Electronic Arts Privacy and Cookie Policy changes — 20240601_rev01

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## 5\. Where We Hold Your Information

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ⓘ We store and process your information in the United States and other countries where we operate. When we do this, we utilize technical, physical, and administrative safeguards to meet data transfer requirements set by various privacy laws, such as the European General Data Protection Regulation.

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When you access EA Services, including when available on third-party platforms, your personal information is generally collected by EA directly and processed in the United States. Personal information we collect may be subsequently stored and processed for the purposes set out in this Privacy and Cookie Policy in the United States or any other country in which EA, its subsidiaries, or third-party agents operate. By consenting to the transfer of your personal data outside of your country of residence, you acknowledge that your personal information may be transferred to recipients in the United States and other countries that may not offer the same level of privacy protection as the laws in your country of residence or citizenship.

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EA's privacy practices comply with the Asia-Pacific Economic Cooperation Cross-Border Privacy Rules System (APEC CBPR). The APEC CBPR System provides a framework for organizations to ensure protection of personal information transferred among participating APEC economies. More information about the APEC framework is available here: [https://www.apec.org/about-us/about-apec/fact-sheets/what-is-the-cross-border-privacy-rules-system](https://nam02.safelinks.protection.outlook.com/).

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EA's privacy practices comply with the Asia-Pacific Economic Cooperation Cross-Border Privacy Rules System (APEC CBPR). The APEC CBPR System provides a framework for organizations to ensure protection of personal information transferred among participating APEC economies. More information about the APEC framework is available here: [https://cbprs.org](https://cbprs.org/).

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EA complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. EA has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. EA has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this privacy policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit [https://www.dataprivacyframework.gov/](https://nam02.safelinks.protection.outlook.com/).

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EA complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. EA has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. EA has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this privacy policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit [https://www.dataprivacyframework.gov/](https://www.dataprivacyframework.gov/reserved=0). The U.S.-based subsidiaries of EA, as identified at [https://www.dataprivacyframework.gov/list](https://www.dataprivacyframework.gov/list), also adhere to the DPF Principles.

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EA is responsible for the processing of personal data it receives, under the EU-U.S. DPF and Swiss-U.S. DPF, and subsequently transfers to a third party acting as an agent on its behalf. EA complies with the EU-U.S. DPF and Swiss-U.S. DPF Principles for all onward transfers of personal data from the EU and Switzerland, including the onward transfer liability provisions.

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EA is responsible for the processing of personal data it receives, under the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and Swiss-U.S. DPF, and subsequently transfers to a third party acting as an agent on its behalf. EA complies with the EU-U.S. DPF and Swiss-U.S. DPF Principles for all onward transfers of personal data from the EU, UK, and Switzerland, including the onward transfer liability provisions.

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The Federal Trade Commission has jurisdiction over EA's compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF. In certain situations, EA may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

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In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, EA commits to refer unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF to TRUSTe, an alternative dispute resolution provider based in the United States. If you do not receive timely acknowledgment of your DPF Principles-related complaint from us, or if we have not addressed your DPF Principles-related complaint to your satisfaction, please visit [U.S.-based third-party dispute resolution provider](https://nam02.safelinks.protection.outlook.com/) for more information or to file a complaint. The services of TrustArc are provided at no cost to you**.**

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In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, EA commits to refer unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF to TRUSTe, an alternative dispute resolution provider based in the United States. If you do not receive timely acknowledgment of your DPF Principles-related complaint from us, or if we have not addressed your DPF Principles-related complaint to your satisfaction, please visit [U.S.-based third-party dispute resolution provider](https://feedback-form.truste.com/watchdog/request) for more information or to file a complaint. The services of TrustArc are provided at no cost to you.

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Under certain conditions, more fully described on the Data Privacy Framework [website](https://nam02.safelinks.protection.outlook.com/), you may be entitled to invoke binding arbitration when other dispute resolution procedures have been exhausted.

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Under certain conditions, more fully described on the Data Privacy Framework [website](https://www.dataprivacyframework.gov/), you may be entitled to invoke binding arbitration when other dispute resolution procedures have been exhausted.

