiality of your password, and you are responsible for any access to or use of your account by someone else that has obtained your password, whether or not such access or use has been authorised by you. You should notify us of any unauthorised use of your password or account. In the unlikely event of a breach we will notify the affected individuals in a timely manner, as required by law. If you believe your account has been compromised, please contact us at [dataprotection@reachpc.com](mailto:dataprotection@reachpc.com), or if you are in the US email [privacyofficer@reachplc.com](mailto:privacyofficer@reachplc.com) stating which state you are a resident of.
1001
1002**13.2 Reason for keeping it**
1003
1004We hold personal data for a variety of different purposes and the length of time we keep your data will vary depending on the services or products we are providing our customers with.
1005
1006We will only keep your data for a reasonable period of time, which is based on the purpose for which we are using your data. For example, we review our marketing contact lists and delete those contacts where there has been no activity for three years. In addition, by law, for tax and other purposes, we may have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for seven years after they cease being customers. We may also need to keep information to evidence a contract or prevent fraud.
1007
1008Once the purpose has been fulfilled, we will securely delete that data or anonymise your information (so that we, or anyone else, can no longer tell that data relates to you) unless we are required to retain the data longer for legal, tax or accounting reasons.
1009
1010**13.3 Countries we may transfer your data to**
1011
1012When you provide information to us, we may transfer your personal information to our group companies and processors who are based in a country other than your country of residence. For example, if you are a UK citizen you may find your data is processed by a supplier or service based outside the UK or EEA, such as in the United States. If such a transfer requires us to apply additional safeguards to your personal information under, for example, UK or European data protection laws, we will do so.
1013
1014These steps may include implementing the UK's International Data Transfer Agreement clauses or European Commission's Standard Contractual Clauses, with additional UK-specific clauses for transfers of personal information to our service providers and business partners. Alternatively we will ensure the third parties we work with will offer an adequate level of protection by meeting the legally agreed requirements of the EU-US Data Privacy Framework, and the UK extension, as appropriate.
1015
1016To the extent applicable, we may rely on derogations as set forth in Article 49 of the GDPR for the transfer and onward transfer of personal information collected from individuals in the UK or EEA to the United States, and other countries that the EU views as not providing adequate data protection. Specifically, we may transfer such information to another party in accordance with our lawful basis for processing.
1017
1018By using our website, products or services or by interacting with us in the ways described in this Privacy Notice, you consent to the transfer, storage and processing of your personal information outside your country of residence, including out of the EEA, in the circumstances set out in this Privacy Notice. If you do not want your information to be transferred in this way you should not use our website, applications or services.
1019
1020**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
1021
1022## 14\. How we ensure we protect children's privacy
1023
1024Our products and services are for a general audience and not aimed at children.
1025
1026Across our portfolio, we have taken active measures to ensure we comply with all relevant laws and regulations, and do not knowingly collect any personal information from children under the age of sixteen or send any marketing communications to children.
1027
1028If we are running a competition, for example, which might be of interest to children, our competition rules specify that a parent or guardian must consent to entry (if the child is under eighteen). You must also be at least eighteen to purchase products or services from us. If you are under the age of eighteen, you must ensure that your parent or guardian purchases the products or services on your behalf.
1029
1030If, in the future, we collect personally identifiable information from children in connection with our products and services, we will do so in compliance with all relevant laws and regulations including, without limitation, obtaining parental consent where necessary. If you are a parent or guardian and are concerned that we may be processing personal data related to your child, please contact [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com).
1031
1032**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
1033
1034## 15\. UK and EU residents: Your rights and how to exercise them
1035
1036The law gives you certain rights over your personal information.
1037
1038You can exercise your rights by contacting our group Data Protection Officer's team through the use of the relevant forms provided below. It is helpful to be as specific as possible about what you want us to do or what information you are looking for, because it enables us to respond to you more quickly.
1039
1040Depending on your request, we may ask you to prove your identity to us first, in order to make sure that someone isn't impersonating you. For example, if you contact us about your Reach account using a different email address, we may first require you to prove that you control the email address which you used to set up the account. If you want information about a subscription or some other paid service then we may ask you to provide the last four digits of the credit card used to pay for it.
1041
1042If you are making a request on behalf of someone else, you must include proof of their permission for you to do so, or provide evidence of a power of attorney, court order, or health professional evidence that they are unable to provide consent.
1043
1044Most of your rights do have exceptions to them, designed to protect the rights of others or to ensure that we can comply with the law and operate our business in a prudent manner (for example, by keeping certain records). If we decline all or part of your request on the basis of one or more of those exceptions, we will tell you that we are doing so, and we will explain our reasons. We may also reject your request entirely if it is excessive or unfounded.
1045
1046**15.1 Your right to access the information we hold about you**
1047
1048You have the right to have access to the information we hold about you. There are a few exceptions to that right, designed to protect the rights of other people.
1049
1050To exercise this right please use our [right of access request form](https://docs.google.com/forms/d/1ryghEIexPahCbYznAymrFU1t9IMioqQOkeBbzZkBwtw/viewform).
1051
1052**15.2 Your right to have inaccurate information about you rectified**
1053
1054If we hold information about you that is factually inaccurate (for example, we have spelled your name wrong) then you have the right to have it corrected. This right does not extend to matters of opinion; for example, moderation decisions we might make about your comments on our websites.
1055
1056To exercise this right please use our [other rights request form](https://docs.google.com/forms/d/1l5UU-bfte8NUvRWG5BTUV0076O78C6ZDxpazy5n_Kpk/viewform).
