CDC Digital Media Channel Privacy Policy Notice

DATED 2015-11-20 · VERSION 20181101_rev01 · COMPARED WITH 20171101_rev01 · ARCHIVE SNAPSHOT

Full text changes — 20171101_rev01 to 20181101_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

1#### On This Page
2
31- [Information Received and Retained by CDC Digital Media channels]()
42- [How Information is used]()
53- [Sharing of this Information]()
64- [Data Retention]()
75- [Third-Party Tools and Sites]()
86- [Children and Privacy]()
3735
3836### Using CDC's Mobile Application
3937
4038When you use CDC's Mobile Applications (Apps), certain information will be gathered and stored about your usage of the App. This information does not identify you personally. We collect and store information as follows:
4139
4240- CDC receives aggregate data about the use of our Apps, such as the number of times the applications have been opened or the interactions or actions completed in the application. This is gathered via a third party provider (please refer to the [third-party tools list](https://www.cdc.gov/other/third-party-pages.html)). We also receive aggregate data from the platforms that distribute our Apps (currently the iTunes Store, Google Play Store, and the Windows Store), such as the number of people who download the App and mobile set-up information (e.g., device model, App version, country, language, and mobile carrier). Please consult the privacy policies of these third parties for further information.
43- You may sign up to receive "push notification" messages via a third party provider (please refer to the [third-party tools list](https://www.cdc.gov/other/third-party-pages.html)). To make sure messages reach the correct devices, our third party provider relies on a device token unique to your mobile device. A device token is a unique identifier issued to the app by the operating system of the mobile device. While we may be able to access a list of the tokens, the App and tokens do not reveal your identity, unique device ID, or contact information to us. The third party provider may collect the following: the time of an event, how a User came to our site, what search engine and search keywords users may have used to get to our site, information about the device our user is on such as their Operating System and browser, as well as the city, region and country location of users. This location information enables CDC to send public health push notification messages that are relevant to certain geographic locations. If, at any time, you wish to stop receiving push notifications, simply adjust your phone settings or remove the App.
41- You may sign up to receive "push notification" messages via a third party provider (please refer to the [third-party tools list](https://www.cdc.gov/other/third-party-pages.html)). To make sure messages reach the correct devices, our third party provider relies on a device token unique to your mobile device. A device token is a unique identifier issued to the app by the operating system of the mobile device. While we may be able to access a list of the tokens, the App and tokens do not reveal your identity, unique device ID, or contact information to us. The third party provider may collect the following: the time of an event, how a User came to our site, what search engine and search keywords users may have used to get to our site, information about the device our user is on such as their Operating System and browser, as well as the city, region and country location of users. This location information enables CDC to send public health push notification messages that are relevant to certain geographic locations. If, at any time, you wish to stop receiving push notifications, simply adjust your phone settings or remove the App.
4442
4543CDC does not disclose, share, sell, or transfer any information about CDC digital media visitors or users unless required by law enforcement or by statute.
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4745For site security purposes and to ensure that this service remains available to all users, CDC employs software programs to identify unauthorized attempts to upload or change information, or otherwise cause damage.
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4947CDC's digital media are maintained by the U.S. Government and is protected by various provisions of Title 18, U.S. Code. Violations of Title 18 are subject to criminal prosecution in Federal court.
5149### Email Subscriptions
5250
5351Email and text message subscription services are offered by CDC as a convenience to users who choose to receive information via these channels. All information published via email subscriptions and text messaging services is available on CDC.gov without the requirement to provide email address or phone number.
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5553In order to manage CDC email subscription lists, we retain the names and email addresses of our email subscribers, as well as other information they may have shared with us (e.g., addresses and phone numbers), logs of emails we send, and automatically generated email data used to improve our email communications. Email subscriber service providers may collect and provide non-identifying information about the number of messages sent, clicks and open rates.
5654
57To get more information about current email subscription service providers and their privacy policy, please refer to the [current third-party tools/pages list](https://www.cdc.gov/other/third-party-pages.html). The email subscriber information is secured and only available to CDC managers, members of the CDC's communication and web Teams, and other designated staff who require this information to perform their duties. If, at any time, you wish to stop receiving our messages, simply click on the "Unsubscribe" link at the bottom of each email message.
55To get more information about current email subscription service providers and their privacy policy, please refer to the [current third-party tools/pages list](https://www.cdc.gov/other/third-party-pages.html). The email subscriber information is secured and only available to CDC managers, members of the CDC's communication and web Teams, and other designated staff who require this information to perform their duties. If, at any time, you wish to stop receiving our messages, simply click on the "Unsubscribe" link at the bottom of each email message.
5856
5957### Survey Tools
6058
6159Invitations to CDC surveys are sent via a pop up or external links to a random sampling of visitor. Your acceptance of a survey is completely optional. If you decline any survey, you will still have the same access to the information and resources provided in all of the CDC's digital media channels, as those who opt to take a survey.