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## 6\. How We Protect Your Information

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ⓘ We use a range of security measures to secure and protect your information.

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Security of your information is a priority at EA and we take a range of technical and organizational measures to help protect it, including encryption of sensitive information. Even so, please be aware that no security measure is perfect. Thus we cannot guarantee the security of your information at all times. You should always be diligent when it comes to the protection of your personal information. Learn more about [EA Security](https://www.ea.com/security).

 ⓘ We collect information that you give us directly, such as when you create an EA Account, set up security questions, make purchases, or contact EA Help.
 We collect information that you provide us, such as:
 - Your EA Account information, including your email address, username, real name, country, date of birth, telephone number and password;
 - Security questions and answers;
 - Information you provide in response to surveys about our Services;
 - Information you provide when seeking help from us, such as your name, telephone number, and records (including call recordings) of the issues you experience; and
 - Billing information, such as your name, payment card number, payment account details, and shipping address.
 ### B. Information You Provide When Playing Online
 ⓘ When you play online, we may collect information about your gaming profile, your gameplay, or your use of social features.
+When you use our social features, any text, audio, visual, and/or other electronic communications information that you disclose may be read, copied, collected, or used by other players, and may become publicly available. Please make sure your privacy settings reflect your preferences.
+When you use our social features, any text, audio, visual, and/or other electronic communications information that you disclose may be read, copied, collected, or used by other players and EA, and may become publicly available and/or may be processed by EA for the purposes described in [Section 2(D): Anti-Cheat, Inappropriate Content, and Fraud Prevention Technologies](https://www.ea.com/legal/privacy-and-cookie-policy). Please make sure your privacy settings and choices in the features you use reflect your preferences.
 When you play our online games, your in-game profile information, gameplay, and statistics are collected and some may be visible in-game, as well as visible to players outside the game in other EA Services, such as RaceNet. In some of our titles, we may record your gameplay and replay it to other players in-game and/or make it visible to other players outside the game in other EA Services. Leaderboards may also be available to view by other players outside the game in other EA Services. In competitive game modes, we may record your gameplay, and your controller button inputs, and replay these together with your in-game profile information and game statistics to other players in-game and at live EA or partner events.
 ### C. Other Information We Collect When You Use Our Services
 ⓘ We may collect other information when you use our Services, such as information about your device, hardware and software information, IP address, or browser information.
 We also may collect and store information locally on your device, using mechanisms like cookies, browser web storage (including HTML 5), and application data caches.
 ### **D. Information Provided to Us by Third Parties**
 ⓘ We may receive information about you from third parties, such as Sony, Microsoft, Nintendo, Google, mobile platforms, or third-party authenticators that you use to sign in to our Services.
+We may receive information about you contained in third-party user accounts when you use EA online Services on or through third-party gaming platforms, such as those listed below. This information is provided to EA as part of establishing or linking an EA Account, which is necessary to access EA's online services. Your use of EA online Services through these third parties indicates your agreement for the transfer of this information. Examples of information we receive are provided below. We never receive your credit card number or other financial information from these third parties as part of establishing or linking an EA Account.
+We may receive information about you contained in third-party user accounts when you use EA online Services on or through third-party gaming platforms, such as those listed below. This information is provided to EA as part of establishing or linking an EA Account, which is necessary to access EA's online services. Your use of EA online Services through these third parties indicates your agreement for the transfer of this information. Examples of information we receive when creating EA Accounts for our recently released titles are provided below. We never receive your credit card number or other financial information from these third parties as part of establishing or linking an EA Account.