1057
1058**15.3 Your right to have your information erased in some circumstances**
1059
1060You may have the right to have some or all of your information deleted, principally if the information you want deleted is no longer needed or if we don't have a legal basis to continue using it (for example, if we are using it on the basis of your consent and you withdraw your consent).
1061
1062Accounts on this site can be deleted at the users request. Contact [dataprotection@reachplc.com](mailto:dataprotection@reachplc.com) or complete the form below. Please note, account deletion will lead to the deletion of all personal data and it cannot be recovered.
1063
1064To exercise this right please use our [right to erasure request form](https://docs.google.com/forms/d/1FPYI30k_YxTZTRMeJFKOifbszAvNBcKv4mXE2hJbCSU/viewform).
1065
1066**15.4 Your right to withdraw your consent**
1067
1068If we're relying on your consent to do something with your information (for example, to send you newsletters) then you have the right to withdraw that consent at any time.
1069
1070For newsletters and other email communications, you can do this by clicking the "unsubscribe" link at the bottom of the message.
1071
1072To withdraw your consent for how we are using your information, please use our [unsubscribe request form](https://docs.google.com/forms/d/1BzxjkfB1KIdmiTUWF3ij_2Ezs4dOb-KS6O1_a5bqeuQ/viewform)
1073
1074For targeted advertising on our websites, you can access the screen to do this by clicking the "Privacy" tag with the 'cog' icon or link at the bottom of every webpage to go to the Consent Management Platform (CMP).
1075
1076For targeted advertising in our apps, you will be presented with the CMP on initial download and whenever it is updated thereafter. You can also change your CMP settings by navigating to 'My Account' at the bottom of the app screen and clicking on 'My Privacy'.
1077
1078**15.5 Your right to object to what we do with your data, and to have restrictions placed upon it**
1079
1080If we are doing something with your data not on the basis of your consent but on the basis of our "legitimate interest", then you have the right to object to what we are doing, and we must stop unless we can show that there is a compelling and legitimate reason to continue or what we are doing relates to a legal claim. Activities such as fraud prevention will fall into that category.
1081
1082In the case of direct marketing and profiling, your right to object is absolute. Regardless of what other mechanisms we may make available, you can always object by unsubscribing from marketing emails and by rejecting the use of cookies on our websites (see the Privacy 'cog' or link at the bottom of every webpage). When using our apps, if you want to change the settings, go to the 'My Account' Link at the bottom of the screen which includes 'My Privacy' and takes you to the Consent Management Platform (CMP).
1083
1084To exercise this request please use our [other rights request form](https://docs.google.com/forms/d/1l5UU-bfte8NUvRWG5BTUV0076O78C6ZDxpazy5n_Kpk/viewform).
1085
1086**15.6 Your right to restrict what we do with your information in some circumstances**
1087
1088In certain circumstances, you have the right to restrict our use of your information to simply storing it and using it only for legal claims, protecting the rights of others and matters of important public interest. Those circumstances are: if you dispute the accuracy of information we hold about you; if we do something unlawful with your information but you don't want us to delete it; if we don't need the information anymore but you want us to preserve it in connection with a legal claim; or for the duration of the period in which we are considering a valid objection you have raised under your right to object discussed above.
1089
1090To exercise this right please use our [other rights request form](https://docs.google.com/forms/d/1l5UU-bfte8NUvRWG5BTUV0076O78C6ZDxpazy5n_Kpk/viewform).
1091
1092**15.7 Your right to portability**
1093
1094You have the right to receive the personal data concerning you which you have provided to a controller in a portable electronic format, or have it transmitted to another controller, where processing is based upon consent and undertaken by automated means.
1095
1096To exercise this right please use our [other rights request form](https://docs.google.com/forms/d/1l5UU-bfte8NUvRWG5BTUV0076O78C6ZDxpazy5n_Kpk/viewform).
1097
1098**15.8 How to Complain**
1099
1100If you have a complaint or disagree with a decision we have made, we ask that you discuss it with us first by contacting the group Data Protection Officer using our [data protection complaints form](https://docs.google.com/forms/d/1HqiwFBdi3amJGQYGKtGwBjVbNhQx--YXQZG4L1Cmz5k/viewform) or via the address given at the top of this Privacy Notice.
1101
1102You also have the right to complain to your data protection supervisory authority.
1103
1104**In the UK this is the Information Commissioner's Office:**
1105
1106The ICO's contact information is:
1107
1108Information Commissioner's Office
1109Wycliffe House
1110Wilmslow
1111Cheshire
1112SK9 5AF
1113
1114ICO website: [https://ico.org.uk/](https://ico.org.uk/)
1115Helpline Number: 0303 123 1113
1116
1117**In the Republic of Ireland, it is the Data Protection Commissioner:**
1118
111921 Fitzwilliam Square South
1120Dublin 2
1121D02 RD28
1122Ireland
1123
1124DPC IE website: [https://www.dataprotection.ie/](https://www.dataprotection.ie/)
1125DPC IE phone number is 01 7650100 / 1800437 737
1126
1127If you are based in another EU country, you can find the details of your local supervising authority here. [EU SAs](https://edpb.europa.eu/about-edpb/about-edpb/members_en)
1128
1129**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
1130
1131## 16\. US, Canadian and Other Residents: relevant laws, rights and notices
1132
1133Privacy legislation in the US and Canada is evolving and as a result there are special rights for residents of certain states. This section details the existing state laws and consumer privacy rights and will be updated as the new laws are introduced.
