Automattic Privacy Policy changes — 20200701_rev01

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- Not receive discriminatory treatment for exercising your rights under the CCPA.

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#### **_The CCPA & Personalized Advertising in Our Ads Program_**

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Our mission is to democratize publishing and commerce, and that means making our Services accessible to as many people as possible. We show ads on some of our users' sites as well as some of our own sites, and the revenue these ads generate lets us offer free access to some of our Services so that money doesn't become an obstacle to having a voice. Our ads program also allows our users to earn revenue to support and grow their own sites. As part of our advertising program, we and our users do use cookies to share certain device identifiers and information about your browsing activities with our advertising partners, and those advertising partners may use that information to show you personalized ads on some of our users' sites and some of our own.

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The personal information we share includes online identifiers; internet or other network or device activity (such as cookie information, other device identifiers, and IP address); and geolocation data (approximate location information from your IP address). These disclosures may be considered a "sale" of information under the CCPA. We do not sell (or share) information through our ads program that identifies you personally, like your name or contact information. Learn how you can opt out by going to [California: Do Not Sell My Personal Information](https://wordpress.com/advertising-program-optout/).

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The personal information we share includes online identifiers; internet or other network or device activity (such as cookie information, other device identifiers, and IP address); and geolocation data (approximate location information from your IP address). These disclosures may be considered a "sale" of information under the CCPA. We do not sell (or share) information through our ads program that identifies you personally, like your name or contact information. We don't knowingly sell personal information of those under 16. Learn how you can opt out by going to [California: Do Not Sell My Personal Information](https://wordpress.com/advertising-program-optout/).

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#### _Contacting Us About These Rights_

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You can usually access, correct, or delete your personal data using your account settings and tools that we offer, but if you aren't able to or you'd like to contact us about one of the other rights, scroll down to "[How to Reach Us](https://automattic.com/privacy/)" to, well, find out how to reach us.

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When you contact us about one of your rights under this section, we'll need to verify that you are the right person before we disclose or delete anything. For example, if you are a user, we will need you to contact us from the email address associated with your account. You can also designate an authorized agent to make a request on your behalf by giving us written authorization. We may still require you to verify your identity with us.

174	174	- Internet or other electronic network activity information (such as your usage of our Services, like the actions you take as an administrator of a WordPress.com site);
175	175	- Geolocation data (such as your location based on your IP address);
176	176	- Audio, electronic, visual or similar information (such as your profile picture, if you uploaded one);
177	177	- Professional or employment-related information (for example, your company and team information if you are a Happy Tools user, or information you provide in a job application); and
178	178	- Inferences we make (such as likelihood of retention or attrition).
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180		You can find more information about what we collect in the [Information We Collect section](https://automattic.com/privacy/) above.
	180	You can find more information about what we collect and sources of that information in the [Information We Collect section](https://automattic.com/privacy/) above.
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182	182	We collect personal information for the business and commercial purposes described in the [How and Why We Use Information section](https://automattic.com/privacy/). And we share this information with the categories of third parties described in the [Sharing Information section](https://automattic.com/privacy/).
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184	184	If you are a California resident, you have additional rights under the CCPA, subject to any exemptions provided by the law, including the right to:
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186	186	- Request to know the categories of personal information we collect, the categories of business or commercial purpose for collecting and using it, the categories of sources from which the information came, the categories of third parties we share it with, and the specific pieces of information we collect about you;
189	189	- Not receive discriminatory treatment for exercising your rights under the CCPA.
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191	191	#### _The CCPA & Personalized Advertising in Our Ads Program_
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193	193	Our mission is to democratize publishing and commerce, and that means making our Services accessible to as many people as possible. We show ads on some of our users' sites as well as some of our own sites, and the revenue these ads generate lets us offer free access to some of our Services so that money doesn't become an obstacle to having a voice. Our ads program also allows our users to earn revenue to support and grow their own sites. As part of our advertising program, we and our users do use cookies to share certain device identifiers and information about your browsing activities with our advertising partners, and those advertising partners may use that information to show you personalized ads on some of our users' sites and some of our own.
194	194
195		The personal information we share includes online identifiers; internet or other network or device activity (such as cookie information, other device identifiers, and IP address); and geolocation data (approximate location information from your IP address). These disclosures may be considered a "sale" of information under the CCPA. We do not sell (or share) information through our ads program that identifies you personally, like your name or contact information. Learn how you can opt out by going to [California: Do Not Sell My Personal Information](https://wordpress.com/advertising-program-optout/).
	195	The personal information we share includes online identifiers; internet or other network or device activity (such as cookie information, other device identifiers, and IP address); and geolocation data (approximate location information from your IP address). These disclosures may be considered a "sale" of information under the CCPA. We do not sell (or share) information through our ads program that identifies you personally, like your name or contact information. We don't knowingly sell personal information of those under 16. Learn how you can opt out by going to [California: Do Not Sell My Personal Information](https://wordpress.com/advertising-program-optout/).
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197	197	#### _Contacting Us About These Rights_
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199	199	You can usually access, correct, or delete your personal data using your account settings and tools that we offer, but if you aren't able to or you'd like to contact us about one of the other rights, scroll down to "[How to Reach Us](https://automattic.com/privacy/)" to, well, find out how to reach us.
200	200
201	201	When you contact us about one of your rights under this section, we'll need to verify that you are the right person before we disclose or delete anything. For example, if you are a user, we will need you to contact us from the email address associated with your account. You can also designate an authorized agent to make a request on your behalf by giving us written authorization. We may still require you to verify your identity with us.

Privacy Policy

Full text changes — 20200301_rev01 to 20200701_rev01