 - **PlayStation®3 system, PlayStation®4 system, & PlayStation®5 console.** Sony provides information from your account for PlayStation™Network such as your Online ID, email address, country, language, friend list, date of birth, and certain preferences.
 - **Xbox network.** Microsoft provides information such as your Gamertag, email address, country, language, friend list, date of birth, and certain preferences.
+- **Wii / Wii U / Nintendo Switch™.** Nintendo provides (as applicable to the device you have) information such as your Mii character, nickname, Nintendo Network ID, Nintendo Account, email address, country, language, friend list, date of birth, and certain preferences.
+- **Wii / Wii U / Nintendo Switch™.** Nintendo provides (as applicable to the device you have) information such as your Mii character, nickname, Nintendo Network ID, Nintendo Account, country, language, friend list, and certain preferences.
 **Social Gaming Platforms.** When you use third-party social gaming platforms (such as Discord or Twitch) and link your EA Account, we may receive information associated with your account on those platforms. Please review the notices presented to you when linking your accounts for details on the information EA receives.
 **Mobile Platforms.** If you play or purchase our games on your mobile device or tablet, we receive information about you from the app stores and other mobile platform providers. This information may include your username or device ID and the fact that you made a purchase, as applicable, but does not include any financial information. Some of our mobile platforms may send information to us that you authorize them to provide. Our mobile games also may request additional personal information from you, such as push notification tokens or contact list, however, we will collect this information only if you provide us with permission.
 **Other Third Parties**
 - Advertisement response.
 Third-party advertising companies may combine the information collected in the context of delivering an offer to you via our Services with other information they have independently collected over time and/or across different websites. Many of these companies collect and use information pursuant to their own privacy policies. A list of ad serving companies that operate their own networks on our Services, their privacy notices, as well as how to opt-out to the extent applicable can be found at [privacyappendix.ea.com](https://tos.ea.com/legalapp/WEBPRIVACYAPPENDIX/US/en/PC/).
 To learn more about some of these ad networks' practices, or to opt-out of third-party targeted advertising, you can also visit [www.networkadvertising.org](https://www.networkadvertising.org/), [www.aboutads.info/choices](https://www.aboutads.info/choices/), [youradchoices.ca](https://youradchoices.ca/), or [www.youronlinechoices.eu](https://www.youronlinechoices.eu/). Note that opting-out does not mean you won't see ads; rather, it means that the advertising you see may not be as relevant to you.
+### D. Anti-Cheat and Fraud Prevention Technologies
+### D. Anti-Cheat, Inappropriate Content, and Fraud Prevention Technologies
+We strive to provide a safe and fair gaming environment for all players. When you use our Services, we or third parties may use cookies and similar technologies and collect data about your machine or device, to create a machine "fingerprint" or "hash" of your machine components, for fraud prevention, security and authentication purposes. We may also monitor publicly-available information, third-party sites, and/or use anti-cheat technology within our Services, including automated anti-fraud and abuse algorithms. If you believe your access to our games and/or Services was blocked by this technology in error, please contact us at [EA Help](https://help.ea.com/).
+We strive to provide a safe and fair gaming environment for all players. When you use our Services, we or third parties may use cookies and similar technologies, collect data about or from your machine or device, which may include a machine "fingerprint" or "hash" of your machine components, and gather other evidence about your gameplay, machine state, or participation in our Services for fraud prevention, security, cheat detection, and authentication purposes. We may also monitor publicly-available information, third-party sites, and/or use anti-cheat technology within our Services, including automated anti-fraud and abuse algorithms. If you believe your access to our games and/or Services was blocked by this technology in error, please contact us at [EA Help](https://help.ea.com/).
+We may also monitor, record, review, and retain voice or text communications, and other user-generated Content ("UGC", as defined in our [User Agreement](https://www.ea.com/legal/user-agreement)), in our Services for purposes of moderating inappropriate Content that violate our policies (like our [Positive Play Charter](https://www.ea.com/commitments/positive-play/charter)). Moderation includes detecting, investigating and removing inappropriate UGC, as well as potentially sanctioning those players whose activities we find as violating our policies.
 ## 3\. How We Use Your Information
 ⓘ We use your information to operate our Services, to improve your game experience, to provide you customer support, to serve and measure the effectiveness of advertising, and to personalize our communications with you.