1134
1135We have appointed a Privacy Officer to oversee our data protection and privacy practices, in the US and Canada. Our Data Protection Officer holds this position. If you have any comments, concerns, or questions, including any requests to exercise your legal rights, you can contact our Privacy Officer as follows:
1136
1137- By email: privacyofficer@reachplc.com
1138- By post: Privacy Officer, Reach Plc, 19th Floor, 200 Liberty Street, New York, NY 10281
1139
1140It would be very helpful for us if you could include your full name, your postcode, details of the service you are using and/or account information when contacting us.
1141
1142This section covers the following:
1143
1144**[16.1 California Residents]()** data collection, use and sharing, and privacy rights
1145
1146**[16.2 Residents of US states with applicable privacy legislation]()** specific information and privacy rights
1147
1148**[16.3 Residents of other states and territories with applicable legislation]()**
1149
1150**[16.4 Other Notices]()**
1151
1152**16.1 California Residents**
1153
1154This section applies to California residents. It describes how we collect, use and share Personal Information of California residents when operating our business, and their rights with respect to that Personal Information. This section should be read in conjunction with the rest of this Privacy Notice which provides further details on the nature of our data processing.
1155
1156For purposes of this section, "**Personal Information**" has the meaning given in the California Consumer Privacy Act of 2018 ("**CCPA**") and amended by the California Privacy Rights Act of 2020 ("**CPRA**"). It does not include: (i) information that is lawfully made available from federal, state or local government records; (ii) de-identified or aggregated data; or (iii) information excluded from the scope of the CCPA/CPRA.
1157
1158On some occasions, in order to provide our Services to our clients, we may process service data that we receive from or on behalf of our clients. If you are a California resident, you may have certain CCPA rights with regards to this information. Under the CCPA, when we act as a "service provider" (as opposed to a "business" or a "third party") over such information, we only process your information in a way required to provide our services to our clients, at our clients' direction. If you wish to exercise any of your rights under CCPA regarding such information, please contact the relevant business that collected the information from you, as they control and determine how your information is processed.
1159
1160**16.1.1 Personal Information that we collect, use and share**
1161
1162The table below provides a summary of the categories of your personal information Reach may have collected, the sources of that data, the reasons for collection and who we may have disclosed the data to over the last twelve months. The information gathered in this table may apply to you in different ways depending on how you have interacted with us.
1163
1164**Please see the keys below the table to inform the second and third column:**
1165
1166<table><tbody><tr><td><p><b>Category</b></p></td><td><p><b>Business Purpose for Disclosure</b></p></td><td><p><b>Categories of Recipients of Disclosures</b></p></td><td><p><b>Do we share this data?</b></p></td></tr><tr><td><p><b>Personal Information</b></p></td></tr><tr><td><p><b>Identifiers</b></p><p>such as name, email address, billing information, username, any provided phone numbers, such as home, or mobile, online screen name, security questions and password.</p></td><td><p>P1, P2, P3, P4, P5, P6, P7</p></td><td><p>D1, D2, D3, D4, D5, D6, D7, D8</p></td><td><p>No</p></td></tr><tr><td><p><b>Commercial Data</b></p><p>such as records of your purchases and transaction data.</p></td><td><p>P1, P2, P3, P4, P6, P7</p></td><td><p>D1, D2, D3, D6, D7, D8</p></td><td><p>No</p></td></tr><tr><td><p><b>Customer Records</b></p><p>such as financial or payment information to process payments and information about your transactions and purchases with us.</p></td><td><p>P1, P7</p></td><td><p>D2, D6, D7, D8</p></td><td><p>No</p></td></tr><tr><td><p><b>Internet &amp; electronic network activity information</b></p><p>including, but not limited to browsing history, search history, and information regarding interactions with an internet website, video, application, or advertisement, including other usage data related to your use of any of our Services or other online services. Please see our <a href="https://www.mirror.co.uk/cookie-policy">Cookie Notice</a> for further information.</p></td><td><p>P1, P2, P3, P4, P5, P6, P7</p></td><td><p>D1, D2, D3, D4, D5, D6, D7, D8</p></td><td><p>Yes</p></td></tr><tr><td><p><b>Device information and identifiers</b></p><p>such as IP address; browser type and language; operating system; platform type; device type; software and hardware attributes; and unique device, advertising, and app identifiers.</p></td><td><p>P1, P2, P3, P4, P6, P7</p></td><td><p>D1, D2, D3, D4, D5, D6, D7, D8</p></td><td><p>Yes</p></td></tr><tr><td><p><b>Geolocation Data</b></p><p>such as general location, and, if you provide permission, precise GPS location.</p></td><td><p>P1, P2, P3, P4, P6, P7</p></td><td><p>D1, D2, D3, D4, D5, D6, D7, D8</p></td><td><p>Yes</p></td></tr><tr><td><p><b>Sensory Data</b></p><p>such as audio recordings if you call our customer service or volunteer this information as part of using our services and photographs in connection with your social media account</p></td><td><p>P1, P2, P5, P7</p></td><td><p>D1, D2, D6, D7, D8</p></td><td><p>No</p></td></tr><tr><td><p><b>Financial Data</b></p><p>such as credit or debit card number, verification number, and expiration date, to process payments and information about your transactions and purchases with us.</p></td><td><p>P1, P7</p></td><td><p>D2, D6, D7, D8</p></td><td><p>No</p></td></tr><tr><td><p><b>Social media information</b></p><p>(which may include personal identifiers, photos, location, user generated content, demographic information). If you link your account or access the Services through a third-party connection or log-in, we may have access to any information you provide to that social network depending on your privacy settings, such as your name, email address, photo, location, and current city; and information you provide to us directly through our pages on social networking and blogging platforms (e.g., Facebook, Instagram, YouTube, and Twitter).