BuzzFeed Privacy Policy
DATED 2018-05-25 · VERSION 20181201_rev01 · COMPARED WITH 20180702_rev01 · ARCHIVE SNAPSHOT
Full text changes — 20180702_rev01 to 20181201_rev01
COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED
| 1 | - [1\. Who we are]() | |
| 1 | 2 | - [2\. About this privacy notice]() |
| 2 | 3 | - [3\. Changes to this privacy notice]() |
| 3 | 4 | - [4\. Personal data we collect]() |
| 4 | 5 | - [5\. Aggregated data]() |
| 5 | 6 | - [6\. How we collect personal data]() |
| 6 | 7 | - [7\. What we use your personal data for and the legal bases we rely on]() |
| 55 | 56 | 5.2 We share aggregated, anonymized, information with our ad partners and service providers so that we, and they, can understand how people use our sites and apps; this helps us grow our business and improve and develop our products and services. These third parties may share with us information about you that they have independently developed or acquired. |
| 56 | 57 | |
| 57 | 58 | 5.3 We combine information about you with information about other users to create audience segments of aggregated data, for example, statistical, demographic and usage data. If we combine or connect aggregated data with personal data we treat the combined data as personal data and deal with it in accordance with this privacy notice. |
| 58 | 59 | |
| 59 | 60 | ## 6\. How we collect personal data |
| 60 | 61 | |
| 61 | 6.1 You may give us your personal data directly, for example when you create a user account, buy products or services, subscribe to our newsletters, opt in to marketing, publish posts or comments, enter a competition, participate in a promotion or survey, ask for user support, or contact us for any reason. | |
| 62 | 6.1 You may give us your personal data directly, for example when you create a user account, fund us by donation, or support us by paying for a subscription, buy products or services, subscribe to our newsletters, opt in to marketing, publish posts or comments, enter a competition, participate in a promotion or survey, ask for user support, or contact us for any reason. | |
| 62 | 63 | |
| 63 | 64 | 6.2 We automatically collect personal data when you interact with our sites and apps. We collect information about your devices and browsing actions and interests by using cookies and similar technologies. [Section 14]() (cookie policy) provides more details. |
| 64 | 65 | |
| 65 | 66 | 6.3 Third parties who provide advertising and related services may give us your personal data, these including analytics providers and ad networks. |
| 66 | 67 | |
| 67 | 68 | 6.4. We may receive your personal data from third parties when you buy things through our sites and apps or when you buy things from a third party after clicking on an affiliate link in our content. This information may include your contact details and financial and transaction data from providers of technical, payment and delivery services. |
| 79 | 80 | | Recognize you and analyze how you, and other users, navigate our sites and apps and what you're interested in. We do this by using cookies or similar technology as explained in [section 14]() (cookie policy). | Data that indirectly identifies you such as your IP address, mobile device ID and location data. | Legitimate interest. | |
| 80 | 81 | | Communicate legal information to you. | Data that indirectly identifies you (such as your IP address or mobile device ID and location data) and data that directly identifies you (such as your name, username, and email address and information you include in your user profile). | Legitimate interest. | |
| 81 | 82 | | Analyze comments and feedback you have given us including comments, feedback and reviews you have posted on our sites and apps. | Data that directly identifies you (such as your name, username, and email address) and data that indirectly identifies you (such as your IP address or mobile device ID and location data). | Legitimate interest. | |
| 82 | 83 | | Provide you with communications and services you've signed up, for such as our newsletters. | Data that directly identifies you such as your name, username, email address and location data. | Consent. | |
| 83 | 84 | | Register you as a user of our sites and apps and other products and services and administer your account. | Data that directly identifies you (such as your name, username, and email address and other information included in your user profile). | Creation or performance of a contract. | |
| 84 | 85 | | Publish content on our sites and apps including articles, feedback, reviews and user comments about our posts. | Data that indirectly identifies you (such as your IP address or mobile device ID and location data) and data that directly identifies you (such as your name, username, and email address and information included in your user profile). | Creation or performance of a contract. | |
| 85 | | Fulfill orders for products or services placed through our sites or apps. | Data that directly identifies you including your name and address, email address, other contact details, financial and transactional data. | Creation or performance of a contract. | | |
| 86 | | Fulfill orders for subscriptions or products or services placed through our sites or apps. | Data that directly identifies you including your name and address, email address, other contact details, financial and transactional data. | Creation or performance of a contract. | | |
| 86 | 87 | | Collect money you owe us. | Data that directly identifies you including your name and address, email address, other contact details and financial and transactional data. | Legitimate interest. | |
| 87 | 88 | | Verify or obtain payments due to us when you buy something from a third party after clicking on an "affiliate" link in our content, measure the performance of affiliate links, analyze and develop this part of our business. | Data that indirectly identifies you (such as your IP address or mobile device ID) or data that directly identifies you (such as your name, username, email address and location data). | Legitimate interest. | |
| 88 | 89 | | Communicate our terms, notify you about changes to them and communicate with you about non-compliance. | Data that indirectly identifies you (such as your IP address or mobile device ID and location data) or data that directly identifies you (such as your name, username and email address). | Creation or performance of a contract. | |
| 89 | 90 | | Communicate our privacy notices and notify you of changes to them | Data that indirectly identifies you (such as your IP address or mobile device ID and location data) or data that directly identifies you (such as your name, username, and email address). | Compliance with a legal obligation. | |
| 90 | 91 | | Ask you to take part in a survey or other research about our sites and apps and other products and services. | Data that indirectly identifies you (such as your IP address, mobile device ID and location data) or data that directly identifies you (such as your name, username, and email address). | Legitimate interest. | |
| 91 | 92 | | Conduct surveys or undertake research so that we can improve and develop our business, our sites and apps and our products and services. | Data that directly identifies you (such as your name, username, name, email address and location data) | Consent. | |
| 227 | 228 | ## 16\. BuzzFeed legal entities |
| 228 | 229 | |
| 229 | 230 | - BuzzFeed, Inc. |
| 230 | 231 | - BuzzFeed Canada, Inc |
| 231 | 232 | - BuzzFeed UK Limited |
| 232 | 233 | - BuzzFeed France SARL |
| 233 | - BuzzFeed GmbH (Alemania) | |
| 234 | - BuzzFeed GmbH (Germany) | |
| 234 | 235 | - BuzzFeed Spain, S.L. |
| 235 | 236 | - BuzzFeed India Private Limited |
| 236 | 237 | - BuzzFeed PTY, Ltd (Australia) |
| 237 | 238 | - BuzzFeed Japan Corporation |
| 238 | 239 | - BuzzFeed do Brasil Internet Ltda |
| 239 | 240 | - Entertainment Contents Online Mexico, S.A. de C.V. |