 We use your personal information, both individually and combined together, in the following ways.
 **To operate our business and to enhance and personalize your game experience, including to:**
 - Operate, analyze, improve, and develop our games and Services;
 - Undertake research and analysis to develop and demonstrate our technology, and to better understand our players;
 - Populate online leaderboards and enable online matchmaking;
 - Provide replays to you and other players via spectator modes;
 - Help you find your friends or tell your friends about an EA game or Service;
 - Facilitate sharing on social networks;
 - Manage and serve advertising in-game and on third-party platforms;
 - Measure the effectiveness and distribution of advertising, including understanding who engages with our Services and how they interact with our Services;
 - Identify, fix, and troubleshoot bugs or functionality errors;
 - Provide software updates;
 - Authenticate and activate your games and save game-play data, including progress;
 - Facilitate competitions and contests;
 - Perform audits, transactions, and other compliance activities;
 - Adhere to your preferences and to deliver content;
+- Help keep our Services safe and fair, resolve disputes, investigate and help curb fraud and illegal behavior, comply with the law, and to enforce our agreements and policies; and
+- Help keep our Services safe and fair, including for such purposes as described in [Section 2(D)](https://www.ea.com/legal/privacy-and-cookie-policy) and to further our [Content Moderation and Enforcement](https://www.ea.com/commitments/positive-play/content-moderation);
+- Resolve disputes, investigate and help curb fraud and illegal behavior, comply with the law, and enforce our agreements and policies; and
 - Other purposes you consent to, are notified of, or are otherwise disclosed to you when you provide personal information.
 **To provide you support, including to:**
 - Help identify and troubleshoot problems with your account or Services;
 - Facilitate surveys or questionnaires;
 **Disclosures to protect us or others.** We may access, preserve, and disclose any information we store associated with you to external parties if we, in good faith, believe doing so is required or appropriate to: comply with law enforcement or national security requests and legal process, such as a court order or subpoena; protect your, our or others' rights, property, or safety; enforce our policies or contracts; collect amounts owed to us; or assist with an investigation or prosecution of suspected or actual illegal activity. In particular, if we receive a report that you have violated our policies (like our [Positive Play Charter](https://www.ea.com/commitments/positive-play/charter)), we may disclose that report and other relevant information to the platform on which you play our games.
 **Disclosure in the event of merger, sale, or other asset transfer.** In the event of a reorganization, divestiture, merger, sale, or bankruptcy, we may transfer all information we collect to the relevant third party and will obtain your consent to do so if required by law or contract.
 **Third-party plugins.** When third-party technologies or social tools are integrated into our Services, those third parties may collect information about your use of our Services. An example is the Facebook "Like" button.
+In certain instances (such as on our websites), our Services incorporate YouTube videos. This integration is subject to the [YouTube Terms of Service](https://www.youtube.com/t/terms), and may result in the collection of your personal information by Google according to the [Google Privacy Policy](https://policies.google.com/privacy). If you have authorized us to receive your YouTube or other Google information, such as through logging in to our Services through your Google Account, you may manage your authorization (including revocation) through the [Google Security Settings](https://security.google.com/settings/security/permissions). You may also have other rights with respect to your personal information that we have collected, as described in [Section 8: Your Choices and Controls](https://www.ea.com/legal/privacy-and-cookie-policy).
+In certain instances (such as on our websites), our Services incorporate YouTube videos and use YouTube API Services. This integration is subject to the [YouTube Terms of Service](https://www.youtube.com/t/terms), and may result in the collection of your personal information by Google according to the [Google Privacy Policy](https://policies.google.com/privacy). If you have authorized us to receive your YouTube or other Google information, such as through logging in to our Services through your Google Account, you may manage your authorization (including revocation) through the [Google Security Settings](https://security.google.com/settings/security/permissions). You may also have other rights with respect to your personal information that we have collected, as described in [Section 8: Your Choices and Controls](https://www.ea.com/legal/privacy-and-cookie-policy).