</p></td><td><p>P1, P2, P3, P4, P5, P6, P7</p></td><td><p>D1, D2, D3, D4, D5, D6, D7, D8</p></td><td><p>No</p></td></tr><tr><td><p><b>Research, survey, or sweepstakes information</b></p><p>(including personal identifiers and user generated content) collected if you participate in a survey or sweepstakes; includes information needed for you to participate (such as contact information), and to fulfil your prize.</p></td><td><p>P1, P2, P3, P4, P5, P6, P7</p></td><td><p>D1, D2, D3, D5, D6, D7, D8</p></td><td><p>No</p></td></tr><tr><td><p><b>Inference Data</b></p><p>including inferences drawn from any of the information identified above to create a profile reflecting a consumer's preferences, characteristics, behaviour or attitudes.</p></td><td><p>P1, P2, P3, P4, P6, P7</p></td><td><p>D1, D2, D3, D5, D6, D7, D8</p></td><td><p>No</p></td></tr><tr><td><p><b>Sensitive Personal Information</b></p></td></tr><tr><td><p>Account log-in in combination with any required security questions or password collected if you create an account with us.</p></td><td><p>P1, P2, P7</p></td><td><p>D2, D6, D7, D8</p></td><td><p>No</p></td></tr></tbody></table>
1167
1168**Data collection key**
1169
1170Purposes
1171
1172- P1 - Performing services; including but not limited to customer service and related requests, processing orders or other transactions, managing and maintaining your account, marketing or advertorial services, analytics.
1173- P2 - Analysis and improvement; reviewing our activities to enhance either services offered or improve commercial capabilities such as by improving the positioning or quality of our adverts and developing of new functionality and tools.
1174- P3 - Commercial interests; including but not limited to the promotion of goods and services and to drive engagement, page views, subscriptions, registrations, purchases and similar.
1175- P4 - Ephemeral; data processed in a transient manner and not retained by Reach.
1176- P5 - Editorial; to support the production of editorial content across Reach titles.
1177- P6 - Repairs; review of assets and management of debugging and other fixes to maintain and improve functionality.
1178- P7 - Security, fraud and legal compliance; actions deemed necessary to protect and defend Reach assets against illegal, malicious and damaging activity.
1179
1180Disclosures
1181
1182- D1 - Reach subsidiaries and affiliates; we may disclose information in order to deliver services in the ways described in this Privacy Notice. Marketing will only be sent to you where the necessary consent has been provided.
1183- D2 - Service partners; we may disclose information where we work in partnership to provide you with products or services.
1184- D3 - Commercial partners; we may disclose information with third parties to provide you with relevant content and advertising on websites and mobile apps where we have the necessary permissions to do so. We may also disclose information to enable you to receive marketing you have asked to receive.
1185- D4 - Social media; we may disclose information with social media networks where we have the necessary permission to do so.
1186- D5 - Analytics providers; we may disclose information with data analytic providers to review, evaluate and improve our services.
1187- D6 - Security; we may disclose information where it is necessary to do so in order to protect the rights, assets, employees and customers of Reach.
1188- D7 - Legal requirements; we may disclose information where necessary to comply with our legal obligations or if we believe it is required in relation to the investigation or prevention of suspected or actual illegal activity.
1189- D8 - Business Development; we may disclose information for the purpose of business transfers, mergers, acquisitions, bankruptcy proceedings or similar.
1190
1191**16.1.2 Sharing of your data**
1192
1193- Like many companies, we use services that help deliver interest-based ads, content and services to you and may transfer personal information to business partners for their use. California law classifies our use of these services as "sharing" your Personal Information to the companies that provide the services. This is because we allow them to collect information from our website users (e.g., online identifiers and browsing activity) so they can help serve ads, content and services more likely to interest you.This sharing is limited to advertising partners with whom we have a contractual agreement and to the online marketing related purposes agreed by you via Reach's Consent Management Platform (CMP). The data types include an online identifier, URLs from Reach pages, a referrer identifier, and a truncated IP address.
1194
1195**16.1.3 Sources of Personal Information.**
1196
1197In general, we may collect the categories of personal information identified in the table above from the following categories of sources:
1198
1199- Directly from you and your devices
1200- Through your use of our services
1201- From third parties and service providers, including affiliates, commercial partners, social media networks, analytic providers, credit reference agencies
1202
1203**16.1.4 California Residents' Rights.**
1204
1205As a California resident, you have the following rights (subject to certain limitations):
1206
1207- **Information.** You can request the following information about how we have collected and used your Personal Information during the past 12 months:
1208
1209- The categories of Personal Information that we have collected.
1210- The categories of sources from which we collected Personal Information.
1211- The categories of information collected both directly and indirectly, including through a service provider or contractor.
1212- The business or commercial purpose for collecting and/or selling Personal Information.
1213- The categories of third parties with whom we share Personal Information.
1214- Whether we have disclosed your Personal Information for a business purpose, and if so, the categories of Personal Information received by each category of third party recipient.
1215- Whether we've sold your Personal Information, and if so, the categories of Personal Information received by each category of third party recipient.
1216
1217- **Access**. You can request a copy of the Personal Information that we have collected about you during the past 12 months.