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6361CDC uses online surveys to collect opinions and feedback from visitors on all type of digital media channels. Please refer to the [current third-party tools/pages list](https://www.cdc.gov/other/third-party-pages.html) for the current survey service providers. These survey service providers obtain feedback and data on visitor's satisfaction on behalf of the CDC. Surveys conducted on behalf of the CDC do not collect any Personally Identifiable Information (PII), and the aggregate results are only available to CDC staff (e.g., subject matter experts, health communication staff, and other designated staff) who require this information to perform their duties.
6563Mobile surveys (i.e., those accessed via your mobile device) may request an email address and a phone number from you in order to send an external link to the survey. CDC does not receive your personal information, nor will the CDC have access to your information. To get more details on the data collected by any of these survey service providers, please refer to their specific privacy policy.
6664
6765### Official CDC Presence on Third-Party Websites
6866
6967All official CDC information available on third-party websites is also available on CDC.gov site. The CDC maintains official pages or accounts on third-party websites in order to better engage and communicate with the general public ([a current third-party tools/pages list](https://www.cdc.gov/other/third-party-pages.html) is here). Your activity on those sites is governed by the third-party website's security and privacy policies. Users of third-party sites often share information with the general public, user communities, and/or the third-party operating the site. Consequently, you should review the privacy policies of third-party sites before using them and ensure that you understand how your information may be shared and used. You should also adjust privacy settings on your account on any third-party site to match your preferences.
7068
71For the sole purpose of complying with the [Presidential Records Act](http://www.archives.gov/about/laws/presidential-records.html), the CDC archives some information that users submit or publish when engaging with the CDC through official CDC pages or accounts on third-party websites (e.g., by sending a message, posting a comment, "following," "friending," or taking similar actions). This information may contain personal information, such as an individual's username and other public account information, when such information is available based on the user's privacy settings and the terms of the site. For example:
69For the sole purpose of complying with the [Presidential Records ActExternal](http://www.archives.gov/about/laws/presidential-records.html), the CDC archives some information that users submit or publish when engaging with the CDC through official CDC pages or accounts on third-party websites (e.g., by sending a message, posting a comment, "following," "friending," or taking similar actions). This information may contain personal information, such as an individual's username and other public account information, when such information is available based on the user's privacy settings and the terms of the site. For example:
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73- On Twitter, the CDC automatically archives "tweets" from official CDC accounts, "direct messages" sent to or from official CDC accounts, and "mentions" (tweets from other users to official CDC accounts; these tweets contain an @ and the username of an official CDC account (e.g., [@CDCgov](https://twitter.com/cdcgov)). The CDC also automatically archives any status that official accounts have "favorited."
71- On Twitter, the CDC automatically archives "tweets" from official CDC accounts, "direct messages" sent to or from official CDC accounts, and "mentions" (tweets from other users to official CDC accounts; these tweets contain an @ and the username of an official CDC account (e.g., [@CDCgov](https://twitter.com/cdcgov)). The CDC also automatically archives any status that official accounts have "favorited."
7472- On Facebook, the CDC archives all content created by official CDC pages, content that tags an official CDC page, and any content posted on official CDC pages (for example, the number of likes to the page and comments posted).
75- On Google+, the CDC archives all content posted by official CDC accounts, as well as the number of likes/comments/shares on each of those posts (including the comments themselves). The CDC also automatically archives the total number of Google+ users that have added our page to a "Circle," and the list of users that CDC accounts have added to "Circles."
73- On Google+, the CDC archives all content posted by official CDC accounts, as well as the number of likes/comments/shares on each of those posts (including the comments themselves). The CDC also automatically archives the total number of Google+ users that have added our page to a "Circle," and the list of users that CDC accounts have added to "Circles."
7674
7775For aggregate statistical analysis and to improve the quality of our services, we may integrate web measurement tools with our social media pages. To see current list of web measurement tools, please refer to the [current third-party tools/pages list](https://www.cdc.gov/other/third-party-pages.html). These tools enable basic analysis of social media traffic (such as the number of people visiting a certain page) and do not collect personally identifiable information.
7876
77### CDC Speakers Bureau Privacy Policy
78
79The Speakers Bureau collects information from users so that requests for speakers can be reviewed and managed.
80
81The Speakers Bureau collects information from users so that requests for a speaker can be matched with appropriate internal staff available for speaking engagements. Information collected from users include full name, mailing address, telephone number, e-mail address, company name, address and contact information, and requested topic of information. This information collected is core to the function of Speakers Bureau requests so that speaking requests can appropriately be matched with CDC subject matter experts.
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83The information collected will only be utilized by the Speakers Bureau manager and staff working on requests. The speakers bureau manager will review the policy bi-annually to ensure system access only by appropriate staff and through technical security with user name log-in and passwords. Records are retained in a secure location and purged in accordance with records management policy at CDC.
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85The privacy policy will be displayed to individuals before any information is collected and users have the ability to either enter the necessary information or not, at which time they will be re-directed to the Speakers Bureau home page. Any changes to the policy will be sent via e-mail to users and posted on the Speakers Bureau site page.