 **Cross-platform sharing.** Some of our games allow you to connect and play with friends and members of a game's community, regardless of what platform they play on. For example, someone on an Xbox could join a match with a player who is using a PlayStation®4 system or PlayStation®5 console. We call this ability to match players across platforms "Cross-Play." When Cross-Play is enabled and you play with someone on another platform, that other platform may receive your platform's ID (such as Xbox Gamertag, or Online ID of your account for PlayStation™Network) along with other information necessary to enable Cross-Play. In addition, we may provide information regarding your use of Cross-Play features to the platform on which you play our games. You can change your Cross-Play preferences by visiting the game's or your platform's settings menus.
 Some of our games may also allow you to continue progress on a game between platforms, as well as enable the ability for your purchases on one platform to be available on another platform. We will share your information with platforms to the extent necessary to enable these features.
 Other platforms receiving your information may include Sony (PlayStation®4 system or PlayStation®5 console), Microsoft (Xbox), Nintendo (Nintendo Switch), Valve (Steam), Epic, and additional platforms as they become available for these features. Your information received by these platforms may be subject to their respective privacy notices.
 ## 5\. Where We Hold Your Information
 ⓘ We store and process your information in the United States and other countries where we operate. When we do this, we utilize technical, physical, and administrative safeguards to meet data transfer requirements set by various privacy laws, such as the European General Data Protection Regulation.
 When you access EA Services, including when available on third-party platforms, your personal information is generally collected by EA directly and processed in the United States. Personal information we collect may be subsequently stored and processed for the purposes set out in this Privacy and Cookie Policy in the United States or any other country in which EA, its subsidiaries, or third-party agents operate. By consenting to the transfer of your personal data outside of your country of residence, you acknowledge that your personal information may be transferred to recipients in the United States and other countries that may not offer the same level of privacy protection as the laws in your country of residence or citizenship.
+EA's privacy practices comply with the Asia-Pacific Economic Cooperation Cross-Border Privacy Rules System (APEC CBPR). The APEC CBPR System provides a framework for organizations to ensure protection of personal information transferred among participating APEC economies. More information about the APEC framework is available here: [https://www.apec.org/about-us/about-apec/fact-sheets/what-is-the-cross-border-privacy-rules-system](https://nam02.safelinks.protection.outlook.com/).
+EA's privacy practices comply with the Asia-Pacific Economic Cooperation Cross-Border Privacy Rules System (APEC CBPR). The APEC CBPR System provides a framework for organizations to ensure protection of personal information transferred among participating APEC economies. More information about the APEC framework is available here: [https://cbprs.org](https://cbprs.org/).
+EA complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. EA has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. EA has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this privacy policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit [https://www.dataprivacyframework.gov/](https://nam02.safelinks.protection.outlook.com/).
+EA complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. EA has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. EA has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this privacy policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit [https://www.dataprivacyframework.gov/](https://www.dataprivacyframework.gov/reserved=0). The U.S.-based subsidiaries of EA, as identified at [https://www.dataprivacyframework.gov/list](https://www.dataprivacyframework.gov/list), also adhere to the DPF Principles.
+EA is responsible for the processing of personal data it receives, under the EU-U.S. DPF and Swiss-U.S. DPF, and subsequently transfers to a third party acting as an agent on its behalf. EA complies with the EU-U.S. DPF and Swiss-U.S. DPF Principles for all onward transfers of personal data from the EU and Switzerland, including the onward transfer liability provisions.
+EA is responsible for the processing of personal data it receives, under the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and Swiss-U.S. DPF, and subsequently transfers to a third party acting as an agent on its behalf. EA complies with the EU-U.S. DPF and Swiss-U.S. DPF Principles for all onward transfers of personal data from the EU, UK, and Switzerland, including the onward transfer liability provisions.
 The Federal Trade Commission has jurisdiction over EA's compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF. In certain situations, EA may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
