| 1 | | **Last Updated: July 1, 2025 .** [View the prior version of the Privacy Notice](https://www.amazon.ca/gp/help/customer/display.html). |
| 1 | **Last Updated: September 1, 2026.** [View the prior version of the Privacy Notice](https://www.amazon.ca/gp/help/customer/display.html). |
| 2 | 2 | |
| 3 | 3 | We know that you care how information about you is used and shared, and we appreciate your trust that we will do so carefully and sensibly. This Privacy Notice describes how Amazon.com.ca ULC and its affiliates (collectively "Amazon") collect and process your personal information through Amazon websites, devices, products, services, online and physical stores, and applications that reference this Privacy Notice (together "Amazon Services"). By using Amazon Services you are consenting to the practices described in this Privacy Notice. |
| 4 | 4 | |
| 5 | | - [What Personal Information About Customers Does Amazon Collect?]() |
| 6 | | - [For What Purposes Does Amazon Process Your Personal Information?]() |
| 7 | | - [What About Cookies and Other Identifiers?]() |
| 8 | | - [Does Amazon Share Your Personal Information?]() |
| 9 | | - [How Secure Is Information About Me?]() |
| 10 | | - [What About Advertising?]() |
| 11 | | - [What Information Can I Access in My Account?]() |
| 12 | | - [What Choices Do I Have?]() |
| 13 | | - [Are Children Allowed to Use Amazon Services?]() |
| 14 | | - [Conditions of Use, Notices, and Revisions]() |
| 15 | | - [Related Practices and Information]() |
| 16 | | - [Examples of Information Collected]() |
| 5 | - [What Personal Information About Customers Does Amazon Collect?](https://www.amazon.ca/gp/help/customer/display.html) |
| 6 | - [For What Purposes Does Amazon Process Your Personal Information?](https://www.amazon.ca/gp/help/customer/display.html) |
| 7 | - [What About Cookies and Other Identifiers?](https://www.amazon.ca/gp/help/customer/display.html) |
| 8 | - [Does Amazon Share Your Personal Information?](https://www.amazon.ca/gp/help/customer/display.html) |
| 9 | - [How Secure Is Information About Me?](https://www.amazon.ca/gp/help/customer/display.html) |
| 10 | - [What About Advertising?](https://www.amazon.ca/gp/help/customer/display.html) |
| 11 | - [What Information Can I Access in My Account?](https://www.amazon.ca/gp/help/customer/display.html) |
| 12 | - [What Choices Do I Have?](https://www.amazon.ca/gp/help/customer/display.html) |
| 13 | - [Are Children Allowed to Use Amazon Services?](https://www.amazon.ca/gp/help/customer/display.html) |
| 14 | - [Conditions of Use, Notices, and Revisions](https://www.amazon.ca/gp/help/customer/display.html) |
| 15 | - [Related Practices and Information](https://www.amazon.ca/gp/help/customer/display.html) |
| 16 | - [Examples of Information Collected](https://www.amazon.ca/gp/help/customer/display.html) |
| 17 | 17 | |
| 18 | 18 | ## What Personal Information About Customers Does Amazon Collect? |
| 19 | 19 | |
| 20 | 20 | We collect your personal information in order to provide and continually improve our products and services. |
| 21 | 21 | |
| 22 | 22 | Here are the types of personal information we collect: |
| 23 | 23 | |
| 24 | 24 | - Information You Give Us. We receive and store any information you provide in relation to Amazon Services. You can choose not to provide certain information, but then you might not be able to take advantage of many of our Amazon Services. |
| 25 | 25 | - Automatic Information. We automatically collect and store certain types of information about your use of Amazon Services, including information about your interaction with content and services available through Amazon Services. Like many websites, we use "cookies" and other unique identifiers, and we obtain certain types of information when your web browser or device accesses Amazon Services and other content served by or on behalf of Amazon on other websites. |
| 26 | | - Information from Other Sources. We might receive information about you from other sources, such as updated delivery and address information from our carriers, which we use to correct our records and deliver your next purchase more easily. |
| 26 | - Information from Other Sources. We might receive information about you from other sources, such as updated delivery and address information from our carriers, that we use to correct our records and deliver your next purchase more easily. |
| 27 | 27 | |
| 28 | 28 | [See examples of information we collect or receive](https://www.amazon.ca/gp/help/customer/display.html). |
| 29 | 29 | |
| 30 | 30 | ## For What Purposes Does Amazon Process Your Personal Information? |
| 31 | 31 | |