1218- **Deletion.** You can ask us to delete the Personal Information that we have collected from you.
1219- **Correction.** You can request that we correct inaccurate Personal Information.
1220- **Portability.** You have the right to receive your information in an easily understandable, machine readable and transmittable form.
1221- **Opt-out of sale or sharing.** You have the right to opt out of the sale or sharing of your Personal Information.
1222- **Limit the use of your Sensitive Personal Information.** You have the right to limit the use or disclosure of your sensitive personal information ("SPI") to the information necessary to perform services or provide goods reasonably expected.
1223- **Non-discrimination.** The right not to be subject to discriminatory treatment for exercising their rights under the CPRA/CPRA.
1224
1225In the past 12 months, we have shared your Personal Information with third parties in the following circumstances, which California law classifies as a "sale" of your Personal Information:
1226
1227- supplying your data to third parties with your express consent (e.g. where you opt-in to receive notifications or create an account) or with promotional partners, such as when you enter a promotion, contest or sweepstake;
1228- supplying attendee data to third parties who provide services in connection with our events, and sending your data to suppliers of certain products and services (where you have consented to hear from such third parties);
1229- using services that help deliver interest-based ads, content and services to you and may transfer personal information to business partners for their use. California law classifies our use of these services as "sharing" your Personal Information to the companies that provide the services. This is because we allow them to collect information from our website users (e.g., online identifiers and browsing activity) so they can help serve ads, content and services more likely to interest you.
1230
1231**16.1.5 Do Not "Sell" or "Share" My Personal Information**
1232
1233California residents may opt out of the "sale" or "sharing" of their personal information.
1234
1235- **Sale**: Reach does not "sell" any of your personal information in exchange for money. However, the term "sell" has a broader meaning under the CCPA/CPRA than would ordinarily be understood in a non-legal context. If we "sell" your Personal Information, you can opt-out. In addition, if you direct us not to "sell" your Personal Information, we will consider it a request pursuant to California's "Shine the Light'' law to stop sharing your personal information covered by that law with third parties for their direct marketing purposes.
1236
1237- **Sharing:** We do "share" your Personal Information, as defined, with trusted business partners to deliver interest-based ads, content and services to you, including for site measurement. See section 16.1.2. Depending on what services you use, we may provide the following categories of personal information to third parties for these purposes:
1238
1239- For online targeted advertising purposes: demographic and statistical information, contact and registration information, device information and identifiers, browser and usage data, geolocation, and social media information.
1240
1241Reach does not knowingly share the personal information of children under the age of 16 without the necessary permissions as required by the CPRA.
1242
1243**To opt out of the "sale" and "sharing" of your information.**
1244
1245- Whilst browsing our websites you have the right under CPRA to opt out of these purposes by selecting the **'Do Not Sell or Share My Personal Information'** link in the footer of the relevant website. If you access this site and/or app from other devices or browsers, or clear your cookies on your devices or browsers, you will need to indicate your preferences again from those devices or browsers. Alternatively to opt out of "sales" or "sharing" of personal information you can toggle your cookies off in the cookie preference centre or enable Global Privacy Control ("GPC") on your browser. To learn more about GPC, please visit [http://globalprivacycontrol.org](http://globalprivacycontrol.org/).
1246
1247- To opt out of the "sale" of other data, including email, you may also submit a request directly by submitting the [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or by emailing privacyofficer@reachplc.com quoting 'California Privacy Rights-(insert name of Reach Group brand)' in the subject header and state 'Opt out of Sale'. We reserve the right to ask for evidence of your residency in California before processing your request.
1248
1249Please note that a 'Do Not Sell or Share My Personal Information' request does not cover information that has previously been disclosed to third parties for these purposes and does not prevent the ongoing disclosure of data to our service providers.
1250
1251**16.1.6 Limit the use of your Sensitive Personal Information.**
1252
1253California residents have the right to limit the use or disclosure of their sensitive personal information ("SPI") if we are using your SPI beyond what is reasonable and proportionate to provide the requested goods or services. While we recognise opt-out preference signals (aka, Global Privacy Controls) when required to do so by law, given the specific methods by which Reach may collect your SPI in the limited circumstances it collects SPI, opt-out preference signals would be an ineffective and technologically impractical means for honouring limit the use requests. Therefore, please make your request to limit the use of your SPI using the [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or by emailing privacyofficer@reachplc.com quoting 'California Privacy Rights-(insert name of Reach Group brand)' in the subject header and state 'Limit the use of Sensitive Data'. We reserve the right to ask for evidence of your residency in California before processing your request.
1254
1255**16.1.7 Exercising your rights to Information Access and Deletion**
1256
1257California residents wishing to exercise their right to access their personal information or request that we delete it can do so using the [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or by emailing privacyofficer@reachplc.com quoting 'California Privacy Rights-(insert name of Reach Group brand)' in the subject header and state which right(s) you wish to exercise.
1258
1259We will take steps to verify your request by (i) sending you an email confirmation to which you must respond to confirm your request; and (ii) matching the information provided by you with the information we have in our records. You must complete all required fields on our webform (or otherwise provide us with such information to verify your request.
1260
1261We will process your request based upon the personal information in our records that is linked or reasonably linkable to the information provided in your request. In some cases, we may request additional information in order to verify your request or where necessary to process your request. If we are unable to adequately verify a request, we will notify the requestor.