+In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, EA commits to refer unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF to TRUSTe, an alternative dispute resolution provider based in the United States. If you do not receive timely acknowledgment of your DPF Principles-related complaint from us, or if we have not addressed your DPF Principles-related complaint to your satisfaction, please visit [U.S.-based third-party dispute resolution provider](https://nam02.safelinks.protection.outlook.com/) for more information or to file a complaint. The services of TrustArc are provided at no cost to you**.**
+In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, EA commits to refer unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF to TRUSTe, an alternative dispute resolution provider based in the United States. If you do not receive timely acknowledgment of your DPF Principles-related complaint from us, or if we have not addressed your DPF Principles-related complaint to your satisfaction, please visit [U.S.-based third-party dispute resolution provider](https://feedback-form.truste.com/watchdog/request) for more information or to file a complaint. The services of TrustArc are provided at no cost to you.
+Under certain conditions, more fully described on the Data Privacy Framework [website](https://nam02.safelinks.protection.outlook.com/), you may be entitled to invoke binding arbitration when other dispute resolution procedures have been exhausted.
+Under certain conditions, more fully described on the Data Privacy Framework [website](https://www.dataprivacyframework.gov/), you may be entitled to invoke binding arbitration when other dispute resolution procedures have been exhausted.
 ## 6\. How We Protect Your Information
 ⓘ We use a range of security measures to secure and protect your information.
 Security of your information is a priority at EA and we take a range of technical and organizational measures to help protect it, including encryption of sensitive information. Even so, please be aware that no security measure is perfect. Thus we cannot guarantee the security of your information at all times. You should always be diligent when it comes to the protection of your personal information. Learn more about [EA Security](https://www.ea.com/security).
 Cookie Controls. If you are in a location whose laws may require additional choices, you can control cookies and similar technologies used on most EA sites for certain optional functional and advertising analytics and targeted advertising purposes via the banner that appears at the bottom of the webpage during your first visit. You can also disable some cookies, limit the types of cookies you allow, or set your browser to alert you when cookies are being sent. Please refer to guidance provided by your individual web browser if you'd like help in managing your cookie preferences.
 CALIFORNIA RESIDENTS: You have the right to opt-out of the sale or sharing of your personal information by us for targeted advertising purposes. Please review the [My Privacy Rights](https://www.ea.com/legal/privacy-portal) portal, including the Targeted Advertising Provided by Third Parties section, regarding this right and how to exercise it.
 The effect of your choice will depend on the context in which you exercise it:
+● If you opt-out of having your information shared for purposes of targeted advertising on PC and console through your EA Account, your choice will take effect for any PC and console games that you have logged into with your EA Account.
+- If you opt-out of having your information shared for purposes of targeted advertising on PC and console through your EA Account, your choice will take effect for any PC and console games that you have logged into with your EA Account.
+- If you opt-out of having your information shared for purposes of targeted advertising through one of our mobile game settings, your choice will take effect for that mobile game.
+- If you opt-out of having your information shared for purposes of web targeted advertising through our cookies controls, your choice will take effect when visiting our websites through the browser and device on which you made that choice.
+● If you opt-out of having your information shared for purposes of targeted advertising through one of our mobile game settings, your choice will take effect for that mobile game.
+● If you opt-out of having your information shared for purposes of web targeted advertising through our cookies controls, your choice will take effect when visiting our websites through the browser and device on which you made that choice.
 Global Privacy Control. In certain regions, we recognize an opt-out preference signal sent by your web browser (sometimes referred to as the Global Privacy Control or "GPC") as a valid request to opt-out of the sale and sharing of the personal information processed via the browser you are using. In practice this controls whether your browser loads third-party cookies on our Services' websites that are used for targeted advertising, or may otherwise be considered a "sale" of personal information. We process this signal only based on browser settings, so you would need to set them separately for different browsers on the same device and across devices. Please review the [list of browsers that support GPC and associated instructions](https://globalprivacycontrol.org/) on how to enable it. GPC does not control targeted advertising in our PC, console, or mobile games and must be changed via your account or the game's settings, as described above.