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7987[Top of Page]()
8088
8189## How Information is used
8290
8391If you choose to [provide us with information](https://www.cdc.gov/Other/privacy.html), we may use that information to contact you, respond to your message, or provide you the information or services you requested. In order to serve you better, we may analyze multiple sources of data you have provided (for example, to look up whether you previously contacted the CDC about the same topic so that we do not send you a duplicative response). We may also use messages or comments collected through CDC.gov sites, Apps, or official social media pages for our own purposes, such as to inform policy decisions or in public advocacy.
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97105We do not use or share your information for commercial purposes and, except as described above, we do not exchange or otherwise disclose this information.
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99107[Top of Page]()
100108
101109## Data Retention
102110
103Submitting personal information (name, address, telephone number, email address, etc.) is voluntary and is not required to access information on our website. However, if you choose to provide CDC with personally identifiable information - for example by completing a "Contact Us" form, leaving a comment, sending email, or completing a survey - we may use that information to respond to your message and/or help us get you the information or services you requested.
111Submitting personal information (name, address, telephone number, email address, etc.) is voluntary and is not required to access information on our website. However, if you choose to provide CDC with personally identifiable information - for example by completing a "Contact Us" form, leaving a comment, sending email, or completing a survey - we may use that information to respond to your message and/or help us get you the information or services you requested.
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105113We retain the information only for as long as necessary to respond to your question or request. Information submitted electronically is maintained and destroyed as required by the Federal Records Act and records schedules of the National Archives and Records Administration. It may be subject to disclosure in certain cases (for example, if required by a Freedom of Information Act request, court order, or Congressional access request, or if authorized by a Privacy Act System of Records Notice (SORN)). It is subject to the Privacy Act if maintained in a Privacy Act system of record.
106114
107115For more information, see:
108116
109- [Freedom of Information Act and the Privacy Act](http://www.usa.gov/Topics/Reference-Shelf/FOIA.shtml)
110- [HHS/CDC System of Records Notices](http://www.hhs.gov/foia/privacy/sorns.html)
117- [Freedom of Information Act and the Privacy ActExternal](http://www.usa.gov/Topics/Reference-Shelf/FOIA.shtml)
118- [HHS/CDC System of Records NoticesExternal](http://www.hhs.gov/foia/privacy/sorns.html)
111119
112120As data retention policies vary from system to system, please check that system's policy or their individual SORN for more detailed information.
113121
114122[Top of Page]()
115123
116124## Third-Party Tools and Sites
130138In some instances, CDC's content may be embedded on third-party websites as a way to increase public awareness of CDC activities (for example CDC's Content syndication, microsite, data widgets, etc.). The integration of these products is intended to provide a seamless user experience and to enhance users' ability to access public information provided by CDC. The embedded CDC.gov content automatically generates CDC server logs, web metrics and may set a CDC cookie (see [Cookies](https://www.cdc.gov/other/cookies.html)). Additionally, all other cookies, web metrics and server logs etc. are governed by the third-party website's security and privacy policy.
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133141
134142## Interaction with Children on CDC Digital Media Channels
135143
136We believe in the importance of protecting the privacy of children online. As such, we will take all reasonable steps to protect the privacy and safety of any child from whom information is collected as required by the [Children's Online Privacy Protection Act (COPPA)](http://www.business.ftc.gov/privacy-and-security/childrens-privacy). A child's parent or guardian is required to provide consent before CDC collects, uses, or shares personal information from a child under age 13.
144We believe in the importance of protecting the privacy of children online. As such, we will take all reasonable steps to protect the privacy and safety of any child from whom information is collected as required by the [Children's Online Privacy Protection Act (COPPA)External](http://www.business.ftc.gov/privacy-and-security/childrens-privacy). A child's parent or guardian is required to provide consent before CDC collects, uses, or shares personal information from a child under age 13.
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138146When a CDC Web site needs to collect information about a child under 13 years old, COPPA required information and instructions will be provided by the specific Web page that collects information about the child. The Web page will specify exactly what the information will be used for, who will see it, and how long it will be kept.
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140148Personal information about children under 13 years of age may be needed to respond to his/her communication to us. Personal information about your child will be destroyed immediately upon completion of its intended purpose. On rare occasions, it may be determined that a communication from a child under 13 years old should be maintained for historical purposes. Should such an occasion occur, CDC will obtain the necessary consent from the child's parent.
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142150Finally, we provide many on-line tools and services in support of CDC's mission. A child under 13 years old may inadvertently provide personal information to one of these services. If this should happen, the information about the child will be deleted immediately upon discovery.
165173
166174## Updates to This Privacy Policy
167175
168176We will revise or update this policy from time to time. If we make significant changes to how we handle personal information, we will post changes to the policy on our site and change the date at the bottom. We will provide additional notice in advance (e.g., a disclaimer on our website or an email to subscribers) if material changes are being made.
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170178[Top of Page]()
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180Page last reviewed: November 20, 2015