1262
1263**16.1.8 Our Response Time to Your Request**
1264
1265We will make every effort to respond to your request within forty-five (45) days from when you contacted us. If you have a complex request, the CPRA allows us up to ninety (90) days to respond. We will still contact you within forty-five (45) days from when you contacted us to let you know we need more time to respond and the reason for the extension.
1266
1267**16.1.9 Authorised Agents**
1268
1269Authorised agents may initiate a request on behalf of another individual by providing evidence of authority from the individual; authorised agents will be required to provide proof of their authorisation and we may also require that the relevant consumer directly verify their identity and the authority of the authorised agent.
1270
1271**16.1.10 Shine The Light**
1272
1273California residents may request and obtain a list of any third parties that we have disclosed personal information to over the previous calendar year for the purposes of sending you direct marketing about the third party's own products and services. If you would like to request this information please contact us using the [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or by emailing privacyofficer@reachplc.com quoting 'California Privacy Rights-(insert name of Reach Group brand)' in the subject header and state which right(s) you wish to exercise.
1274
1275**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
1276
1277**16.2 Residents of US states with applicable privacy legislation**
1278
1279This section applies solely to individual residents of States with applicable privacy legislation including, but not limited to Virginia, Colorado, Connecticut, Utah, Oregon, Texas, Montana, Delaware, Iowa, Nebraska, New Jersey, New Hampshire, Tennessee, Minnesota and Maryland.. It describes how we collect, use and share Personal Information of residents when operating our business, and their rights with respect to that Personal Information. This section should be read in conjunction with the rest of this Privacy Notice which provides further details on the nature of our data processing.
1280
1281**16.2.1 Personal Information We Collect**
1282
1283We may collect the following types of Personal Information about you as described below:
1284
1285**A. Personal Information You Provide to Us**
1286
1287In using our Products, you may provide us with Personal Information, which may include (the examples provided are illustrative and not intended to be exhaustive):
1288
1289- Contact information such as name, email address, postal address and telephone number(s);
1290- Account information and log in credentials, including unique identifiers such as username and password;
1291- Payment and transaction information including credit or bank card information;
1292- Preferences for communications;
1293- Communications and opinions in chat rooms, message boards, forums, surveys, polls, and online forms;
1294- Access to your geo-location (including through our mobile app) or to other data held on social media platforms and other software (for example, access to your contacts, calendar or photos);
1295- Photos and/or videos; and
1296- Any additional information that we describe to you, when we collect your data with your consent.
1297
1298You agree that you will provide to us only your own Personal Information, or the Personal Information of those whom you have the legal right to provide (such as in your capacity as a legal guardian). You agree to provide us with accurate Personal Information.
1299
1300**B. Personal Information We May Automatically Collect About You**
1301
1302Our Products may automatically collect certain Personal Information about you. This Personal Information may include the following (the examples provided are illustrative and not intended to be exhaustive). Any of this information may be combined with other Personal Information we may have or obtain about you from your use of our Products or from third parties as described below in "Personal Information We May Receive from Third Parties."
1303
1304- IP address, which is the number associated with the service through which you access the Internet, such as through your ISP (Internet service provider);
1305- Date and time of your visit, registration, login or use of our Products;
1306- Domain server from which you are using our Products;
1307- Type of computer, web browsers, search engine used, operating system, or platform you use;
1308- Data identifying the web pages you visited prior to and after visiting or using our Products;
1309- Data identifying the videos that you view while using our Products;
1310- Your location data
1311- Your behaviour, movement and activity on or within the Product;
1312- Your profile information
1313- Account login in combination with any required security questions or password collected if you create an account with us.
1314- Mobile application identification and behaviour, use, and aggregated usage, performance data, and where the application was downloaded from.
1315- If you sign up for text messaging, cookies or other tracking devices may be used to personalise your experience (for example, to send you personalised text message offers).
1316
1317**C. Personal Information We May Receive from Third Parties**
1318
1319We may collect or receive additional Personal Information about you from third-party websites and apps, social media platforms and video viewing platforms, such as, but not limited, to Facebook, Twitter, TikTok, Instagram, SnapChat and YouTube ("Social Media Platforms"), third party data providers, and sources providing publicly-available Personal information (e.g., from the U.S. postal service) for the purposes described in "How We Use Personal Information" section below.
1320
1321Personal Information we may access from Social Media Platforms may include, but is not limited to:
1322
1323- Your Social Media Platform login information
1324- Your location data
1325- Your profile information
1326- Your list of contacts, friends or followers
1327- Certain information about your activities on the Social Media Platform such as without limitation the content you view, and products or services you purchase there
1328
1329Please keep in mind that when you provide Personal Information to us via a third-party website or platform (for example, via our applications on a mobile device or by logging into any of our Products via a social media account), the Personal Information you provide to us may be separately collected by the third-party website or platform or the Social Media Platform. Please review the privacy policies of the applicable third-party or Social Media Platform for their privacy practices. Also, please be aware that if you are logged into your social media account when you are visiting our Products, the Social Media Platform you are logged into may track your activities on our Products.
1330
1331**16.2.2 How we Use Personal Information**
1332
1333**A. Use and Purpose of Processing Your Personal Information**
1334
1335We use and process your Personal Information for the following types of purposes (the examples provided are illustrative and not intended to be exhaustive).