| 32 | 32 | We use your personal information to operate, provide, develop, and improve the products and services that we offer our customers. These purposes include: |
| 33 | 33 | |
| 34 | 34 | - Purchase and delivery of products and services. We use your personal information to take and handle orders, deliver products and services, process payments, and communicate with you about orders, products and services, and promotional offers. |
| 35 | | - Provide, troubleshoot, and improve Amazon Services. We use your personal information to provide functionality, analyze performance, fix errors, and improve the usability and effectiveness of the Amazon Services. |
| 35 | - Provide, troubleshoot, and improve Amazon Services. We use your personal information to provide functionality, analyze performance, fix errors, and improve the usability and effectiveness of the Amazon Services. This includes using machine learning and artificial intelligence to support and enhance the customer experience across our products and services. See our [Generative AI Development Disclosure](https://www.amazon.ca/gp/help/customer/display.html) for more information. |
| 36 | 36 | - Recommendations and personalization. We use your personal information to recommend features, products, and services that might be of interest to you, identify your preferences, and personalize your experience with Amazon Services. |
| 37 | 37 | - Provide voice, image and camera services. When you use our voice, image and camera services, we use your voice input, images, videos, and other personal information to respond to your requests, provide the requested service to you, and improve our services. [You can read more about Alexa, Echo Devices and Your Privacy](https://www.amazon.ca/gp/help/customer/display.html). |
| 38 | 38 | - Comply with legal obligations. In certain cases, we collect and use your personal information to comply with laws. For instance, we collect from sellers information regarding place of establishment and bank account information for identity verification and other purposes. |
| 39 | | - Communicate with you. We use your personal information to communicate with you in relation to Amazon Services via different channels (for example, by phone, email, chat). |
| 40 | | - Advertising. We use your personal information to display interest-based ads for features, products, and services that might be of interest to you. We do not use information that personally identifies you to display interest-based ads. To learn more, please read our [Interest-Based Ads policy](https://www.amazon.ca/gp/help/customer/display.html). |
| 39 | - Communicate with you. We use your personal information to communicate with you in relation to Amazon Services via different channels (for example, by phone, email, or chat). |
| 40 | - Advertising. We use your personal information to display interest-based ads for features, products, and services that might be of interest to you. We do not use information that personally identifies you to display interest-based ads. To learn more, please read our [Interest-Based Ads Notice](https://www.amazon.ca/gp/help/customer/display.html). |
| 41 | 41 | - Fraud Prevention and Credit Risks. We use personal information to prevent and detect fraud and abuse in order to protect the security of our customers, Amazon, and others. We may also use scoring methods to assess and manage credit risks. |
| 42 | 42 | - **Purposes for which we seek your consent.** We may also ask for your consent to process your personal information for a specific purpose that we communicate to you. |
| 43 | 43 | |
| 44 | 44 | ## What About Cookies and Other Identifiers? |
| 45 | 45 | |
| 46 | 46 | To enable our systems to recognize your browser or device and to provide and improve Amazon Services, we use cookies and other identifiers. For more information about cookies and how we use them, please read our [Cookies Notice](https://www.amazon.ca/gp/help/customer/display.html/). You can manage your cookies preferences [here](https://www.amazon.ca/privacyprefs/retail). |
| 68 | 68 | - Our devices offer security features to protect them against unauthorized access and loss of data. You can control these features and configure them based on your needs. Learn more about how to manage the security settings of your device [at Digital Services and Device Support](https://www.amazon.ca/gp/help/customer/display.html). |
| 69 | 69 | - It is important for you to protect against unauthorized access to your password and to your computers, devices, and applications. We recommend using a unique password for your Amazon account that is not used for other online accounts. Consider enhancing your security by following the guidance at our [Your Security page](https://www.amazon.ca/gp/help/customer/display.html). |
