GSMArena Privacy Policy and Cookie Statement

DATED 2026-07-13 · VERSION 20260729_rev01 · COMPARED WITH 20260611_rev01

Full text changes — 20260611_rev01 to 20260729_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

 ### GSMArena Privacy Policy and Cookie Statement
+**Last Updated:** May 28, 2026
+**Last Updated:** July 13, 2026
 We updated our privacy policy to include additional information required under applicable data protection regulations - including the European Union's General Data Protection Regulation (GDPR) - including the following:
 - Why we process personal data
 - Legal grounds for processing personal data
 - European Union user rights under the GDPR and how to exercise them
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 ### Third parties
 **(1)** Google: Google Analytics helps us analyze how visitors use GSMArena.com. It counts the number of visitors and tells us things about their overall behavior - such as the typical length of stay on the site or the average number of pages a user views. Information collected via Google Analytics is pseudonymized and aggregated to protect your privacy. To manage how Google processes this data, you can adjust your preferences via our cookie consent banner, which communicates directly with Google Consent Mode. To learn more about [Google Analytics Privacy](https://policies.google.com/technologies/partner-sites) and how to opt-out of having your data used by Google Analytics [click here](https://tools.google.com/dlpage/gaoptout).
+**(2)** Azerion: GSMArena.com has authorized Azerion as its advertising partner to carry out the processing of Personal Data via pixel and similar technologies based strictly on your explicit consent for the following purposes:
+**(2)** Comscore: We use Comscore, Inc. to measure the audience, traffic and usage of GSMArena.com. Comscore may collect online identifiers and technical information through cookies, web beacons and similar technologies, including cookie or device identifiers, IP address, approximate location inferred from the IP address, browser and operating system information, pages viewed, and the date, time and duration of visits. In jurisdictions where consent is required, Comscore tracking is activated only after the required consent has been provided. You can change or withdraw your consent at any time using the "Change Ad Consent" link at the bottom of every page. To learn more, please review the [Comscore Privacy Policy](https://www.comscore.com/About/Privacy-Policy).
+- Determining the interest segments of end users based on the pages they've accessed on GSMArena.com and sharing them with advertisers selected by GSMArena.
+- Providing reports and insights on the audiences who visit GSMArena.com.
+**(3)** Playwire: All or partial advertising on this Website or App is managed by Playwire LLC. If Playwire publisher advertising services are used, Playwire LLC may collect and use certain aggregated and anonymized data for advertising purposes. To learn more about the types of data collected, how data is used and your choices as a user, please visit [https://www.playwire.com/privacy-policy](https://www.playwire.com/privacy-policy).
+Processing of Personal Data by Azerion includes any operation such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available of the data. The types of Personal Data collected by Azerion include online identifiers such as IP addresses, user agents, HTTP header data, and interest segments about end users who access pages and information on GSMArena.com.
+**(4)** Third-party websites, products & services: GSMArena.com may contain links to or the ability for you to access third-party websites, products and services. We are not responsible for the privacy practices undertaken by those third parties, nor are we responsible for the information or content their products and services contain. This Privacy Policy applies solely to information collected by GSMArena.com. We recommend that you read the privacy policies of any third parties before using their websites, products or services.
+Azerion is authorized to engage third parties (such as Amazon Web Services) for carrying out the processing of Personal Data for the purposes listed above.
+**(3)** Third-party websites, products & services: GSMArena.com may contain links to or the ability for you to access third-party websites, products and services. We are not responsible for the privacy practices undertaken by those third parties, nor are we responsible for the information or content their products and services contain. This Privacy Policy applies solely to information collected by GSMArena.com. We recommend that you read the privacy policies of any third parties before using their websites, products or services.
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 ### Public Information
 **(1)** Posts made within the Comments & Opinions sections are public including your GSMArena nickname and your avatar. When another GSMArena user selects your nickname within Comments and Opinions, they can also view your Favorite phones and your recent posts. Your nickname and avatar will be removed from ALL your previous posts when you delete your GSMArena account rendering them anonymous. Additionally, your list of Favorite phones will also be deleted.
 The date that our Privacy Policy was updated can be found at the top of this page.
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 ### Cookie Statement
+**Last Updated:** May 28, 2026
+**Last Updated:** July 13, 2026
 In compliance with the European Union legislation, we inform you that our website GSMArena.com will store some information about your preferences inside a tiny text file called a 'cookie'.
 A cookie is a small piece of data, which a website asks your browser to store on your computer or mobile device. The cookie allows the website to "remember" your actions or preferences over time.
 You can delete all cookies that are already on your computer, and you can set most browsers to prevent them from being saved. If you do this, however, you may have to manually adjust some preferences every time you visit a site, and some services and functionality may not work.
 - Identify you as a returning user and count your visits in our traffic statistics analysis.
 - Remember your display preferences.
 - Remember the last 5 phones/devices that you searched for in our search field.
 - Provide additional usability features, including the state of the GSMArena sub-menu and whether you've already given your consent to use cookies.
+Enabling cookies from GSMarena.com is not strictly necessary for the website to work, but it will provide you with a better browsing experience.
+Enabling cookies from GSMArena.com is not strictly necessary for the website to work, but it will provide you with a better browsing experience.
 Cookie-related information is generally not used by GSMArena to directly identify you personally. However, where you have given the required consent, we and our advertising partners may use cookies, similar technologies, online identifiers, and pseudonymized advertising identifiers, including hashed email-derived identifiers, to provide personalized advertising, audience measurement, ad performance measurement, frequency capping, and conversion tracking. We do not share your plain-text email address for these purposes. If you withhold or withdraw consent, these advertising identifiers are not generated or transmitted for these purposes.
 ### Third Party Cookies
 There may also be other types of cookies created after you've visited our website.
 If you would like to learn more about what options you have about limiting the gathering of information by third-party ad networks, you can consult the website of the [Network Advertising Initiative](http://optout.networkadvertising.org/).
 You can opt out of participating in interest-based advertising networks but opting out does not mean you will no longer receive online advertising. It just means that the companies from which you opted out will no longer customize ads based on your interests and web usage patterns using cookie-based technology.
 Please review the privacy policy of our advertising partners:
+[Azerion (Azerion Group N.V)](https://www.azerion.com/azerion-global-corporate-privacy-notice/)
+[Playwire LLC](https://www.playwire.com/privacy-policy)
+[Comscore, Inc.](https://www.comscore.com/About/Privacy-Policy)
 ### Controlling and opting out of cookies
 Your browser or device may offer settings that allow you to choose whether browser cookies are set and to delete them. For more information about these controls and to exercise your cookie preferences, visit your browser or device's help material. If you choose to reject cookies, as noted above, you may not be able to use certain features of our websites and services.
 A third-party website called [aboutcookies.org](https://www.aboutcookies.org/) has been set up to help you with instructions how you can do that on various browsers.