1336
1337- To provide you with the Products, and other promotions, newsletters and information we think you may be interested in
1338- To respond to your inquiries and provide you with requested information and to provide other communications, including by email, chat or text messages, and including alerts, notification of promotions, contests, and events
1339- For marketing and advertising purposes, including sending you promotional material or special offers, provided that you have not already opted-out of receiving such communications
1340- For billing and payment processing
1341- To deliver personalised advertising and content, including textual and audio-visual ads and content
1342- To fulfil contracts we have with you
1343- To manage, improve and support our relationships with third-parties that we contract with in connection with our business, Products and services, including vendors, suppliers, and parents, affiliates, subsidiaries, and business partners
1344- To maintain, improve, customise, or administer the Products, perform business analysis, or other internal purposes to improve the quality of our business, Products and services, resolve technical problems, or improve security or develop other products and services
1345- To comply with our Terms of Service and Terms of Use for various Products
1346- To perform analytics for business purposes and business intelligence, such as monitoring traffic to our Products, counting ad impressions, and auditing legal and regulatory compliance
1347- To maintain the safety, security, and integrity of our Products, databases and other technology assets and our business, including preventing fraud, detecting security breaches and prosecuting violators
1348- To identify and repair errors in our Products' functionality
1349- To evaluate or conduct a merger, divestiture, restructuring, reorganisation, dissolution, or other sale or transfer of some or all of our assets, in which Personal Information we hold is among the assets transferred
1350- To comply with any applicable laws and regulations and respond to lawful requests; and/or
1351- For any other purposes disclosed to you at the time we collect your Personal Information and/or pursuant to your consent.
1352
1353**B. Disclosing Your Personal Information to Other Parties**
1354
1355We may disclose your Personal Information to other parties, including:
1356
1357- Our affiliates
1358- Service providers
1359- Advertisers, advertising technology companies, Social Media Platforms, analytics companies and other third parties with whom we have business relationships.
1360- Government regulators
1361- Our legal advisors and parties involved in a legal process.
1362- To an entity involved in the sale of our business
1363- Third parties to whom you or your agents authorise us to disclose your Personal Information in connection with products or Services we provide to you.
1364
1365In order to provide advertisements and content that are more relevant to you, we and our advertising and content providers may collect certain types of Personal Information when you use our Products (such as, by way of example, your email, the IP address of your device, the identifier on your mobile device, or cookies stored on your device). We may combine this information with other information we have, or that we collect through other sources, and may share the information we collect with third parties to provide interest based or targeted advertising and content, including textual and/or audio-visual ads or content. In addition, our advertising partners and Social Media Platforms may use information received from us to combine it with other information they may have obtained about you through other sources or through your relationship with them. If you would like to opt out from this use, or for more information, please see our Cookie Policy for more information. **We do not sell your sensitive personal data.**
1366
1367For information on the third party advertising and analytic partners we work with please [click here](https://www.reachplc.com/site-services/third-party-cookies). For information on the social media operators and their privacy policies please see our list of [Social Media Platforms](https://www.reachplc.com/site-services/social-media-cookies).
1368
1369**16.2.3 Residents Rights**
1370
1371Privacy laws in some US states give residents certain rights with respect to their personal data.
1372
1373These rights include:
1374
1375- **Access.** You can request a copy of the Personal Information we collected about you.
1376- **Right to correct.** You have the right to correct inaccuracies in the personal information we collect from you, taking into account the nature of the personal information and the purposes for which we process it.
1377- **Right to delete.** You have the right to delete personal information that you have provided or that we have obtained about you. Please note that we may deny such a request if the requested deletion falls under an exception to this right set as provided by the relevant law. Additionally, if you request the deletion of your personal information and we have obtained such information from a third-party source, we may retain such data by keeping a record of the deletion request and the minimum data necessary to ensure that your personal information remains deleted from our records and that such retained data is not used for any other purpose, or we may opt you out of the processing of such personal information for any purpose except for those allowed under the relevant legislation.
1378- **Right to data portability.** You have the right to access and obtain a copy of your personal information that you previously provided to us in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another business without hindrance, where the processing is carried out by automated means.
1379- **Right to Know.** You have the right to obtain a list of the third parties that have received your personal data from us.
1380- **Right to opt out of targeted ads, sales to third parties, or profiling**. You have the right to opt-out of the processing of your personal information for purposes of: (i) targeted advertising; (ii) the sale of personal information; or (iii) profiling in furtherance of decisions that produce legal or similarly significant effects concerning you. As described in this privacy notice:
1381
1382- We DO process personal information for the purposes of targeted advertising;
1383- We DO NOT sell your personal information in exchange for monetary consideration;
1384- We DO NOT engage in profiling decisions based on your personal information that produce legal or similarly significant effects concerning you.
1385
1386**16.2.4 Exercising these Rights**
1387
1388**How to exercise your right to information, access, and deletion**
1389
1390You may exercise your privacy rights by submitting the [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or by emailing privacyofficer@reachplc.com quoting 'US Privacy Rights (insert name of Reach Group brand)' in the subject header and detail which right(s) you wish to exercise, and the US state you live in.
1391
1392**How to exercise your right to opt-out of the "sale or sharing" of your Personal Information**
1393
1394- **For internet and mobile users.** If you do not wish for us or our online third-party partners (such as advertising networks) to sell or share your personal information with others, please click on the "Do Not Sell or Share My Personal Information" link in the footer of the relevant website. If you access this site and/or app from other devices or browsers, or clear your cookies on your devices or browsers, you will need to indicate your preferences again from those devices or browsers. Alternatively to opt out of "sales" or "sharing" of personal information you can toggle your cookies off in the cookie preference centre or, in applicable states, enable Global Privacy Control ("GPC") on your browser. To learn more about GPC, please visit [https://globalprivacycontrol.org/](https://globalprivacycontrol.org/).