 You have a right not to receive discriminatory treatment for the exercise of these privacy rights.
 ## 9\. Third-Party Services
 - If you are the recipient of a contest or sweepstakes prize that requires tax reporting, we may collect identifiers associated with your government-issued documents (such as a social security number).
 - If you participate in our competitive gaming events, we may collect identifiers associated with your government-issued documents (such as a passport number), financial information (such as bank accounts), and health-related information.
 - If you participate in our user experience research, we may collect financial information (such as bank accounts), health-related information and video footage of your gameplay, as well as your recorded image throughout the session.
 We may collect and disclose other categories of personal information to the extent that you provide them through in-game chat, forums, or through our player support channels.
+Collection, use, and disclosure of this information is made for one or more of the business or commercial purposes listed in [Section 3](https://www.ea.com/legal/privacy-and-cookie-policy)[:](https://www.ea.com/legal/privacy-and-cookie-policy) [How We Use Your Information](https://www.ea.com/legal/privacy-and-cookie-policy).
+Collection, use, and disclosure of this information is made for one or more of the business or commercial purposes listed in [Section 3: How We Use Your Information](https://www.ea.com/legal/privacy-and-cookie-policy).
 The following categories of personal information may be "sold" or "shared" as those terms are defined under the CCPA, for purposes of targeted advertising:
 - Identifiers; such as a real name, user name, account name, email, online identifiers, device identifiers, IP address, or mobile device identifiers;
 - Characteristics of Protected Classifications under state or federal law; such as age or gender;
 - Commercial Information; such as products or services interaction and purchase history;
 ### **B. Supplemental California Privacy Notice**
 Please see below for more details about how we process your personal information, incorporating the notice immediately above.
 For each of the categories of personal information referenced above:
+- The categories of sources from which the personal information may have been collected are listed in [Section 1](https://www.ea.com/legal/privacy-and-cookie-policy)[:](https://www.ea.com/legal/privacy-and-cookie-policy) [Information We Collect](https://www.ea.com/legal/privacy-and-cookie-policy).
+- The categories of sources from which the personal information may have been collected are listed in [Section 1: Information We Collect](https://www.ea.com/legal/privacy-and-cookie-policy).
 - The categories of third-party recipients to which the personal information may be disclosed are listed in [Section 4: Who May Receive Your Information](https://www.ea.com/en-us/legal/privacy-and-cookie-policy).
 ### C. Your Rights
 Please see [Section 8: Your Choices and Controls](https://www.ea.com/legal/privacy-and-cookie-policy) for a summary of your California privacy rights and how to exercise them.
 To contact EA, including our Data Protection Officer, you can also use the following address: Electronic Arts Inc., 209 Redwood Shores Parkway, Redwood City, CA 94065. Electronic Arts Inc.'s representative in the European Union is Electronic Arts Ireland Limited, Parkmore West Business Park, 1, Ballybrit, Galway, H91 Y2R5, Ireland. Electronic Arts Inc.'s representative in the United Kingdom is Electronic Arts Limited, Onslow House, Onslow Street, Guildford, GU1 4TN, United Kingdom.
 ⓘ You may have the right to contact your Data Protection Authority.
 If you have a concern about how we collect and use information, please contact us. You also have the right to contact your local Data Protection Authority if you prefer, such as:
+● [Data Protection Authorities in the EEA](https://edpb.europa.eu/about-edpb/board/members_en);
+- [Data Protection Authorities in the EEA](https://edpb.europa.eu/about-edpb/board/members_en);
+- [Swiss authorities](https://www.edoeb.admin.ch/edoeb/en/home/deredoeb/kontakt.html);
+- [UK authority](https://ico.org.uk/global/contact-us/).
+● [Swiss authorities](https://www.edoeb.admin.ch/edoeb/en/home/deredoeb/kontakt.html);
+● [UK authority](https://ico.org.uk/global/contact-us/).
 Where appropriate, your local data protection authority may also forward the matter to the Department of Commerce or FTC for consideration.
 If you have an unresolved concern over our data practices that we have not addressed satisfactorily, please contact our [U.S.-based third-party dispute resolution provider](https://feedback-form.truste.com/watchdog/request) (free of charge).
+**Last Updated: October 10, 2023**
+**Last Updated: May 1, 2024**
 ## Available in additional languages:
 - [العربية (Arabic)](https://tos.ea.com/legalapp/WEBPRIVACY/US/ar/PC/)
 - [Ελληνικά (Greek)](https://tos.ea.com/legalapp/WEBPRIVACY/US/el/PC/)
 - [हिन्दी (Hindi)](https://tos.ea.com/legalapp/WEBPRIVACY/US/in/PC/)

Privacy and Cookie Policy

Full text changes — 20240101_rev01 to 20240601_rev01