| 70 | 70 | - Be sure to sign off when finished using a shared computer. Read more information on [Signing Out of Your Amazon Account](https://www.amazon.ca/gp/help/customer/display.html). |
| 71 | 71 | |
| 72 | 72 | ## What About Advertising? |
| 73 | 73 | |
| 74 | | - Third-Party Advertisers and Links to Other Websites. Amazon Services may include third-party advertising and links to other websites and apps. Third-party advertising partners may collect information about you when you interact with their content, advertising, and services. For more information about third-party advertising at Amazon, including interest-based ads, please read our [Interest-Based Ads policy](https://www.amazon.ca/gp/help/customer/display.html). To adjust your advertising preferences, please visit [Advertising Preferences](https://www.amazon.ca/adprefs) page. |
| 74 | - Third-Party Advertisers and Links to Other Websites. Amazon Services may include third-party advertising and links to other websites and apps. Third-party advertising partners may collect information about you when you interact with their content, advertising, and services. For more information about third-party advertising at Amazon, including interest-based ads, please read our [Interest-Based Ads Notice](https://www.amazon.ca/gp/help/customer/display.html). To adjust your advertising preferences, please visit [Advertising Preferences](https://www.amazon.ca/adprefs) page. |
| 75 | 75 | - Use of Third-Party Advertising Services. We provide ad companies with information that allows them to serve you with more useful and relevant Amazon ads and to measure their effectiveness. We never share your name or other information that directly identifies you when we do this. Instead, we use an advertising identifier like a cookie, device identifier, or a code derived from applying irreversible cryptography to other information like an email address. For example, if you have already downloaded one of our apps, we will share your advertising identifier and data about that event so that you will not be served an ad to download the app again. While we do not share your specific shopping actions like purchases, product views, or searches with ad companies, we may share an advertising identifier and an estimate of the value of the ads they show you on our behalf so they can serve you with more effective Amazon ads. Some ad companies also use this information to serve you relevant ads from other advertisers. You can learn more about how to opt-out of interest-based advertising by visiting [Advertising Preferences](https://www.amazon.ca/adprefs). |
| 76 | 76 | |
| 77 | 77 | ## What Information Can I Access in My Account? |
| 78 | 78 | |
| 79 | 79 | You can access your information, including your name, address, payment options, profile information, Prime membership, household settings, and purchase history in the Your Account section of the website. [This is a list of examples that you can access](https://www.amazon.ca/gp/help/customer/display.html). |
| 80 | 80 | |
| 121 | 127 | - provide information in [Your Account](https://www.amazon.ca/gp/css/homepage.html) (and you might have more than one if you have used more than one email address or mobile number when shopping with us) or [Your Profile](https://www.amazon.ca/gp/pdp/profile); |
| 122 | 128 | - talk to or otherwise interact with our Alexa Voice service; |
| 123 | 129 | - upload your contacts; |
| 124 | 130 | - configure your settings on, provide data access permissions for, or interact with an Amazon device or service; |
| 125 | 131 | - provide information in your [Seller Account](https://sellercentral.amazon.ca/sw/GREX/IndividualSCI/step/IndividualInfo), [Kindle Direct Publishing (KDP)](https://kdp.amazon.com/), [Developer account](https://developer.amazon.com/), or any other account we make available that allows you to develop or offer software, goods, or services to Amazon customers; |
| 126 | 132 | - offer your products or services on or through Amazon Services; |
| 133 | - use Login with Amazon or otherwise link your Amazon account to a third-party business; |
| 127 | 134 | - communicate with us by phone, email, or otherwise; |
| 128 | 135 | - complete a questionnaire, a support ticket, or a contest entry form; |
| 129 | 136 | - upload or stream images, videos or other files to Prime Photos, Amazon Drive, or other Amazon Services; |
| 130 | 137 | - use our services such as Prime Video; |
| 131 | 138 | - compile Playlists, Watchlists, [Wish Lists](https://www.amazon.ca/hz/wishlist/ls) or other gift registries; |
| 132 | 139 | - participate in Discussion Boards or other community features; |