1395
1396- **For other offline users eg account holders:** You may also submit a request directly by submitting the [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or by emailing privacyofficer@reachplc.com quoting 'US Privacy Rights-(insert name of Reach Group brand)' in the subject header and state 'opt-out of third-party sale or share'. We reserve the right to ask for evidence of your residency before processing your request.
1397
1398**16.2.5 Our Response Time to Your Request**
1399
1400We will make every effort to respond to your request within forty-five (45) days from when you contacted us. If you have a complex request, the legislation allows us up to ninety (90) days to respond. We will still contact you within forty-five (45) days from when you contacted us to let you know we need more time to respond and the reason for the extension. For particular states where the time frame for response may be shorter, we will adhere to the required legal timeframe.
1401
1402**16.2.6 Right to Appeal**
1403
1404Residents of certain states, including Virginia, Colorado, Connecticut, Oregon, Texas, Delaware, Iowa, Nebraska, New Hampshire, New Jersey, Tennessee, Minnesota and Maryland may appeal a refusal to take action on a request by contacting us by emailing [privacyofficer@reachplc.com](mailto:privacyofficer@reachplc.com).
1405
1406**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**
1407
1408**16.3 Residents of other states and countries with applicable legislation**
1409
1410Residents may be covered by other local state or country data protection or privacy legislation. To exercise these rights, for example a deletion request, please use the [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform), to submit a request in relation to your data rights.
1411
1412**16.3.1 Nevada Privacy Rights**
1413
1414Reach does not currently sell your personal data, as defined by Nevada Law, for monetary compensation to third parties for their own purposes. Nevada residents, however, may request that we include their name on a do-not-sell list in the event Reach were to do so in the future. Please email us at privacyofficer@reachplc.com if you want to place your name on the do not sell list.
1415
1416**16.3.2 Canadian Residents**
1417
1418Federal and provincial laws in Canada, such as the Personal Information Protection and Electronic Documents Act 2000 (PIPEDA) and Quebec's Bill 64 (Law 25) give residents certain rights with respect to their personal data.
1419
1420**Your Rights and Choices.**
1421
1422If you are a Canadian resident you may be able to exercise certain rights with respect to your personal information that we collect and control:
1423
1424- **Access.** Ask us for a copy of your Personal Information and can ask for a copy of Personal Information you provided in machine readable form.
1425- **Correction.** Ask us to correct the personal information we have about you if you believe it is inaccurate or incomplete
1426- **Deletion.** Ask us to erase or delete all or some of your Personal Information (e.g., if it is no longer necessary to provide products or services to you).
1427- **Object to, or Limit or Restrict, Use of Personal Information:** Ask us to stop using all or some of your Personal Information (e.g., if we have no legal right to keep using it) or to limit our use of it (e.g., if your Personal Information is inaccurate or unlawfully held).
1428- **Data Portability**: You may also have the right to access and obtain a copy of your personal information that you previously provided to us in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another business without hindrance, where the processing is carried out by automated means.
1429
1430We may need to verify your identity before processing your request, which may require us to request additional personal information from you. In certain circumstances, we may decline or limit your request, particularly where we are unable to verify your identity or locate your information in our systems, or as permitted by law.
1431
1432We will attempt to respond to your request within thirty (30) days. We will advise you in writing if we cannot meet your request within this time limit.
1433
1434To exercise these rights please use the our [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or contact us by emailing [privacyofficer@reachplc.com](mailto:privacyofficer@reachplc.com).
1435
1436**16.3.3 Spanish Speaking Consumers of [The Mirror US ES](https://www.themirror.com/es/)**
1437
1438If you are a Spanish speaking consumer of https://www.themirror.com/es/ please email the Data Protection Officer at [privacidad@reachplc.com](mailto:privacidad@reachplc.com) stating the country in which you live and which data protection right you would like to exercise. Alternatively fill in the US [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or go to [UK and EU residents: your rights and how to exercise them]().
1439
1440**16.3.4 Rights under the LGPD**
1441
1442In certain circumstances, for example if you are a Brazil resident, you may exercise the rights available to you (with some exceptions and restrictions) under the Brazil general data protection law ("**LGPD**"). These rights may include the rights of information, access, portability, deletion, correction, revoke consent for direct marketing and opt-out of online behavioural advertising.
1443
1444To exercise these rights please use the our [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform) or contact us by emailing [privacyofficer@reachplc.com](mailto:privacyofficer@reachplc.com).
1445
1446**16.4 Other Notices**
1447
1448**Video Services Notice**
1449
1450Your video content viewing and associated media consumption activities (collectively "Viewing Activities") may be collected and shared by Reach when you use the Services. By watching video content on or through the Services, you are consenting to share your personal information, together with your Viewing Activities, with third parties, including, without limitation, service providers with whom we partner to provide our Products to you, as well as our advertising, social media and other business partners.
1451
1452Such sharing allows you to take advantage of the full features of the Services, which may include serving you ads on the Services that are of interest to you. Your consent to sharing is valid for two years from the date of such use or until you withdraw your consent by clicking on the "Do Not Sell or Share My Personal Information" link in the footer of the relevant website or by the [rights request form](https://docs.google.com/forms/d/e/1FAIpQLSe_S4UU9agFYuaYgp0IJr_OmXICpKF8oS8N2AaP-ybt29L-rw/viewform).
1453
1454**[\*\*\* Click here to go back to 'Contents' \*\*\*]()**