Your masked email and purchase history may go to advertising companiesMATERIAL
DATA SHARING
DreamHost now says it may send advertising partners a scrambled version of your email address and basic details about what you bought. Ad companies commonly use hashed emails to match you to a profile they already have — so even though the address is scrambled, it can still be used to identify you across other sites and apps. This is broader than the old wording, which only mentioned cookies. DreamHost still says it does not "sell" data under California law.
“To measure how well our advertising works and to avoid showing certain ads to our current customers, we may share limited, and obfuscated, hashed, or anonymized information, such as a masked version of your email address or basic purchase details, with our advertising partners.”
What you can do — Use the "Do Not Sell or Share My Personal Information" link in the footer of dreamhost.com to open the Privacy Preference Center and turn off Targeting/Advertising cookies, and opt out of interest-based ads at networkadvertising.org/choices.
Ad partners may now receive purchase events, not just tracking cookiesMATERIAL
DATA SHARING
Section 7.3 changed from simply using outside platforms to run ads into a statement that DreamHost may pass along masked contact details and purchase events. "De-identified" is DreamHost's own description — there is no promise the partner cannot re-link that data to you, and no list of which partners get it.
“we may share limited, de-identified information, such as masked contact details or basic purchase events, with these partners to measure whether our ads are effective and to ensure they are reaching the right people”
What you can do — Opt out through the Privacy Preference Center in the DreamHost site footer, and check your ad preferences in the DreamHost Panel Privacy page.
The California opt-out sentence has blank section numbersMINOR
OTHER
The policy now tells California residents that sharing happens "for purposes described in Sections , and above" — with the numbers missing. That makes it harder to know exactly which data-sharing practices you are opting out of when you use the Do Not Sell or Share link.
“We may, however, share limited personal information with trusted partners for purposes described in Sections , and above.”
What you can do — If you want clarity on what the opt-out covers, email DreamHost at PrivacyPolicy@DreamHost.com and ask which sections apply.